![Review of Culture and Multinational Management<br />Culture varies in different countries. Culture is pervasive and shared beliefs, norms, values, and symbols that guide everyday life. Culture affects all aspects of life. Easily observable aspect of culture is known as front stage of culture: e.g., Japanese executive bows. Aspect that only insiders or members of the culture understand is known as back stage of culture, e.g. Japanese saying “it’s difficult” and twisting head to one side really means it’s impossible. Culture is divided into three levels & they are National culture, Business culture & Occupational and organizational culture. <br />In order to determine cultural differences & basic values two diagnostic models are there to aid the multinational managers, the “Hofstede model of national culture” & “7d culture model”.<br />“Hofstede’s model of national culture” is having five dimensions of basic values e.g. Power distance, Uncertainty avoidance, Individualism, Masculinity & Long-term orientation. Power distance concerns how cultures deal with inequality.Uncertainty avoidance is the norms,values & beliefs regarding tolerance for ambiguity.individualism & collectivism focuses on the relationship between the individuals & the group.masculanity deals with the tendency of the culture to support traditional masculine orientation & long term orientation is the blief in substantial savings, willingness to invest,sensitivity to sovial relationships& pragmatic adaption. 7d cultural dimension model there are some dimensions that deal with relationships include universalism Vs particularism, collectivism Vs individualism, neutral Vs affective, diffuse VS specific, achievement Vs ascription, sequential Vs synchronic, & internal Vs external control.In individualistic countries people are responsible for themselves. <br />Universalism vs. particularism refers to how people treat each other based on rules or personal relationships. In collectivist societies people are defined by group memberships and responsibility, achievement, and rewards are group-based. In individualist societies individual is assumed responsible for success or failure. Neutral vs effective refer acceptability of expressing emotions. In specific vs diffuse it is seen to what extent an individual’s life is involved in work. Achievement vs ascription describes the manner in which society gives status. <br />Dimensions dealing with how a culture manages time and how it deals with nature are sequential vs. synchronic and internal vs. external control. In time orientation it is seen that how cultures deal with the past, present, and future. Internal control & external control is concerned with beliefs regarding control of one’s fate., means does nature dominate us or do we dominate nature.<br />Introduction:<br />Type: Wholly owned subsidiary<br />Founded: Wichita, Kansas, USA, 1958<br />Headquarter: Addison, Texas, USA<br />Ceo: David C. Novak<br />Slogan: “now you are eating”<br />Employees: 300,000+<br />Parent: Yum! Brands since 1997<br />Website: www.pizzahut.com<br /> www.pizzahut.net.pk<br />History<br />1958- Frank & Dan Carney open the first Pizza Hut in Wichita & Kansas<br />1972- Thousand restaurants are open throughout USA<br />1973- Pizza Hut went international<br />1977- Pepsi Company bought Pizza Hut<br />1982- JV between Pepsi Company & Whitbread<br />1997- Pepsi moved aside from drinks & Tricon Global came into being<br />2002- Tricon Global became Yum! Brands Inc.<br />2006- WB sold their shares to Yum<br />2008- Bought Godfathers pizza in Ireland with 28 stores<br />Fun Facts in Pizza Huts History:<br />,[object Object]](https://image.slidesharecdn.com/reviewculture-100609133915-phpapp02/85/Review-culture-1-320.jpg)
Recommended
More Related Content
What's hot
What's hot (20)
Similar to Review & culture
Similar to Review & culture (20)
More from sana khalid
More from sana khalid (20)
Recently uploaded
Recently uploaded (20)
Review & culture
- 2. Pizza Hut purchases more than 3% of all cheese productions in the United States, which require a herd of about 170,000 dairy Cows to produce it.
- 3. They also use 700.000.000 pounds of pepperoni & 525.000.000 pounds of tomatoes in one year.
- 4. Gorbachev (the former president of USSR) also played in a Pizza Hut commercial.
- 5. In 2001 Pizza Hut sponsored a pizza delivery to the international space station.
- 7. “Alone we are delicious, together we are Yum!”
- 9. Passion for excellence in doing everything
- 10. Execute with positive energy & need
- 11. Accountable for growth in customer satisfaction
- 12. Recognize the achievement of others 7 have fun doing it
- 14. Pizza Hut was the shirt sponsor of ENGLISH FOOTBALL CLUB
- 15. IN 2005, Pizza Hut sponsored “ THE SIMPSONS” on channel 4
- 16. In march 2007, Pizza Hut partnered with Verizon wireless to offer a free LG mobile phone with the purchase of a Cheesy Bites Pizza
- 18. We want to satisfy our customers by offering them “The Best”
- 19. Be C.H.A.M.P.S:
- 20. (Cleanliness, hospitality, accuracy, maintenance, product quality &speed)
- 21. You will find 3F’S at Pizza Hut:
- 26. Frequency
- 27. Worldwide & in Pakistan pizza hut has come to synonymous with the
- 28. ‘Best pizzas under one roof”
- 29. Crew members ‘customer mania’ which makes customer unique dining experience
- 31. Low price for meal & expensive for just one
- 32. Coupons worldwide & gift card in developed countries
- 35. Bill boards
- 36. TV ads
- 38. In Pakistan 38 outlets in 9 cities
- 39. Sport arena’s, major airports & shopping mall