How to innovate in firms using games techniques. How to apply them in team working with artistic, managerial and technical experts

1. www.beslasalle.nl - (+31)367 67 0550 - info@beslasalle.nl

2. Fantasy Story
Entered Sector…
The Media Dome
Methodology

3. Research and Concept, Scripting, Audience analysis and User Experience (Usability),
Game Design and Creativity,
necessary Tecnologies, Content, plus Management
Students & advisors “make things happen”
We are project-based  students learn soft skills
Students are exposed to Agile Management
Techniques
They implement research trends related to Serious
Games and Gamification
Your Score is: 3

4. • Providing content for the gadgets that a
company already owns…
• Imaginative and creative solutions for
existing platforms
• People are no longer isolated  groups with
advisors and real clients to work with
• All profiles involved (as in real industries) 
producer, developer, designer, artist, UX
specialist…
• The project covers a real need
• Students “well-shaped” for the industry +
real immersion within “a purely real
experience” with an incredible learning curb
• Our projects are not only concepts but
products
Your Score is: 4

5. Challenge Discovery
Entered Sector…
About the Director

6. About the director
Oscar García Pañella
@kokopus_dark
Your Score is: 6

7. Oscar’s Best Friends
From an absolutely
Rigorous,
Scientific
& Academic Perspective

8. Sensation Immersion
Entered Sector…
What we do at the Media Dome

9. Our students
learn by discovery
Your Score is: 9

10. Our students
play and develop
engagement patterns for
any discipline

11. And our students
create real concepts and
products for real
Your Score is: 11 companies

12.  Habitals teaches youngsters smoking prevention
 Inside Habitals you can select from a “good” or “bad” avatar
and compete against them
 It is implemented within Facebook and you can experience it!
https://apps.facebook.com/habitals/
 It was developed for the Sant Joan de Deu Hospital:
http://www.hsjdbcn.org/
 It won the university prize at the international Cure4Kids
Global eHealth Challenge organized by Saint Jude Hospital
(2011-2012):
http://www.cure4kids.org/wordpress/challenge/winners/

13. Your Score is: 13

14.  Rehabtimals allows patients to recover from knee surgery by
doing physical therapy via games
 The recovery experience evolves and becomes memorable
and enjoyable
 Mini games (exercises) for the patient
 A back office tool for health care professionals
 The back office tool receives data directly from graphs, video
streaming, skeleton animation, etc.
 Information is directly transmitted to the medical office
 It was developed by our students for a real company:
http://labsid.com/
 A video can be found here: http://vimeo.com/25589063
Your Score is: 14

15. Your Score is: 15

16. Your Score is: 16

17. Your Score is: 17

18. Your Score is: 18

20.  Teaches children healthy eating habits
 Children can interact with a character via keyboard or a fancy and
inexpensive glove which emits infrared light
 The glove allows kids to interact with a Wiimote that acts as a camera
which receives light and interprets the hand movements/gestures
 Glooveth is based on the Crayon 3D platform that can be found here:
http://www.etc.cmu.edu/projects/crayon-3d/
 Glooveth won the silver prize at the international Cure4Kids Gobal
eHealth Challenge organized by Saint Jude Hospital (2009-2010):
http://www.cure4kids.org/wordpress/challenge/2009-2010-winners/
 A video can be found here:
http://www.youtube.com/watch?v=KCtRaZvp3B0
Your Score is: 20

21. Your Score is: 21

22. Your Score is: 22

24. Social Expression
Entered Sector…
New Creation Pipelines
for New Customers

25. Your Score is: 25

26. Your Score is: 26

27. Research shows that gamers take risks, are attentive to details,
continuously problem solve, are adaptable, and acquire new experiences
in a limited amount of time.
Your Score is: 27

28. Players like interesting choices that allow them to control situations
Your Score is: 28

29. Story
Game
Technology
Mechanics
Aesthetics
Your Score is: 29

30. We Human
Beings … Shouldn’t we motivate
them with…
…love…
Points
Good stories
Guilds
Feeding the senses
New Content
Deep fantasies
Badges
The suspension of Story
disbelief Leader Boards
Technology “Learning
To be challenged Avatars
Aesthetics
By
Communities and Levels & Maps Discovery”
friends Mechanics
Characters
The discovery of new
pleasures Cooperation
To freely express Healthy Competition
ourselves
…

31. Badges & Rewards
are important…
…but we also take into account…

32. The fact that our customers
…CAN DO IT
…ARE EAGER TO TAKE INTERESTING
DECISIONS BY THEMSELVES
…LOVE BEING CONNECTED TO “HIGHER” VALUES
Your Score is: 32

33. Entered Sector…
Come and “play”
with us!

34. www.beslasalle.nl - (+31)367 67 0550 - info@beslasalle.nl

35. Nintendo
Gamification for Education
Gaming is Good for You
La Salle
Our partners at the Media Dome
…and to all of our prior students and professors!
TOTAL Score is: 35