2.  Especially during the last decade: the gaming
industry grew at double digit rates until last
year.
 The top 10 companies now have a combined
revenue of over 24 billion USD, in a market
estimated to be worth well over 50 billion
USD, which is slightly less than in 2008 (-5%).
 Despite the economic crisis, the online
gaming segment is still booming, resulting in
fast growth of the leading companies in this
market.

3. GAMING
CONSOLES
ONLINE GAMING PC GAMES
GAMING INDUSTRY
MOBILE
GAMES

4. Revenue till 2007 After 2007
5% Onlie 5%
5% Onlie
Gaming Gaming
21% 20%
Mobile Mobile
Gaming 30% Gaming
Gaming Gaming
69% Console 45% Console
PC PC
Gaming Gaming

7. PS VITA
 Touch-screen, 3-G & Wi-Fi
 Mobile – phone calls
 Wi-Fi gaming for multi-players
 5 MP camera
 Will be launched on 22nd Feb. „12
 Price 17,000 Rs.
 Six-axis motion sensing system (three-axis gyroscope,
three-axis accelerometer),
 Three-axis electronic compass
 portable device

8. ACCELEROMETER

9. GYROSCOPE

10. X-BOX 360 & X-BOX 360 KINECT

11. Itslike a videogames having
remote, attached with TV
Gaming, music, movies, photos
Gaming through DVD,CD,VCD
KINECT : latest
3 Cameras for detecting motion of human
body for motion gaming only one
who implement this technology.
 Xbox 360 15,000 Rs.
Xbox 360 kinect 22,000 Rs.

12. PSP 1/ 2/ 3 (1000/ 2000/ 3000)
 Same as PS VITA except 3-G
 Option to attach 2 MP camera
 Portable device
 Price 7500 Rs.

13. PLAYSTATION 3

14.  Used for gaming, music, movies, photos
through DVD,CD,VCD & it is attached with
TV
 Its having extra remote : PLAYSTATION 3
MOVE
 It‟s a device for motion gaming
 Capable to play blu-ray DVDs
(25 GB storage, high quality
picture and voice
 Its like a complete home theater
 Price 17000 Rs.
With MOVE remote 21000 Rs.

15. PS - 2

16. Itslike videogame
 Photos, music, video by CD
 PS 2 = PS 3 – BLU RAY –
PS 3 Engine & Firm Ware
 Price : 5700 Rs.

17. PLAYSTATION TV-3D
Price : approx. 25,000 Rs.

18. N
NINTENDO WII
I
N
T
E
N
D
O
W
i
i

19.  Its like videogames, having remote
 Multi-media facility ( same as Xbox and Playstation )
 Added device for motion-sensing gaming : Wii
Remote
 1st Company to use
motion gaming device
 Price 14,500 Rs.
 Most popular among children's age 8 to 15.

20. NINTENDO 3DS

21.  Only portable gaming device with
2 TOUCH-SCREENS
 Songs, photos, videos through MEMORY CARD
 1st company to use 3D Screen
WITHOUT 3D GLASSES
 With DUAL Camera
 Games Based on AUGMENTED REALITY
 Price : 7000 Rs.

22. AUGMENTED

REALITY

23. NINTENDO Wii - U
Nintendo Wii U

24.  Controller Display: 6.2-inch touchscreen controller
Front Facing Camera
HD graphics
Accelerometer and Gyroscope Sensors
Bulit-in speakers
Classic Wii Remote controllers compatibility
Classic Controller buttons
Nintendo 3DS
Single Player/Multiplayer Gaming
Optical drive slot
SD (Secure Digital) Memory Card
HDMI (High Defination Multi-media Interface)
USB Ports
 Expected price (India, US & UK):around $350 (18,000 Rs.)
 Release Date (India, US & UK): after March 2012.

25. 

26.  PC games mainly depends upon Hardware capacity:
 Basic hardware for 1990s-2000 games
 2000-2003 embedded graphic cards necessary
 2004-current year special requirements as per
the different kind of games
 CPU power, GPU (graphic card),
amount of RAM, DVD drive,
HDD (hard disk), space, OS
 Todays games are made for
Multi-platforms.
 Example: FIFA „12 for PC, PSP, PS2,
PS3, Xbox360, Wii,3DS (not for MAC)

28. APPLE
 2007 Revolutionized by introducing
“AppSTORE” for its 1st iPhone
 Today it has 5,00,000 Apps, out of which
approx. 1,07,000 are games from which 60 % are
paid games
Ranging from Rs. 20 to Rs. 1000 +

29. GOOGLE
 Google followed the suit in their mobile
platform “ANDROID” which has
2,50,000 Apps, out of which 46,000 are
games.
 But out of those 46,000 most of the games
are FREE.
 Thus, it has higher customers and low
revenue, which they are trying to cover by
attracting more and more customers.

30. RIM (BLACKBERRY)
RESEARCH IN MOTION

31.  RIM was the 1st to use AppStore model named
“App World”
 It is now lagging behind other 3 giants in mobile
space for supremacy of smartphone users.
 It has 25,000 Apps out of which 5,000 are games.
 Most of them are paid games
 Do not appeal to young generation much as game
titles are not famous like angry birds, doodle
jump, need for speed,
fruit ninja, etc.

32. MICROSOFT
MS is latest in the bettle for smartphone
supremacy.
It was entered with Window Phone 7
(WP 7) platform in 2010.
It is the fastest platform to reach 50,000
Apps and it has dedicated Xbox Live app
for games and famous games most of
which are paid and generate high revenue.

33. The revenue sharing basis of the
companies like Apple, Google, Rim
and Microsoft with the game
developer are particularly attractive
and figures are as follow
 Apple sharing ratio = 30:70
 Google = 30:70
 Microsoft = 30:70 (20:80 in which app
generate revenue more than 25000$)
 Rim = 30:70 ( previously 20:80)

35.  For 2009, the market share of online games is
estimated at 1/6TH of the total video game
market.
 Chinese Shanda Interactive is the largest pure-
play online gaming company with sales of over
US$ 700 million.
 US based Zynga, the maker of FarmVille, made
an estimated $270 million in 2009.

36.  The most well-known online games are the MMOG
(Massive Multiplayer Online Game). This is a
computer game that enables hundreds or thousands of
players to simultaneously interact in a game world.
Typically this kind of game is played in an
online, multiplayer-only persistent world. Some
MMOGs are played on a mobile device, typically a
phone, and are thus called Mobile MMOG or
MMMOG or 3MOG.
 In a MMORPG (Massive Multi-player Online Role-
Playing Game), the player is represented by a pre-
configured avatar, controlled by the player. Typical
activities involve exploration of a three-dimensional
landscape, encountering other
characters, communicating, trading and fighting.

37.  The primary data object in a digital library
may be a book, journal or article, the
instances of which number many thousands
or millions.
 The primary data object within an online
game is the player. Each instance of a player
is associated with a set of data
(e.g., name, password, character type, current
location, level status, health status, amount of
in-game money current held).

38. SUBSCRIBTION OF ONLINE GAMES
 The classic model for subscribing to an online
game is to purchase the initial client software, and
then to pay a monthly subscription.
However, while this is typical for most of the
main MMORPGs, other payment models
exist, such as either paying only for the initial
client software, or receiving it free and paying a
monthly or usage time-based subscription.
 Free online games, even MMOGs, exist. These
tend to be developed by amateur teams of
people.

39.  Top 10 gaming companies 2010 (Based On
Software Revenue)
1. Nintendo
2. Activision Blizzard
3. Electronic Arts
4. Sony
5. Microsoft
6. Konami
7. Ubisoft
8. Take-Two Interactive
9. Square Enix
10. THQ

40. Top Six Gaming Companies in
India:
Syna-G
ibibo
Games2Win
Innocent Technosoft
Digital Chocolate
Ozura

41.  Growth of gaming revenues mainly took place
in Asia, the top 5 fastest growing companies are
all from Asia.
 Out of these five, four are online computer
game companies :
 NCSoft and Nexon are the leading South
Korean companies.
 Aion, Guildwars are MMORPG produced by
NCSoft.
 NetEase and Perfect World are headquartered
in China.

42. The Future of Gaming –
Are
Developers and
Console Makers
Ready?

43. FUTURE TRENDS IN GAMING
INDUSTRY :
Face expression gaming
Voice control gaming
Multiplayer over NFC (Near Field
Communication)
3D Holography augmented reality
Touch to change gaming device with
same platform
 Cloud storage gaming

44. C
L
O
U
D
G
A
M
I
N
G

46. THANK YOU…!!!