2. Twitter: quick checklist
• 1 email account = 1 Twitter profile
• Name max 50 characters
• Username (beginning with @) max 15 characters
• Make sure you add a profile picture and a description about yourself in the bio
• Hashtag = topic of the tweet: #robotics #research #IoT #Tampere3.
It also works as a clickable search word
• Create a hashtag for your project and your event!
• Remember: can’t own it, can’t control it
• Mention other accounts, e.g. @SuomenAkatemia @TampereUniTech
-> they will be notified, and might react by liking or sharing
• If the tweet begins with @username = reply. The tweet does not show up in the
normal timeline and all your followers will not see it.
3. • Retweet (RT) = sharing the tweet to your followers as it is
• RT with comment = you can add your own comment to the RT (recommended!)
• Add pictures! (max 4 pcs) You can also use mentions @ in the picture
• Mention @TampereUniTech if relevant and if there is space
• Create your own lists or subscribe to a list. Researchers and other TUT staff are
collected in TUT Twitter list. Lists can be public or private.
• A link always takes up 23 characters
• Any punctuation mark will cut the hashtag or username (#Tampere-based,
• If you want to have a private conversation, use Direct Message
• You can block unwanted followers
• Twitter already mastered? Next step Tweetdeck
4. Anatomy of a tweet
7. What to post?
• What you’re working on (remember pictures)
• Research results
• Thoughts, questions
• Links to your own material (newsletter, Youtube,
SlideShare, blog, publications, ResearchGate…)
• Links to your own website
• Links to other interesting sites
• Tell about cooperation (remember mentions! @)
• Tell about services
• Inform about upcoming events (remember #)
• React to other peoples’ posts (RT, quote, like, reply)
• Take part in conversations
• Did you give a presentation or a lecture?
You can make several tweets about the content
• Did you solve a problem? Tell about it!
• Do you have a problem? Ask your network for help!
• Did you just answer to a student or a colleague?
Could you also tweet the answer?
• If you participate an event, tell about it, take a picture
• If you found an interesting publication, let others know
and add your own comment
• In your personal profile, you can also share personal
things: your thoughts, opinions, interests etc.
8. Who to follow?
• Experts in your own field
• People you meet at conferences
• Cooperation partners (people + organisations)
• People interested in similar topics (search with keywords or hashtags)
• Key people/organisations regarding research funding
• Publishers and journals in your field
• Authorities, decision makers, influencers
• People in your other networks (e.g. LinkedIn groups)
• Anybody who seems to post interesting stuff
• Check the ”Following” or ”Followers” of someone mentioned above, and find more
9. How to get followers?
• Follow others (they might follow you back!)
• Comment & participate in conversations
• Tweet something interesting, significant, useful or funny
• Use relevant hashtags
• Tweet content on specific theme (field of expertise)
• Tweet regularly, as often as possible
• Use links and pictures
• Mention relevant profiles (@)
• Add your Twitter username to your presentation slides, email signature, tut.fi person
card and your other social media profiles
11. Examples & material
Some researchers in Twitter:
• Tuomas Aivelo
• Katie Mack
• Vaughan Bell
• John Dudley
• Dr. David Shiffman
• Markku Niemivirta
• Mari K Niemi
• Nina V. Nygren
• TUT researchers & other staff
• Twitter predicts citation rates of
ecological research (scientific article)
• 5 good reasons why researchers should
tweet (Academy of Finland)
• Social media for scientists
• Why we need scientists on social media,
now more than ever
• Asiantuntija somessa