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H4d DOD 101 workshop 040516

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Stanford University
Stanford University

h4d ,hacking for defense ,steve blank ,stanford ,lean startup ,innovation ,startup ,dod ,department of defense ,business model ,customer development ,lean launchpad

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DoD/IC 101 Why this is a problem This work is licensed under a Creative Commons Attribution-Non Commercial 4.0 International License
And through all this welter of change and development, your mission remains fixed, determined, inviolable: it is to win our wars.
Overhead Imagery & Drone Surveillance ISIS plans attacks in Syria and Iraq via Google Maps and drone imagery, which they show in their propaganda videos Al-Nusra showcases their surveillance capabilities, which are enhanced with social media & open source data via
Social media on the battlefield • 2008 Mumbai attacks: terrorists had a “war room” to monitor information – killed the 2nd wealthiest businessman in India who was pretending to be a schoolteacher by looking him up on Facebook • ISIS’ use of Facebook, YouTube, and Twitter. Recruitment and Operational Employment
Accessible, Printable Weapon Systems “The Reprringer” 5-shot, single-action, manually indexed 6 mm pistol (0.22 caliber). Cody Wilson (UT Austin law student) built his own semi-automatic rifle using a 3D printer and posted the instructions online: the “$25 weapon”
Cyber Threats to Critical Infrastructure • Digital control of critical infrastructure = digital vulnerabilities • Potential targets: water supply, power generation and distribution (particularly nuclear), banking and finance, etc. • Take down a government security system in the comfort of your own home!
And through all this welter of change and development, your mission remains fixed, determined, inviolable: it is to win our wars.
What Drives Military Funding Military 101
What we could make you experts on…..
If we had 30 years
Requirements Developed Prototypes Developed Production Developed Sustainment
What you really need to know…..
1. Where structure and $ comes from 2. How gaps become requirements 3. How they combine to become a purchase
National Security Strategy President National Defense Strategy Secretary of Defense QDR Secretary of Defense America’s Enduring Interests PPBE
National Security Strategy President National Defense Strategy Secretary of Defense QDR Secretary of Defense Key Objectives PPBE
National Security Strategy President National Defense Strategy Secretary of Defense QDR Secretary of Defense Strategic Framework PPBE
Defense Planning Guid. (DPG) drives budget development for Services, Agencies, Activities and Commands
Services, Agencies and Field Activities Provide people and equipment Combatant Cmds Provide Plans & Deployment Requirements
Gaps are created by our ability to meet: - Our enduring interests - Our key objectives - Our Strategic Framework - Combatant Commands plans, deployment requirements and ongoing operations PPBE
Services, Agencies and Field Activities Provide people and equipment Combatant Cmds Provide Plans & Deployment Requirements Is there friction here?
Joint Capabilities Integration & Development System This is where it all gets sorted out? JCIDS
So Far So Good
 OMA: Operational $’s used for day to day operations  Can be used to buy things under $250k and and demonstrate things  Can’t build prototypes  Good for one year - expires at the end of the fiscal year (Sep)  OPA: Procurement $ used to buy major end items (big stuff that costs a lot of $)  Good for three years – expires a the end of the 3rd year  Can’t be used to pay for operations  RDT&E: Research Development, Testing & Evaluation $  Good for 2 years – expires a the end of the 2nd year  Special cases  “Purple” money (JIDA)  Can be used as any of the three above  Comes with lots of Congressional oversight  Rapid Acquisition Authority – SecDef has the authority to change the “color” of $  $200M per year  Requires Congressional notification  OCO – overseas contingency operations - $’s that pay for missions not part of the budget (Iraq/Afg/Ebola)  Continuing Resolutions – Can’t plan to spend more than 65% of previous budget The Color of Money
Accoording to? Service Agency Activity Combatant Command Employed Unit Research Lab Capability Developer Requirement Writer Acquisition Program User Defense Prime ??? Who are we talking to, where do they fit & what to ask? - Who are you? - What authorities do you have? - What are you supposed to do (mission), not supposed to do or not allowed to do (constraints)? - How are you funded (Color of money & special authorities)? - What types of contracts do you have/use (if applicable)? - Who do you work with (from the list above)? - Who else has this problem?
Service US Navy Sponsor/User 7th Fleet Command PACOM Distributed ISR Other Services Other Commands Other DoD Agencies Other Gov Agencies An Example
DoD/IC 101 Working with the DoD & IC outside the defense industrial base
About me • Systems engineer, gov acquisitions • Worked both large weapons system (>$10B) and small, rapid programs (<$100M) • Cross service/agency experience • National Defense University fellow • BMNT Partners, BMNT Capital • Savonix, Workscouts Boards
Doing Business with the Government... • System designed for DIB • Big design up front • Org culture varies • Best idea does not = $ • Speed is relative • Market research problem
AWG JIDA REF Technology Maturity F-35 F-22 AEGIS CH-47 DoD Labs “Valley of Death” R&D Programs of Record SOCOM, NSA, CIA, Services LAB 41 CTTSO Requirements Developed Prototypes Developed Production Developed Sustainment DARPA DOE Labs
Opportunities R&D Protoypes
How do you participate? • Existing Program (likely required to partner with a Defense Prime (LM, GD etc) • R&D (Broad Agency Announcements)  labs, early maturity, IP issues • Demonstration • Small Business Innovation Research Grant (SBIR) • Responses to RFIs (Requests for Information)
What to look for in a .gov partner • Culture • Who you are working with matters! • Political will (find the Horizon 3s with top cover advocates) • Track record of similar efforts
Questions? Jackie Space janew3718@gmail.com

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H4d DOD 101 workshop 040516

  • 1. DoD/IC 101 Why this is a problem This work is licensed under a Creative Commons Attribution-Non Commercial 4.0 International License
  • 2. And through all this welter of change and development, your mission remains fixed, determined, inviolable: it is to win our wars.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. Overhead Imagery & Drone Surveillance ISIS plans attacks in Syria and Iraq via Google Maps and drone imagery, which they show in their propaganda videos Al-Nusra showcases their surveillance capabilities, which are enhanced with social media & open source data via
  • 8. Social media on the battlefield • 2008 Mumbai attacks: terrorists had a “war room” to monitor information – killed the 2nd wealthiest businessman in India who was pretending to be a schoolteacher by looking him up on Facebook • ISIS’ use of Facebook, YouTube, and Twitter. Recruitment and Operational Employment
  • 9. Accessible, Printable Weapon Systems “The Reprringer” 5-shot, single-action, manually indexed 6 mm pistol (0.22 caliber). Cody Wilson (UT Austin law student) built his own semi-automatic rifle using a 3D printer and posted the instructions online: the “$25 weapon”
  • 10. Cyber Threats to Critical Infrastructure • Digital control of critical infrastructure = digital vulnerabilities • Potential targets: water supply, power generation and distribution (particularly nuclear), banking and finance, etc. • Take down a government security system in the comfort of your own home!
  • 11. And through all this welter of change and development, your mission remains fixed, determined, inviolable: it is to win our wars.
  • 13. What we could make you experts on…..
  • 14. If we had 30 years
  • 16. What you really need to know…..
  • 17. 1. Where structure and $ comes from 2. How gaps become requirements 3. How they combine to become a purchase
  • 18. National Security Strategy President National Defense Strategy Secretary of Defense QDR Secretary of Defense America’s Enduring Interests PPBE
  • 19. National Security Strategy President National Defense Strategy Secretary of Defense QDR Secretary of Defense Key Objectives PPBE
  • 20. National Security Strategy President National Defense Strategy Secretary of Defense QDR Secretary of Defense Strategic Framework PPBE
  • 21. Defense Planning Guid. (DPG) drives budget development for Services, Agencies, Activities and Commands
  • 22. Services, Agencies and Field Activities Provide people and equipment Combatant Cmds Provide Plans & Deployment Requirements
  • 23. Gaps are created by our ability to meet: - Our enduring interests - Our key objectives - Our Strategic Framework - Combatant Commands plans, deployment requirements and ongoing operations PPBE
  • 24. Services, Agencies and Field Activities Provide people and equipment Combatant Cmds Provide Plans & Deployment Requirements Is there friction here?
  • 25. Joint Capabilities Integration & Development System This is where it all gets sorted out? JCIDS
  • 26. So Far So Good
  • 27.  OMA: Operational $’s used for day to day operations  Can be used to buy things under $250k and and demonstrate things  Can’t build prototypes  Good for one year - expires at the end of the fiscal year (Sep)  OPA: Procurement $ used to buy major end items (big stuff that costs a lot of $)  Good for three years – expires a the end of the 3rd year  Can’t be used to pay for operations  RDT&E: Research Development, Testing & Evaluation $  Good for 2 years – expires a the end of the 2nd year  Special cases  “Purple” money (JIDA)  Can be used as any of the three above  Comes with lots of Congressional oversight  Rapid Acquisition Authority – SecDef has the authority to change the “color” of $  $200M per year  Requires Congressional notification  OCO – overseas contingency operations - $’s that pay for missions not part of the budget (Iraq/Afg/Ebola)  Continuing Resolutions – Can’t plan to spend more than 65% of previous budget The Color of Money
  • 28. Accoording to? Service Agency Activity Combatant Command Employed Unit Research Lab Capability Developer Requirement Writer Acquisition Program User Defense Prime ??? Who are we talking to, where do they fit & what to ask? - Who are you? - What authorities do you have? - What are you supposed to do (mission), not supposed to do or not allowed to do (constraints)? - How are you funded (Color of money & special authorities)? - What types of contracts do you have/use (if applicable)? - Who do you work with (from the list above)? - Who else has this problem?
  • 29. Service US Navy Sponsor/User 7th Fleet Command PACOM Distributed ISR Other Services Other Commands Other DoD Agencies Other Gov Agencies An Example
  • 30. DoD/IC 101 Working with the DoD & IC outside the defense industrial base
  • 31. About me • Systems engineer, gov acquisitions • Worked both large weapons system (>$10B) and small, rapid programs (<$100M) • Cross service/agency experience • National Defense University fellow • BMNT Partners, BMNT Capital • Savonix, Workscouts Boards
  • 32. Doing Business with the Government... • System designed for DIB • Big design up front • Org culture varies • Best idea does not = $ • Speed is relative • Market research problem
  • 33. AWG JIDA REF Technology Maturity F-35 F-22 AEGIS CH-47 DoD Labs “Valley of Death” R&D Programs of Record SOCOM, NSA, CIA, Services LAB 41 CTTSO Requirements Developed Prototypes Developed Production Developed Sustainment DARPA DOE Labs
  • 35. How do you participate? • Existing Program (likely required to partner with a Defense Prime (LM, GD etc) • R&D (Broad Agency Announcements)  labs, early maturity, IP issues • Demonstration • Small Business Innovation Research Grant (SBIR) • Responses to RFIs (Requests for Information)
  • 36. What to look for in a .gov partner • Culture • Who you are working with matters! • Political will (find the Horizon 3s with top cover advocates) • Track record of similar efforts