The document discusses the Powerhouse Museum's journey towards open access and digital engagement. It outlines the museum's revenue model, key audiences, and guiding digital principles of being findable, meaningful, responsive, usable, and available everywhere. The museum launched an open access image repository in 2005 which saw rapid growth in views and engagement from the Flickr community. This led to positive outcomes like more engagement with collections, effective delivery of education, leveraging community interest in research, and an institutional shift towards default creative commons rights.
7. new, diverse
digital citizens
source: http://www.flickr.com/photos/podoboq/2880644680/
8. the physical museum is about the
experience of objects.
the online museum has given access to
the data cloud that surrounds objects.
museums are a form of (collective)
storytelling.
9. the powerhouse aims to inspire
and provide the raw assets for the
next generation of designers,
makers, tinkerers, and scientists.
10. “sites which prevent the sharing of such
content amongst readers may look like
ways to protect the commercial interest
of that content, but in fact, they kill it,
destroying its value as a cultural
resource within networked communities,
and insuring that the public will look
elsewhere”
henry jenkins, university of southern california
11. our guiding digital principles:
findable - where people are and where they
look
meaningful - people can understand it
responsive - to people’s interests & location
usable/shareable - people can pass it on and
share
available everywhere - online (web), onsite
(galleries) and o site (in the community)
22. Figure 3
Distribution rings 1. Analogue in-house
showing the
various forms of 2. Digital in-house
access to cultural
heritage.
3. Online
4. Online, in the network
source: business model innovation, cultural heritage, knowledgeland, the netherlands, 2009
27. Figure 3
Distribution rings 1. Analogue in-house
showing the
various forms of 2. Digital in-house
access to cultural
heritage.
3. Online
4. Online, in the network
source: business model innovation, cultural heritage, knowledgeland, the netherlands, 2009
51. outcomes:
more engagement with cultural collections
more e ective delivery of educational mission
leveraging community interest to further research
developing new ‘products’ and product bundles
institutional shift towards default rights being
creative commons
open access image repository coming in 2011/12
52. thank you.
sebastian chan
head of digital, social and emerging technologies
powerhouse museum
sydney, australia
sebc@phm.gov.au | @sebchan
Fresh + New: museum technologies blog
www.powerhousemuseum.com/dmsblog