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THE
CASTLE®
PRINCIPLES
The Six Ways of Being that are Changing People,
Companies, Teams, Cities and the World
© 2017 The Secretan Center Inc. - www.secretan.com 1
By Lance Secretan, founder and CEO, The
Secretan Center Inc. www.secretan.com,
@secretan
Where did the CASTLE®
Principles come from?
We conducted research to
learn the answer to a key
question:
© 2017 The Secretan Center Inc. - www.secretan.com 2
Where did the CASTLE®
Principles come from?
What do you NOT
like about
leaders?
© 2017 The Secretan Center Inc. - www.secretan.com 3
© 2017 The Secretan Center Inc. - www.secretan.com 4
Here is what
they said:
© 2017 The Secretan Center Inc. - www.secretan.com 5
“We don’t like:
© 2017 The Secretan Center Inc. - www.secretan.com 6
•“COWARDS”
•“PHONEY LEADERS”
•“SELFISH LEADERS”
•“LIARS”
•“FEARMONGERS”
•“IDIOTS”
…and the amazing thing is that the majority of leaders
think that these 6 characteristics that followers abhor:
….are the keys to their personal success!
© 2017 The Secretan Center Inc. - www.secretan.com 7
1. CYA and keeping
your head down
2. Political
gamesmanship
3. Looking out for
“Number 1”
4. Deceit
5. Domination and
Intimidation
6. Mediocrity and
Bureaucracy
Think about it……….
This is how most people would describe
their leaders
This is why 80% of the population
doesn’t look forward to going to work on
Monday mornings
This is why Gallup’s most recent
research shows 30% of employees
Engaged, 52% Disengaged and 18%
Actively Disengaged (70% of employees
actively or passively working against the
strategic goals of the company).
This is why teams, companies,
organizations and communities are so
often UNINSPIRING.
© 2017 The Secretan Center Inc. - www.secretan.com 8
The good
news is that
this is simple
(but not
always easy)
to fix!
(C) 2013 The Secretan Center Inc. - www.secretan.com 9
All we need to do is the
(C) 2013 The Secretan Center Inc. - www.secretan.com 10
….and the opposite is………
© 2017 The Secretan Center Inc. - www.secretan.com 11
The CASTLE®
Principles
© 2017 The Secretan Center Inc. - www.secretan.com 12
CASTLE® is an
acronym for….
© 2017 The Secretan Center Inc. - www.secretan.com 13
Courage
Authenticity
Service
Truthfulness
Love
Effectiveness
Let’s review
them…..
© 2017 The Secretan Center Inc. - www.secretan.com 14
Courage
“Reaching beyond the
boundaries of our
existing limitations,
fears, and beliefs.”
It all begins with Courage. We can't
change anything, say sorry, or "I
love you”, or change the world,
without Courage. Followers love
courageous leaders.
Let’s review
them…..
© 2017 The Secretan Center Inc. - www.secretan.com 15
Authenticity
“Being genuine, transparent
and aligned with our inner
voice in all aspects of life.”
We are Authentic when what we
think, what we say, what we feel,
and what we do, are aligned—the
alignment of the mind, mouth, heart
and feet. Followers love Authentic
leaders.
Let’s review
them…..
© 2017 The Secretan Center Inc. - www.secretan.com 16
Love
“Relating to others by
touching their hearts in
ways that add to who we
both are as persons.”
We are afraid to use the word
"love" in the workplace, and yet we
all yearn to be Loved in every part
of our lives—including our work.
Followers love compassionate and
caring leaders.
Let’s review
them…..
© 2017 The Secretan Center Inc. - www.secretan.com 17
Service
“Willing and actively
supporting the good of
the other.”
The first responsibility of a leader is to
Serve others—employees, customers,
shareholders, vendors, communities—
all those who are stakeholders and
whose lives we touch. Followers love
servant leaders.
Let’s review
them…..
© 2017 The Secretan Center Inc. - www.secretan.com 18
Truthfulness
“Being honest and transparent in
all thoughts, words, and actions.”
It is hard to find the Truth—in business
plans, budgets, expense reports, tax
returns, resumes, performance reviews
or marketing, but when the Truth is
told—in an inspiring way—it is like a
breath of fresh air. Followers love
Truthful leaders.
Let’s review
them…..
© 2017 The Secretan Center Inc. - www.secretan.com 19
Effectiveness
“Achieving desired outcomes
successfully.”
When we are Effective we increase
our chances of achieving our
dreams, in all aspects of our lives,
through greater levels of mastery—
as leaders and as human beings.
Followers love competent leaders.
WhenweLIVEtheCASTLE®Principles,webecomeinspiringleaders,
who,asaresult,inspireothers,whobuildinspiringfamilies,
organizationsandcommunities,andthereforechangetheworld.
© 2017 The Secretan Center Inc. - www.secretan.com 20
© 2017 The Secretan Center Inc. - www.secretan.com 21
The CASTLE® Principles
are the Core Idea of
“The Flame” in Higher
Ground Leadership®
© 2017 The Secretan Center Inc. - www.secretan.com 22
Lance Secretan
CEO and Founder of The Secretan Center Inc.
www.secretan.com
You might also be interested in:
Becoming Certified as a Higher Ground
Leadership® Pathfinder
© 2017 The Secretan Center Inc. - www.secretan.com 23
…or perhaps…
A unique experiential
learning event in the
Rocky Mountains:
© 2017 The Secretan Center Inc. - www.secretan.com 24

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The CASTLE Principles - Presentation

  • 1. THE CASTLE® PRINCIPLES The Six Ways of Being that are Changing People, Companies, Teams, Cities and the World © 2017 The Secretan Center Inc. - www.secretan.com 1 By Lance Secretan, founder and CEO, The Secretan Center Inc. www.secretan.com, @secretan
  • 2. Where did the CASTLE® Principles come from? We conducted research to learn the answer to a key question: © 2017 The Secretan Center Inc. - www.secretan.com 2
  • 3. Where did the CASTLE® Principles come from? What do you NOT like about leaders? © 2017 The Secretan Center Inc. - www.secretan.com 3
  • 4. © 2017 The Secretan Center Inc. - www.secretan.com 4 Here is what they said:
  • 5. © 2017 The Secretan Center Inc. - www.secretan.com 5 “We don’t like:
  • 6. © 2017 The Secretan Center Inc. - www.secretan.com 6 •“COWARDS” •“PHONEY LEADERS” •“SELFISH LEADERS” •“LIARS” •“FEARMONGERS” •“IDIOTS”
  • 7. …and the amazing thing is that the majority of leaders think that these 6 characteristics that followers abhor: ….are the keys to their personal success! © 2017 The Secretan Center Inc. - www.secretan.com 7 1. CYA and keeping your head down 2. Political gamesmanship 3. Looking out for “Number 1” 4. Deceit 5. Domination and Intimidation 6. Mediocrity and Bureaucracy
  • 8. Think about it………. This is how most people would describe their leaders This is why 80% of the population doesn’t look forward to going to work on Monday mornings This is why Gallup’s most recent research shows 30% of employees Engaged, 52% Disengaged and 18% Actively Disengaged (70% of employees actively or passively working against the strategic goals of the company). This is why teams, companies, organizations and communities are so often UNINSPIRING. © 2017 The Secretan Center Inc. - www.secretan.com 8
  • 9. The good news is that this is simple (but not always easy) to fix! (C) 2013 The Secretan Center Inc. - www.secretan.com 9
  • 10. All we need to do is the (C) 2013 The Secretan Center Inc. - www.secretan.com 10
  • 11. ….and the opposite is……… © 2017 The Secretan Center Inc. - www.secretan.com 11
  • 12. The CASTLE® Principles © 2017 The Secretan Center Inc. - www.secretan.com 12
  • 13. CASTLE® is an acronym for…. © 2017 The Secretan Center Inc. - www.secretan.com 13 Courage Authenticity Service Truthfulness Love Effectiveness
  • 14. Let’s review them….. © 2017 The Secretan Center Inc. - www.secretan.com 14 Courage “Reaching beyond the boundaries of our existing limitations, fears, and beliefs.” It all begins with Courage. We can't change anything, say sorry, or "I love you”, or change the world, without Courage. Followers love courageous leaders.
  • 15. Let’s review them….. © 2017 The Secretan Center Inc. - www.secretan.com 15 Authenticity “Being genuine, transparent and aligned with our inner voice in all aspects of life.” We are Authentic when what we think, what we say, what we feel, and what we do, are aligned—the alignment of the mind, mouth, heart and feet. Followers love Authentic leaders.
  • 16. Let’s review them….. © 2017 The Secretan Center Inc. - www.secretan.com 16 Love “Relating to others by touching their hearts in ways that add to who we both are as persons.” We are afraid to use the word "love" in the workplace, and yet we all yearn to be Loved in every part of our lives—including our work. Followers love compassionate and caring leaders.
  • 17. Let’s review them….. © 2017 The Secretan Center Inc. - www.secretan.com 17 Service “Willing and actively supporting the good of the other.” The first responsibility of a leader is to Serve others—employees, customers, shareholders, vendors, communities— all those who are stakeholders and whose lives we touch. Followers love servant leaders.
  • 18. Let’s review them….. © 2017 The Secretan Center Inc. - www.secretan.com 18 Truthfulness “Being honest and transparent in all thoughts, words, and actions.” It is hard to find the Truth—in business plans, budgets, expense reports, tax returns, resumes, performance reviews or marketing, but when the Truth is told—in an inspiring way—it is like a breath of fresh air. Followers love Truthful leaders.
  • 19. Let’s review them….. © 2017 The Secretan Center Inc. - www.secretan.com 19 Effectiveness “Achieving desired outcomes successfully.” When we are Effective we increase our chances of achieving our dreams, in all aspects of our lives, through greater levels of mastery— as leaders and as human beings. Followers love competent leaders.
  • 21. © 2017 The Secretan Center Inc. - www.secretan.com 21
  • 22. The CASTLE® Principles are the Core Idea of “The Flame” in Higher Ground Leadership® © 2017 The Secretan Center Inc. - www.secretan.com 22 Lance Secretan CEO and Founder of The Secretan Center Inc. www.secretan.com
  • 23. You might also be interested in: Becoming Certified as a Higher Ground Leadership® Pathfinder © 2017 The Secretan Center Inc. - www.secretan.com 23
  • 24. …or perhaps… A unique experiential learning event in the Rocky Mountains: © 2017 The Secretan Center Inc. - www.secretan.com 24