12. Wie plaatst meer dan 30 tweets per dag? Warming Up | Een paar vragen 12
13. Wie gebruikt MobyPicture om zijn foto’s in één klap te delen op sociale netwerken? We doen allemaal wel iets met social media Warming Up | Conclusie 13
15. Social Media = online platformen, mensendelenvan verhalen, kennis en ervaringen, blogs, wiki’s, Diensten: Facebook, Hyves, Youtube, Linkedin, Twitter (web 2.0) Wikipedia, dec 2010 Social Media | Definitie A 15
16. Peopleconnecting, usingtechnology to get the thingstheyneedfromeachother, bypassing traditional institutionslikecorporations Li & Bernoff (2008), Groundswell Social Media | Definitie B 16
17. + + Consument Conversaties Content Social Media | In ‘t kort 17
18. 18 Luisteren Aanwezig zijn ```` ```` Betrekken Participeren Social Media | 4 Stappen
28. Marketingtechniek waarbijinfluencers via een sociaal netwerkof digitaal medium zelf wordenaangespoord om reclame te maken voor product/ dienst De Bruyn & Lilien (2004) Social Media | Viral Marketing 20
60. 44 Naast Twitter (453) actief op Facebook (49) en LinkedIn (131) Cases | NetworkChallenge
61. 45 En nog ook een actieve blogger… Leuk die vingerpoppetjes Cases | NetworkChallenge
62. + + = The Network Challenge #tnwc Christel praat over Via haar eigen digitale kanalen En vraagt actief hulp van haar vrienden Cases | NetworkChallenge 46
63. 47 En ze is niet de enige… Zo’n 3.000 netwerkbeheerders Cases | NetworkChallenge
Quicklyreviewingwhere we are, we nowknowthat we need to listen, be present, butnotit’s time to join the conversation. To participate. To keep you all awake I have anotherquestionfor the audience.
To makeitworse; 76% of consumersdon’tbelievethatcompaniestell the truth in ads. Butiftheydon’t trust ads, thanwho do they trust whenthe’relookingfornew sport shoes?
To makeitworse; 76% of consumersdon’tbelievethatcompaniestell the truth in ads. Butiftheydon’t trust ads, thanwho do they trust whenthe’relookingfornew sport shoes?
To makeitworse; 76% of consumersdon’tbelievethatcompaniestell the truth in ads. Butiftheydon’t trust ads, thanwho do they trust whenthe’relookingfornew sport shoes?
As the figure shows, 67% of consumerpurchasedecisions, in otherwords “whatyoubuy”, are primarilyinfluencedby word of mouth. Sobyotherpeople telling youwhat to buy. I’ll show youhowthisworks..
As the figure shows, 67% of consumerpurchasedecisions, in otherwords “whatyoubuy”, are primarilyinfluencedby word of mouth. Sobyotherpeople telling youwhat to buy. I’ll show youhowthisworks..
As the figure shows, 67% of consumerpurchasedecisions, in otherwords “whatyoubuy”, are primarilyinfluencedby word of mouth. Sobyotherpeople telling youwhat to buy. I’ll show youhowthisworks..
As the figure shows, 67% of consumerpurchasedecisions, in otherwords “whatyoubuy”, are primarilyinfluencedby word of mouth. Sobyotherpeople telling youwhat to buy. I’ll show youhowthisworks..
As the figure shows, 67% of consumerpurchasedecisions, in otherwords “whatyoubuy”, are primarilyinfluencedby word of mouth. Sobyotherpeople telling youwhat to buy. I’ll show youhowthisworks..