Jaguar Land Rover company

2. Introduction
 1922 – Jaguar founded in Blackpool as Swallow
Side car company.
 1948 – Land Rover is launched by Rover Car
Corporation.
 In July 2008 Tata Motors acquired Jaguar Land
Rover from Ford at $2.3 billion.
 Headquarter in Whitley, Coventry, United Kingdom

3. Mission
These are the three great passions we all
share. Together, they form our mission.
 We want to deliver more great products,
faster than we have ever done before.
 We want to be leaders in the field of
environmental innovation.
 We want to be sure our customers
always come first.

4. Vision
 Our vision is to be the world's leading
brand for inspiring, creating and
delivering a spirit of adventure.
 This is a bold and shared insight to
inspires and stretches everyone to
deliver extraordinary results for our
customers.

5. Core Values
 Integrity
 Understanding
 Excellence
 Unity
 Responsibility

6. Top Management
Ian Callum, Jaguar
Design Director
Dr Ralf Speth, CEO,
Jaguar Land Rover
Phil Popham, Jaguar
Land Rover Group
Marketing Director

7. Business
Jaguar Land Rover

8. Jaguar Vehicles
Jaguar XF – Executive Car and estate
Jaguar XJ – Luxury Car
Jaguar XK – Grand Tourer

9. Jaguar Vehicles
Jaguar F-type – Sports Car
Jaguar XE – Compact Executive Car

10. Land Rover Vehicles
Land Rover Defender – Off Road Vehicle
Land Rover Freelander – Compact SUV
Land Rover Discovery – Mid Size SUV

11. Land Rover Vehicles
Range Rover Evoque – Compact SUV
Range Rover Sports – Mid size SUV
Range Rover – Full size SUV

12. CSR
 Partnership with –
i. The International Federation of the Red Cross and Red
Crescent Societies.
ii. Born Free
iii. ClimateCare
iv. The Invictus Games – London 2014
v. The Cathy Freeman Foundation (CFF)

13. Articles
1. Jaguar land rover launches locally
produced Jaguar XJ at Rs 92.1 lakh.
[TOI | PTI | May 22, 2014]
2. Jaguar land rovers may sales up 20%.
[TOI | IANS | June 11, 2014]
3. Tata Motor’s Jaguar Land Rover
developing self learning car.
[TOI | PTI | July 13, 2014]