SlideShare a Scribd company logo
1 of 30
How Social Media and Social Networking are Turning Sales and Marketing Upside-down @shanegibson #CAEM2011
“ I think that’s going to  break.”
“ The Community Owns Your Brand”
The Community is Self-Organizing #Tweetups
 
We Still Use Old Media
700 million
90 Million
100 million updates/day
1Billion Views/Day
“ If you think you are a leader and no one is following you... You’re actually just going for a walk”
 
 
 
The Reverse Drip
Trust and Transparency ,[object Object],[object Object]
Marketing Now Belongs to Everyone
 
 
 
 
Don ’t outsource your personal brand
Rules of Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Listening
Canada’s Biggest Book Launch Party ,[object Object]
Sociable! Book Launch
Getting Sociable!
The Future ,[object Object],[object Object],[object Object],[object Object]
Resources ,[object Object],[object Object],[object Object],[object Object]

More Related Content

What's hot

Farah Pandith, State Dept. Special Representative to Muslim Communities, at ...
Farah Pandith, State Dept. Special Representative to Muslim Communities, at  ...Farah Pandith, State Dept. Special Representative to Muslim Communities, at  ...
Farah Pandith, State Dept. Special Representative to Muslim Communities, at ...techatstate
 
5 Steps for Empowering Female Leadership
5 Steps for Empowering Female Leadership5 Steps for Empowering Female Leadership
5 Steps for Empowering Female LeadershipKaruana Gatimu
 
Social Fresh prezo - Spike Jones
Social Fresh prezo - Spike JonesSocial Fresh prezo - Spike Jones
Social Fresh prezo - Spike JonesBrains on Fire
 
The National Charter Schools Institute's Breakfast Presentation on Epicenter ...
The National Charter Schools Institute's Breakfast Presentation on Epicenter ...The National Charter Schools Institute's Breakfast Presentation on Epicenter ...
The National Charter Schools Institute's Breakfast Presentation on Epicenter ...National Charter Schools Institute
 
Lisa simpson ntc 3 18
Lisa simpson ntc 3 18Lisa simpson ntc 3 18
Lisa simpson ntc 3 18AllisonNFG
 
Everything you've heard about social media is wrong
Everything you've heard about social media is wrongEverything you've heard about social media is wrong
Everything you've heard about social media is wrongJeph Maystruck
 
Social4 fanexpfinalppt
Social4 fanexpfinalpptSocial4 fanexpfinalppt
Social4 fanexpfinalpptedmeejorge
 
Social Networks Monetization
Social Networks MonetizationSocial Networks Monetization
Social Networks MonetizationOuriel Ohayon
 
Everything your charity needs to know about gaming
Everything your charity needs to know about gamingEverything your charity needs to know about gaming
Everything your charity needs to know about gamingJustGiving
 
Guys Just Want to Have Fun - Keys to Targeting Men on Social
Guys Just Want to Have Fun - Keys to Targeting Men on SocialGuys Just Want to Have Fun - Keys to Targeting Men on Social
Guys Just Want to Have Fun - Keys to Targeting Men on SocialHY Connect
 
IoF National Convention: Claire's Legacy - The tragic death of Claire Squires...
IoF National Convention: Claire's Legacy - The tragic death of Claire Squires...IoF National Convention: Claire's Legacy - The tragic death of Claire Squires...
IoF National Convention: Claire's Legacy - The tragic death of Claire Squires...JustGiving
 
Communifix! #StraightFromTheHeart-Marketing in the Digital Era-Content-Krisha...
Communifix! #StraightFromTheHeart-Marketing in the Digital Era-Content-Krisha...Communifix! #StraightFromTheHeart-Marketing in the Digital Era-Content-Krisha...
Communifix! #StraightFromTheHeart-Marketing in the Digital Era-Content-Krisha...Communifix Communication Pvt. Ltd.
 
Personal branding - The SCREAM formula
Personal branding - The SCREAM formulaPersonal branding - The SCREAM formula
Personal branding - The SCREAM formulaRimjhim Ray
 
SmartSocial Summit | How Established Brands are Succeeding on Social
SmartSocial Summit | How Established Brands are Succeeding on SocialSmartSocial Summit | How Established Brands are Succeeding on Social
SmartSocial Summit | How Established Brands are Succeeding on SocialSpredfast
 
Gaming for Good - how the games industry is disrupting the fundraising landscape
Gaming for Good - how the games industry is disrupting the fundraising landscapeGaming for Good - how the games industry is disrupting the fundraising landscape
Gaming for Good - how the games industry is disrupting the fundraising landscapeJustGiving
 
It's about attitude, amplitude will follow - Ondernemersacademie Dronten
It's about attitude, amplitude will follow - Ondernemersacademie DrontenIt's about attitude, amplitude will follow - Ondernemersacademie Dronten
It's about attitude, amplitude will follow - Ondernemersacademie DrontenTenfore Associates BV
 
Content Marketing That Wins: Making Brands, Readers AND Google Happy
Content Marketing That Wins: Making Brands, Readers AND Google HappyContent Marketing That Wins: Making Brands, Readers AND Google Happy
Content Marketing That Wins: Making Brands, Readers AND Google HappySteve Radick
 

What's hot (18)

Farah Pandith, State Dept. Special Representative to Muslim Communities, at ...
Farah Pandith, State Dept. Special Representative to Muslim Communities, at  ...Farah Pandith, State Dept. Special Representative to Muslim Communities, at  ...
Farah Pandith, State Dept. Special Representative to Muslim Communities, at ...
 
Feature Article
Feature ArticleFeature Article
Feature Article
 
5 Steps for Empowering Female Leadership
5 Steps for Empowering Female Leadership5 Steps for Empowering Female Leadership
5 Steps for Empowering Female Leadership
 
Social Fresh prezo - Spike Jones
Social Fresh prezo - Spike JonesSocial Fresh prezo - Spike Jones
Social Fresh prezo - Spike Jones
 
The National Charter Schools Institute's Breakfast Presentation on Epicenter ...
The National Charter Schools Institute's Breakfast Presentation on Epicenter ...The National Charter Schools Institute's Breakfast Presentation on Epicenter ...
The National Charter Schools Institute's Breakfast Presentation on Epicenter ...
 
Lisa simpson ntc 3 18
Lisa simpson ntc 3 18Lisa simpson ntc 3 18
Lisa simpson ntc 3 18
 
Everything you've heard about social media is wrong
Everything you've heard about social media is wrongEverything you've heard about social media is wrong
Everything you've heard about social media is wrong
 
Social4 fanexpfinalppt
Social4 fanexpfinalpptSocial4 fanexpfinalppt
Social4 fanexpfinalppt
 
Social Networks Monetization
Social Networks MonetizationSocial Networks Monetization
Social Networks Monetization
 
Everything your charity needs to know about gaming
Everything your charity needs to know about gamingEverything your charity needs to know about gaming
Everything your charity needs to know about gaming
 
Guys Just Want to Have Fun - Keys to Targeting Men on Social
Guys Just Want to Have Fun - Keys to Targeting Men on SocialGuys Just Want to Have Fun - Keys to Targeting Men on Social
Guys Just Want to Have Fun - Keys to Targeting Men on Social
 
IoF National Convention: Claire's Legacy - The tragic death of Claire Squires...
IoF National Convention: Claire's Legacy - The tragic death of Claire Squires...IoF National Convention: Claire's Legacy - The tragic death of Claire Squires...
IoF National Convention: Claire's Legacy - The tragic death of Claire Squires...
 
Communifix! #StraightFromTheHeart-Marketing in the Digital Era-Content-Krisha...
Communifix! #StraightFromTheHeart-Marketing in the Digital Era-Content-Krisha...Communifix! #StraightFromTheHeart-Marketing in the Digital Era-Content-Krisha...
Communifix! #StraightFromTheHeart-Marketing in the Digital Era-Content-Krisha...
 
Personal branding - The SCREAM formula
Personal branding - The SCREAM formulaPersonal branding - The SCREAM formula
Personal branding - The SCREAM formula
 
SmartSocial Summit | How Established Brands are Succeeding on Social
SmartSocial Summit | How Established Brands are Succeeding on SocialSmartSocial Summit | How Established Brands are Succeeding on Social
SmartSocial Summit | How Established Brands are Succeeding on Social
 
Gaming for Good - how the games industry is disrupting the fundraising landscape
Gaming for Good - how the games industry is disrupting the fundraising landscapeGaming for Good - how the games industry is disrupting the fundraising landscape
Gaming for Good - how the games industry is disrupting the fundraising landscape
 
It's about attitude, amplitude will follow - Ondernemersacademie Dronten
It's about attitude, amplitude will follow - Ondernemersacademie DrontenIt's about attitude, amplitude will follow - Ondernemersacademie Dronten
It's about attitude, amplitude will follow - Ondernemersacademie Dronten
 
Content Marketing That Wins: Making Brands, Readers AND Google Happy
Content Marketing That Wins: Making Brands, Readers AND Google HappyContent Marketing That Wins: Making Brands, Readers AND Google Happy
Content Marketing That Wins: Making Brands, Readers AND Google Happy
 

Viewers also liked

Sales / Social Media for Women President's Organization
Sales / Social Media for Women President's OrganizationSales / Social Media for Women President's Organization
Sales / Social Media for Women President's OrganizationShane Gibson
 
The Socialized! Professional
The Socialized! ProfessionalThe Socialized! Professional
The Socialized! ProfessionalShane Gibson
 
Socialized lunch 1 -5 Steps to Maximize Your Organizations' ROI in Social Media
Socialized lunch 1 -5 Steps to Maximize Your Organizations' ROI in Social MediaSocialized lunch 1 -5 Steps to Maximize Your Organizations' ROI in Social Media
Socialized lunch 1 -5 Steps to Maximize Your Organizations' ROI in Social MediaShane Gibson
 
The Socialized Professional
The Socialized ProfessionalThe Socialized Professional
The Socialized ProfessionalShane Gibson
 
Ford Social Media Monitoring Measurement and Campaigns
Ford Social Media Monitoring Measurement and CampaignsFord Social Media Monitoring Measurement and Campaigns
Ford Social Media Monitoring Measurement and CampaignsShane Gibson
 
How to Build a Socialized! Enterprise
How to Build a Socialized! Enterprise How to Build a Socialized! Enterprise
How to Build a Socialized! Enterprise Shane Gibson
 
Corning Cable Systems Social Media for Sales
Corning Cable Systems Social Media for SalesCorning Cable Systems Social Media for Sales
Corning Cable Systems Social Media for SalesShane Gibson
 
Sales Training Whistler - Developing a Winning Sales Process with Shane Gibson
Sales Training Whistler - Developing a Winning Sales Process with Shane GibsonSales Training Whistler - Developing a Winning Sales Process with Shane Gibson
Sales Training Whistler - Developing a Winning Sales Process with Shane GibsonShane Gibson
 

Viewers also liked (8)

Sales / Social Media for Women President's Organization
Sales / Social Media for Women President's OrganizationSales / Social Media for Women President's Organization
Sales / Social Media for Women President's Organization
 
The Socialized! Professional
The Socialized! ProfessionalThe Socialized! Professional
The Socialized! Professional
 
Socialized lunch 1 -5 Steps to Maximize Your Organizations' ROI in Social Media
Socialized lunch 1 -5 Steps to Maximize Your Organizations' ROI in Social MediaSocialized lunch 1 -5 Steps to Maximize Your Organizations' ROI in Social Media
Socialized lunch 1 -5 Steps to Maximize Your Organizations' ROI in Social Media
 
The Socialized Professional
The Socialized ProfessionalThe Socialized Professional
The Socialized Professional
 
Ford Social Media Monitoring Measurement and Campaigns
Ford Social Media Monitoring Measurement and CampaignsFord Social Media Monitoring Measurement and Campaigns
Ford Social Media Monitoring Measurement and Campaigns
 
How to Build a Socialized! Enterprise
How to Build a Socialized! Enterprise How to Build a Socialized! Enterprise
How to Build a Socialized! Enterprise
 
Corning Cable Systems Social Media for Sales
Corning Cable Systems Social Media for SalesCorning Cable Systems Social Media for Sales
Corning Cable Systems Social Media for Sales
 
Sales Training Whistler - Developing a Winning Sales Process with Shane Gibson
Sales Training Whistler - Developing a Winning Sales Process with Shane GibsonSales Training Whistler - Developing a Winning Sales Process with Shane Gibson
Sales Training Whistler - Developing a Winning Sales Process with Shane Gibson
 

Similar to Canadian Association of Exhibition Management Social Media Keynote

Social Media Marketing for Casinos and Gaming
Social Media Marketing for Casinos and GamingSocial Media Marketing for Casinos and Gaming
Social Media Marketing for Casinos and GamingShane Gibson
 
Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!
Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!
Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!Shane Gibson
 
Certified Management Accountants of Saskatchewan Social Media Presentation
Certified Management Accountants of Saskatchewan Social Media PresentationCertified Management Accountants of Saskatchewan Social Media Presentation
Certified Management Accountants of Saskatchewan Social Media PresentationShane Gibson
 
Digital Futures: You're Invited to a Party! - Andrew Machin
Digital Futures: You're Invited to a Party! - Andrew MachinDigital Futures: You're Invited to a Party! - Andrew Machin
Digital Futures: You're Invited to a Party! - Andrew MachinBranded3
 
Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...
Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...
Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...Sean Moffitt
 
Ford Sociable! Boot Camp (Alberta) Module 1
Ford Sociable! Boot Camp (Alberta) Module 1Ford Sociable! Boot Camp (Alberta) Module 1
Ford Sociable! Boot Camp (Alberta) Module 1Shane Gibson
 
Florida Blogger & Social Media Conference Keynote Presentation Pam Moore 2013
Florida Blogger & Social Media Conference Keynote Presentation Pam Moore 2013 Florida Blogger & Social Media Conference Keynote Presentation Pam Moore 2013
Florida Blogger & Social Media Conference Keynote Presentation Pam Moore 2013 Pam Moore
 
Social Media - benefits and concerns for employers
Social Media - benefits and concerns for employersSocial Media - benefits and concerns for employers
Social Media - benefits and concerns for employersPeter Cosgrove
 
What the hell is social media
What the hell is social mediaWhat the hell is social media
What the hell is social mediaMUW;Digital
 
Rules of Engagement in Social Media - Ford Social Media Boot Camp
Rules of Engagement in Social Media - Ford Social Media Boot CampRules of Engagement in Social Media - Ford Social Media Boot Camp
Rules of Engagement in Social Media - Ford Social Media Boot CampShane Gibson
 
Mercadexpo sm 11152011
Mercadexpo sm 11152011Mercadexpo sm 11152011
Mercadexpo sm 11152011rebeccaforever
 
Social Media for NPO's
Social Media for NPO'sSocial Media for NPO's
Social Media for NPO'sAgency 323
 
MAKING THE CASE FOR COMMUNITY DEVELOPMENT
MAKING THE CASE FOR COMMUNITY DEVELOPMENT MAKING THE CASE FOR COMMUNITY DEVELOPMENT
MAKING THE CASE FOR COMMUNITY DEVELOPMENT Michelle Kershner
 
Power Session: Social Media for Small & Medium Business Owners
Power Session: Social Media for Small & Medium Business OwnersPower Session: Social Media for Small & Medium Business Owners
Power Session: Social Media for Small & Medium Business OwnersYasmin Bendror
 
Hf Unbranded Deck Printable
Hf Unbranded Deck   PrintableHf Unbranded Deck   Printable
Hf Unbranded Deck Printablesagerader
 
Bruce Lee and the Art of Selling
Bruce Lee and the Art of SellingBruce Lee and the Art of Selling
Bruce Lee and the Art of SellingJacob Morgan
 
Rules of Engagement in Social Media (Ford Social Media)
Rules of Engagement in Social Media (Ford Social Media)Rules of Engagement in Social Media (Ford Social Media)
Rules of Engagement in Social Media (Ford Social Media)Shane Gibson
 
Managing the Social Media Explosion
Managing the Social Media ExplosionManaging the Social Media Explosion
Managing the Social Media ExplosionStacey King Gordon
 

Similar to Canadian Association of Exhibition Management Social Media Keynote (20)

Social Media Marketing for Casinos and Gaming
Social Media Marketing for Casinos and GamingSocial Media Marketing for Casinos and Gaming
Social Media Marketing for Casinos and Gaming
 
Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!
Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!
Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!
 
Certified Management Accountants of Saskatchewan Social Media Presentation
Certified Management Accountants of Saskatchewan Social Media PresentationCertified Management Accountants of Saskatchewan Social Media Presentation
Certified Management Accountants of Saskatchewan Social Media Presentation
 
Digital Futures: You're Invited to a Party! - Andrew Machin
Digital Futures: You're Invited to a Party! - Andrew MachinDigital Futures: You're Invited to a Party! - Andrew Machin
Digital Futures: You're Invited to a Party! - Andrew Machin
 
Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...
Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...
Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...
 
Ford Sociable! Boot Camp (Alberta) Module 1
Ford Sociable! Boot Camp (Alberta) Module 1Ford Sociable! Boot Camp (Alberta) Module 1
Ford Sociable! Boot Camp (Alberta) Module 1
 
Florida Blogger & Social Media Conference Keynote Presentation Pam Moore 2013
Florida Blogger & Social Media Conference Keynote Presentation Pam Moore 2013 Florida Blogger & Social Media Conference Keynote Presentation Pam Moore 2013
Florida Blogger & Social Media Conference Keynote Presentation Pam Moore 2013
 
Social Media - benefits and concerns for employers
Social Media - benefits and concerns for employersSocial Media - benefits and concerns for employers
Social Media - benefits and concerns for employers
 
Smc amsterdam sxsw_influencers
Smc amsterdam sxsw_influencersSmc amsterdam sxsw_influencers
Smc amsterdam sxsw_influencers
 
What the hell is social media
What the hell is social mediaWhat the hell is social media
What the hell is social media
 
Age Of Conversation (second edition)
Age Of Conversation (second edition)Age Of Conversation (second edition)
Age Of Conversation (second edition)
 
Rules of Engagement in Social Media - Ford Social Media Boot Camp
Rules of Engagement in Social Media - Ford Social Media Boot CampRules of Engagement in Social Media - Ford Social Media Boot Camp
Rules of Engagement in Social Media - Ford Social Media Boot Camp
 
Mercadexpo sm 11152011
Mercadexpo sm 11152011Mercadexpo sm 11152011
Mercadexpo sm 11152011
 
Social Media for NPO's
Social Media for NPO'sSocial Media for NPO's
Social Media for NPO's
 
MAKING THE CASE FOR COMMUNITY DEVELOPMENT
MAKING THE CASE FOR COMMUNITY DEVELOPMENT MAKING THE CASE FOR COMMUNITY DEVELOPMENT
MAKING THE CASE FOR COMMUNITY DEVELOPMENT
 
Power Session: Social Media for Small & Medium Business Owners
Power Session: Social Media for Small & Medium Business OwnersPower Session: Social Media for Small & Medium Business Owners
Power Session: Social Media for Small & Medium Business Owners
 
Hf Unbranded Deck Printable
Hf Unbranded Deck   PrintableHf Unbranded Deck   Printable
Hf Unbranded Deck Printable
 
Bruce Lee and the Art of Selling
Bruce Lee and the Art of SellingBruce Lee and the Art of Selling
Bruce Lee and the Art of Selling
 
Rules of Engagement in Social Media (Ford Social Media)
Rules of Engagement in Social Media (Ford Social Media)Rules of Engagement in Social Media (Ford Social Media)
Rules of Engagement in Social Media (Ford Social Media)
 
Managing the Social Media Explosion
Managing the Social Media ExplosionManaging the Social Media Explosion
Managing the Social Media Explosion
 

More from Shane Gibson

Negotiating to Win FPSA National Sales Conference
Negotiating to Win FPSA National Sales ConferenceNegotiating to Win FPSA National Sales Conference
Negotiating to Win FPSA National Sales ConferenceShane Gibson
 
The Exponential influencer #smmastery
The Exponential influencer #smmasteryThe Exponential influencer #smmastery
The Exponential influencer #smmasteryShane Gibson
 
The Exponential influencer
The Exponential influencer The Exponential influencer
The Exponential influencer Shane Gibson
 
Guerrilla Social Selling by Shane Gibson Author & Speaker
Guerrilla Social Selling by Shane Gibson Author & SpeakerGuerrilla Social Selling by Shane Gibson Author & Speaker
Guerrilla Social Selling by Shane Gibson Author & SpeakerShane Gibson
 
Social Selling and the Art of Failing Forward
Social Selling and the Art of Failing ForwardSocial Selling and the Art of Failing Forward
Social Selling and the Art of Failing ForwardShane Gibson
 
Business Rapport - Selling the Way People Buy
Business Rapport - Selling the Way People BuyBusiness Rapport - Selling the Way People Buy
Business Rapport - Selling the Way People BuyShane Gibson
 
The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC
The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHICThe 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC
The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHICShane Gibson
 
Drive ROI Through Social Selling
Drive ROI Through Social SellingDrive ROI Through Social Selling
Drive ROI Through Social SellingShane Gibson
 
Social notworking and Digital Health Assessment
Social notworking and Digital Health AssessmentSocial notworking and Digital Health Assessment
Social notworking and Digital Health AssessmentShane Gibson
 
Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace
Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational WorkplaceLeadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace
Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational WorkplaceShane Gibson
 
Setting and Achieving Powerful Goals in 2015
Setting and Achieving Powerful Goals in 2015Setting and Achieving Powerful Goals in 2015
Setting and Achieving Powerful Goals in 2015Shane Gibson
 
LinkedIn for Business and Social Selling
LinkedIn for Business and Social SellingLinkedIn for Business and Social Selling
LinkedIn for Business and Social SellingShane Gibson
 
Social Media Boot Camp Kuala Lumpur Malaysia November 2014
Social Media Boot Camp Kuala Lumpur Malaysia November 2014Social Media Boot Camp Kuala Lumpur Malaysia November 2014
Social Media Boot Camp Kuala Lumpur Malaysia November 2014Shane Gibson
 
Failing Forward - Using Failure to Propel Your Career and Life
Failing Forward - Using Failure to Propel Your Career and LifeFailing Forward - Using Failure to Propel Your Career and Life
Failing Forward - Using Failure to Propel Your Career and LifeShane Gibson
 
BC AMA Vision Conference Social Media Loud Table with Shane Gibson
BC AMA Vision Conference Social Media Loud Table with Shane GibsonBC AMA Vision Conference Social Media Loud Table with Shane Gibson
BC AMA Vision Conference Social Media Loud Table with Shane GibsonShane Gibson
 
Social Selling - Integrating Social Media Into Your Sales Process
Social Selling - Integrating Social Media Into Your Sales ProcessSocial Selling - Integrating Social Media Into Your Sales Process
Social Selling - Integrating Social Media Into Your Sales ProcessShane Gibson
 
Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...
Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...
Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...Shane Gibson
 
Closing Bigger - Vancouver Sales Keynote
Closing Bigger - Vancouver Sales KeynoteClosing Bigger - Vancouver Sales Keynote
Closing Bigger - Vancouver Sales KeynoteShane Gibson
 
Social Sales Training Intensive Part 1
Social Sales Training Intensive Part 1Social Sales Training Intensive Part 1
Social Sales Training Intensive Part 1Shane Gibson
 
Social Media Seminar at Channel Next Whistler with Shane Gibson
Social Media Seminar at Channel Next Whistler with Shane Gibson Social Media Seminar at Channel Next Whistler with Shane Gibson
Social Media Seminar at Channel Next Whistler with Shane Gibson Shane Gibson
 

More from Shane Gibson (20)

Negotiating to Win FPSA National Sales Conference
Negotiating to Win FPSA National Sales ConferenceNegotiating to Win FPSA National Sales Conference
Negotiating to Win FPSA National Sales Conference
 
The Exponential influencer #smmastery
The Exponential influencer #smmasteryThe Exponential influencer #smmastery
The Exponential influencer #smmastery
 
The Exponential influencer
The Exponential influencer The Exponential influencer
The Exponential influencer
 
Guerrilla Social Selling by Shane Gibson Author & Speaker
Guerrilla Social Selling by Shane Gibson Author & SpeakerGuerrilla Social Selling by Shane Gibson Author & Speaker
Guerrilla Social Selling by Shane Gibson Author & Speaker
 
Social Selling and the Art of Failing Forward
Social Selling and the Art of Failing ForwardSocial Selling and the Art of Failing Forward
Social Selling and the Art of Failing Forward
 
Business Rapport - Selling the Way People Buy
Business Rapport - Selling the Way People BuyBusiness Rapport - Selling the Way People Buy
Business Rapport - Selling the Way People Buy
 
The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC
The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHICThe 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC
The 9 Immutable Rules of Engagement in #SocialSelling INFOGRAPHIC
 
Drive ROI Through Social Selling
Drive ROI Through Social SellingDrive ROI Through Social Selling
Drive ROI Through Social Selling
 
Social notworking and Digital Health Assessment
Social notworking and Digital Health AssessmentSocial notworking and Digital Health Assessment
Social notworking and Digital Health Assessment
 
Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace
Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational WorkplaceLeadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace
Leadership 2.0 - Leadership in a Hyper-Connected Multi-generational Workplace
 
Setting and Achieving Powerful Goals in 2015
Setting and Achieving Powerful Goals in 2015Setting and Achieving Powerful Goals in 2015
Setting and Achieving Powerful Goals in 2015
 
LinkedIn for Business and Social Selling
LinkedIn for Business and Social SellingLinkedIn for Business and Social Selling
LinkedIn for Business and Social Selling
 
Social Media Boot Camp Kuala Lumpur Malaysia November 2014
Social Media Boot Camp Kuala Lumpur Malaysia November 2014Social Media Boot Camp Kuala Lumpur Malaysia November 2014
Social Media Boot Camp Kuala Lumpur Malaysia November 2014
 
Failing Forward - Using Failure to Propel Your Career and Life
Failing Forward - Using Failure to Propel Your Career and LifeFailing Forward - Using Failure to Propel Your Career and Life
Failing Forward - Using Failure to Propel Your Career and Life
 
BC AMA Vision Conference Social Media Loud Table with Shane Gibson
BC AMA Vision Conference Social Media Loud Table with Shane GibsonBC AMA Vision Conference Social Media Loud Table with Shane Gibson
BC AMA Vision Conference Social Media Loud Table with Shane Gibson
 
Social Selling - Integrating Social Media Into Your Sales Process
Social Selling - Integrating Social Media Into Your Sales ProcessSocial Selling - Integrating Social Media Into Your Sales Process
Social Selling - Integrating Social Media Into Your Sales Process
 
Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...
Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...
Manitoba Motor Dealers Association - The New Rules of Engagement in Dealer Ma...
 
Closing Bigger - Vancouver Sales Keynote
Closing Bigger - Vancouver Sales KeynoteClosing Bigger - Vancouver Sales Keynote
Closing Bigger - Vancouver Sales Keynote
 
Social Sales Training Intensive Part 1
Social Sales Training Intensive Part 1Social Sales Training Intensive Part 1
Social Sales Training Intensive Part 1
 
Social Media Seminar at Channel Next Whistler with Shane Gibson
Social Media Seminar at Channel Next Whistler with Shane Gibson Social Media Seminar at Channel Next Whistler with Shane Gibson
Social Media Seminar at Channel Next Whistler with Shane Gibson
 

Recently uploaded

Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfShashank Mehta
 
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreJewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreNZSG
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua
 
Healthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterHealthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterJamesConcepcion7
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckHajeJanKamps
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfJamesConcepcion7
 
BAILMENT & PLEDGE business law notes.pptx
BAILMENT & PLEDGE business law notes.pptxBAILMENT & PLEDGE business law notes.pptx
BAILMENT & PLEDGE business law notes.pptxran17april2001
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...SOFTTECHHUB
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxRakhi Bazaar
 
Effective Strategies for Maximizing Your Profit When Selling Gold Jewelry
Effective Strategies for Maximizing Your Profit When Selling Gold JewelryEffective Strategies for Maximizing Your Profit When Selling Gold Jewelry
Effective Strategies for Maximizing Your Profit When Selling Gold JewelryWhittensFineJewelry1
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsKnowledgeSeed
 
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOnemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOne Monitar
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfDanny Diep To
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...Hector Del Castillo, CPM, CPMM
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfJamesConcepcion7
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in PhilippinesDavidSamuel525586
 

Recently uploaded (20)

Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
 
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreJewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource Centre
 
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptxThe Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdf
 
Healthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterHealthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare Newsletter
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deck
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdf
 
BAILMENT & PLEDGE business law notes.pptx
BAILMENT & PLEDGE business law notes.pptxBAILMENT & PLEDGE business law notes.pptx
BAILMENT & PLEDGE business law notes.pptx
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
 
Effective Strategies for Maximizing Your Profit When Selling Gold Jewelry
Effective Strategies for Maximizing Your Profit When Selling Gold JewelryEffective Strategies for Maximizing Your Profit When Selling Gold Jewelry
Effective Strategies for Maximizing Your Profit When Selling Gold Jewelry
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applications
 
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOnemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdf
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in Philippines
 

Canadian Association of Exhibition Management Social Media Keynote

Editor's Notes

  1. Start is Shane. Mentions social media experts. Steve: We ’re amateurs all learning
  2. Shane talks about Krisitan
  3. Shane: Hummer Ubertor: Competitor Spam story
  4. Canpages Business is changing
  5. Shane share’s his favorite quote
  6. Steve covers Disengaged. Introduces thought leaders.
  7. Influencing thought leaders
  8. John Chow.
  9. Steve Introduces the Reverse Drip
  10. Steve talks about the CEO. Shane talks Army and social media policy.
  11. Shane talks about George – Power Bar story.
  12. Steve talks about Realtors – Shane talks outsourcing networking
  13. Shane is odd.