SlideShare une entreprise Scribd logo
1  sur  32
Brand it like
Santa
Generous, joyous,
white-bearded man,
Who’s Santa?
wearing a red coat with white collar and cuffs, white-cuffed red trousers,
leather belt and boots who carries a bag full of gifts for children
Bliss
Spiritual Crisis
Ethical Crisis
Mid-Life Crisis
Santa
God
Socialism
AGE
BELIEF
The jolly fat man with the white beard
who hails from the north is a
really strong brand.
Albus
Dumbledore
BEARDINESS
FATINESS
Che
Guevara
1976
Elvis
Presley
1956
Henry
VIII
Hagrid
Santa
Kylie
Minogue
Abraham
Lincoln
You will always find him sporting the
same look, no matter when or where
you see him
Even in the southern hemisphere
where most people are wearing
sandals and shorts in December,
Santa can be found in his standard
red suit, floppy hat and black boots
In his limited period, Santa’s image is
more visible than the red image of the
world's strongest brand.
The most valuable brand of 2013
was valued earlier at $87.3 bn.
Brand Santa is worth $1.6 tn
One Trillion is
One thousand times One Billion
1,000,000,000
1,000,000,000,000
His mighty economics rivals
that of many nations.
Did You Know: ‘Santa’ is the industry
standard for child centric gift solutions?
So maybe Santa IS the
world's strongest brand.
Maybe we should take some
branding tips
from the man in the red suit
Prepare well
Stand out
Be consistent
Create a connection
Be adventurous
Tell your stories
Have others tell it too
Be joyous and share
Most importantly, do
something noble
Santa is the model of
brand that we all can
strive to be
Learn how to uncover
your brand’s unique
promise of value
Learn how to uncover
your brand’s unique
promise of valueClick here
The internationally recognized
mailing address for jolly old St. Nick:
Santa Claus
North Pole
Canada
H0H 0H0
RBUNIZEBuild a brand for Yourself @
Connect -
MERRY
CHRISTMAS

Contenu connexe

Similaire à Brand it like Santa (9)

International designer_Calvin klein & Kate spade_Dr.Ash
International designer_Calvin klein & Kate spade_Dr.AshInternational designer_Calvin klein & Kate spade_Dr.Ash
International designer_Calvin klein & Kate spade_Dr.Ash
 
Youth sub culture in the 60’s
Youth sub culture in the 60’sYouth sub culture in the 60’s
Youth sub culture in the 60’s
 
Erasmus+ Cliche Estonia Ted Talk nr 1 Merch of Prichud (TRANSCRIPT)
Erasmus+ Cliche Estonia Ted Talk nr 1 Merch of Prichud (TRANSCRIPT)Erasmus+ Cliche Estonia Ted Talk nr 1 Merch of Prichud (TRANSCRIPT)
Erasmus+ Cliche Estonia Ted Talk nr 1 Merch of Prichud (TRANSCRIPT)
 
Roy Halston Furwick
Roy Halston FurwickRoy Halston Furwick
Roy Halston Furwick
 
1980s Fashion
1980s Fashion1980s Fashion
1980s Fashion
 
Fashion Fad of 80s...
Fashion Fad of 80s...Fashion Fad of 80s...
Fashion Fad of 80s...
 
Skinheads
SkinheadsSkinheads
Skinheads
 
Elizzza & Jessss - fashion '60s
Elizzza & Jessss - fashion '60sElizzza & Jessss - fashion '60s
Elizzza & Jessss - fashion '60s
 
Hippies
HippiesHippies
Hippies
 

Plus de Shivam Dhawan

Plus de Shivam Dhawan (19)

Session 00 Sylabus - Learning Design & Distribution .pdf
Session 00 Sylabus - Learning Design & Distribution .pdfSession 00 Sylabus - Learning Design & Distribution .pdf
Session 00 Sylabus - Learning Design & Distribution .pdf
 
Careers of future and future of careers
Careers of future and future of careersCareers of future and future of careers
Careers of future and future of careers
 
Finding and Funding Opportunities Around The World
Finding and Funding Opportunities Around The WorldFinding and Funding Opportunities Around The World
Finding and Funding Opportunities Around The World
 
The Hiring Manifesto
The Hiring ManifestoThe Hiring Manifesto
The Hiring Manifesto
 
A life of inspiration - Mahatma Gandhi 1869-1948
A life of inspiration - Mahatma Gandhi 1869-1948A life of inspiration - Mahatma Gandhi 1869-1948
A life of inspiration - Mahatma Gandhi 1869-1948
 
BI Consultancy - Data, Analytics and Strategy
BI Consultancy - Data, Analytics and StrategyBI Consultancy - Data, Analytics and Strategy
BI Consultancy - Data, Analytics and Strategy
 
Breakout to #happiness
Breakout to #happinessBreakout to #happiness
Breakout to #happiness
 
Disc analysis
Disc  analysisDisc  analysis
Disc analysis
 
8 steps branding
8 steps branding8 steps branding
8 steps branding
 
DIY La Marca Personal
DIY La Marca PersonalDIY La Marca Personal
DIY La Marca Personal
 
Turning your Workforce into Brand Force
Turning your Workforce into Brand ForceTurning your Workforce into Brand Force
Turning your Workforce into Brand Force
 
Shivam Dhawan's slideshare year in review
Shivam Dhawan's slideshare year in reviewShivam Dhawan's slideshare year in review
Shivam Dhawan's slideshare year in review
 
A life of inspiration - Nelson Mandela 1918-2013
A life of inspiration - Nelson Mandela 1918-2013 A life of inspiration - Nelson Mandela 1918-2013
A life of inspiration - Nelson Mandela 1918-2013
 
Personal branding - do it yourself
Personal branding - do it yourselfPersonal branding - do it yourself
Personal branding - do it yourself
 
Visual Resume Shivam Dhawan
Visual Resume Shivam DhawanVisual Resume Shivam Dhawan
Visual Resume Shivam Dhawan
 
WA-UX - data and strategies - Talk by Shivam
WA-UX  - data and strategies - Talk by ShivamWA-UX  - data and strategies - Talk by Shivam
WA-UX - data and strategies - Talk by Shivam
 
In 10 years
In 10 yearsIn 10 years
In 10 years
 
Brand analytics
Brand analyticsBrand analytics
Brand analytics
 
Analytics tool comparison
Analytics tool comparisonAnalytics tool comparison
Analytics tool comparison
 

Dernier

Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Apsara Of India
 
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goaGoa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
russian goa call girl and escorts service
 
Nayabad Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Sex At ...
Nayabad Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Sex At ...Nayabad Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Sex At ...
Nayabad Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Sex At ...
aamir
 

Dernier (20)

2k Shot Call girls Laxmi Nagar Delhi 9205541914
2k Shot Call girls Laxmi Nagar Delhi 92055419142k Shot Call girls Laxmi Nagar Delhi 9205541914
2k Shot Call girls Laxmi Nagar Delhi 9205541914
 
Behala ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Ready ...
Behala ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Ready ...Behala ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Ready ...
Behala ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sexy Bhabi Ready ...
 
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
 
Hotel And Home Service Available Kolkata Call Girls Howrah ✔ 6297143586 ✔Call...
Hotel And Home Service Available Kolkata Call Girls Howrah ✔ 6297143586 ✔Call...Hotel And Home Service Available Kolkata Call Girls Howrah ✔ 6297143586 ✔Call...
Hotel And Home Service Available Kolkata Call Girls Howrah ✔ 6297143586 ✔Call...
 
Bhimtal ❤CALL GIRL 8617697112 ❤CALL GIRLS IN Bhimtal ESCORT SERVICE❤CALL GIRL
Bhimtal ❤CALL GIRL 8617697112 ❤CALL GIRLS IN Bhimtal ESCORT SERVICE❤CALL GIRLBhimtal ❤CALL GIRL 8617697112 ❤CALL GIRLS IN Bhimtal ESCORT SERVICE❤CALL GIRL
Bhimtal ❤CALL GIRL 8617697112 ❤CALL GIRLS IN Bhimtal ESCORT SERVICE❤CALL GIRL
 
↑Top Model (Kolkata) Call Girls Behala ⟟ 8250192130 ⟟ High Class Call Girl In...
↑Top Model (Kolkata) Call Girls Behala ⟟ 8250192130 ⟟ High Class Call Girl In...↑Top Model (Kolkata) Call Girls Behala ⟟ 8250192130 ⟟ High Class Call Girl In...
↑Top Model (Kolkata) Call Girls Behala ⟟ 8250192130 ⟟ High Class Call Girl In...
 
VIP Model Call Girls Budhwar Peth ( Pune ) Call ON 8005736733 Starting From 5...
VIP Model Call Girls Budhwar Peth ( Pune ) Call ON 8005736733 Starting From 5...VIP Model Call Girls Budhwar Peth ( Pune ) Call ON 8005736733 Starting From 5...
VIP Model Call Girls Budhwar Peth ( Pune ) Call ON 8005736733 Starting From 5...
 
Top Rated Kolkata Call Girls Khardah ⟟ 6297143586 ⟟ Call Me For Genuine Sex S...
Top Rated Kolkata Call Girls Khardah ⟟ 6297143586 ⟟ Call Me For Genuine Sex S...Top Rated Kolkata Call Girls Khardah ⟟ 6297143586 ⟟ Call Me For Genuine Sex S...
Top Rated Kolkata Call Girls Khardah ⟟ 6297143586 ⟟ Call Me For Genuine Sex S...
 
Independent Hatiara Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
Independent Hatiara Escorts ✔ 9332606886✔ Full Night With Room Online Booking...Independent Hatiara Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
Independent Hatiara Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
 
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goaGoa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
 
Independent Garulia Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
Independent Garulia Escorts ✔ 9332606886✔ Full Night With Room Online Booking...Independent Garulia Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
Independent Garulia Escorts ✔ 9332606886✔ Full Night With Room Online Booking...
 
↑Top Model (Kolkata) Call Girls Howrah ⟟ 8250192130 ⟟ High Class Call Girl In...
↑Top Model (Kolkata) Call Girls Howrah ⟟ 8250192130 ⟟ High Class Call Girl In...↑Top Model (Kolkata) Call Girls Howrah ⟟ 8250192130 ⟟ High Class Call Girl In...
↑Top Model (Kolkata) Call Girls Howrah ⟟ 8250192130 ⟟ High Class Call Girl In...
 
Science City Kolkata ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sex...
Science City Kolkata ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sex...Science City Kolkata ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sex...
Science City Kolkata ( Call Girls ) Kolkata ✔ 6297143586 ✔ Hot Model With Sex...
 
Call Girls in Barasat | 7001035870 At Low Cost Cash Payment Booking
Call Girls in Barasat | 7001035870 At Low Cost Cash Payment BookingCall Girls in Barasat | 7001035870 At Low Cost Cash Payment Booking
Call Girls in Barasat | 7001035870 At Low Cost Cash Payment Booking
 
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...
 
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...
 
Nayabad Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Sex At ...
Nayabad Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Sex At ...Nayabad Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Sex At ...
Nayabad Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Sex At ...
 
Borum Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Borum Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceBorum Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Borum Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
 
↑Top Model (Kolkata) Call Girls Rajpur ⟟ 8250192130 ⟟ High Class Call Girl In...
↑Top Model (Kolkata) Call Girls Rajpur ⟟ 8250192130 ⟟ High Class Call Girl In...↑Top Model (Kolkata) Call Girls Rajpur ⟟ 8250192130 ⟟ High Class Call Girl In...
↑Top Model (Kolkata) Call Girls Rajpur ⟟ 8250192130 ⟟ High Class Call Girl In...
 
Book Paid Sonagachi Call Girls Kolkata 𖠋 8250192130 𖠋Low Budget Full Independ...
Book Paid Sonagachi Call Girls Kolkata 𖠋 8250192130 𖠋Low Budget Full Independ...Book Paid Sonagachi Call Girls Kolkata 𖠋 8250192130 𖠋Low Budget Full Independ...
Book Paid Sonagachi Call Girls Kolkata 𖠋 8250192130 𖠋Low Budget Full Independ...
 

Brand it like Santa