Short and Simple demonstration of EXPERIENTIAL MARKETING with examples

3. AAppppeeaalliinngg ttoo SSeennsseess
Experiential Marketing connects brand with
Customer through an emotional experience
• Sight
• Hearing
• Touch
• Smell
• Taste

4. SSoommee RReesseeaarrcchh
• 64% said Experiential Marketing was effective as making
brands and product memorable
• 89% want to try out products before they buy them
• 83% agreed Experiential Marketing is more personal
than other forms of advertising
• 58% say taking part in Experiential Marketing
encourages them to buy a product
• 64% who had taken part in Experiential Marketing told
someone else about it

5. EEXXAAMMPPLLEESS....

6. EEXXAAMMPPLLEESS ((ccoonntt....))

7. EEXXAAMMPPLLEESS ((ccoonntt....))

8. ANY
QUESTIONS??