Ce diaporama a bien été signalé.
Nous utilisons votre profil LinkedIn et vos données d’activité pour vous proposer des publicités personnalisées et pertinentes. Vous pouvez changer vos préférences de publicités à tout moment.

Take your clients into your UX team & let them design

1 876 vues

Publié le

How many times have you ever considered that the Client (or the departments of your organization) are also the USErs of the site, app or service that you are designing? How do you approximate your projects? What happens when the UX team 'disappears' at the end of the project?

Think it twice and make your clients co-work with you. They are not the enemy: help them to understand basic UX stuff, make them work for you analyzing designing and creating the deliverables. And there are other benefits: open communication results form this approximation, learning and sharing, and more win2win relationships.

In this session I’ll share how to convert demanding and grumblers clients/departments and specialists into a members of the UX design team. Let them identify necessities, define the strategy and design the solutions. You can apply this solution in internal projects or with your customers. How? Stop evangelization and get people into action creating UX deliverables with you, let them discover the power of UX tools like Personas in their own skin.

Call me lazy, but I like to make my clients work with me. The solution is usually in their hands, so working together in collaborative workshops we create deliverables that will help us to set the basics of the system, and for them will guides to create content, courses and other materials but having on mind their final end-users. Maybe this approximation does not give the best deliverables, but the result is a better understanding of usability inside the organization, more respect to our profession, and more importantly - more people happy.

Publié dans : Technologie, Sports
  • Soyez le premier à commenter

  • Soyez le premier à aimer ceci

Take your clients into your UX team & let them design

  1. 1. Miembro de las asociaciones:Take your clients into your UX teamand let them designSeptember 24th, 2011
  2. 2. Puting up expectations What I will talk about USER= CLIENT Innies & Outies 2
  3. 3. Puting up expectations What I will talk about undercoverCO UX create design llaborate 3
  4. 4. Puting up expectations Why http://www.flickr.com/photos/soft/492739301/sizes/z/in/photostream/ http://www.flickr.com/photos/dbang/208594883/ 4
  5. 5. Agenda Take your users into your UX team1 Is it a trend?2 We know or stuff UX peers3 How to close the gap4 Ingredients for Success5 Energy to start 5
  6. 6. 1Is it a trend? 6
  7. 7. Is it a trend? Are You a Collaborative Leader? Herminia Ibarra and Morten T. Hansen Bringing Minds Together John Abele Building a Collaborative Enterprise Paul Adler, Charles Heckscher, and Laurence Prusak Making Financial Markets Work for Consumers John Y. Campbell, Howell E. Jackson, Brigitte C. Madrian, and Peter Tufano 7
  8. 8. Is it a trend? I don’t think so • UX Consultant at everis • Degree on Information Sciences • eBusiness Master • Since 1997 working in Learning & Knowledge Management • UX “team of one” ‘till last June • Now redefining Consultancy services from Classic to CoConsultancy 8
  9. 9. 2We know our stuff 9
  10. 10. We know our stuff OUR project: UCD process Frog design UPA SAP UCDPascal Rabbe p://www.flickr.com/photos/romainguy/232998465/// flow-interactive.com UX basis 10
  11. 11. We know our stuff Yes, we are good, but what after?http://www.flickr.com/photos/mikecogh/4588328455/sizes/o/in/photostream/ 11
  12. 12. We know our stuff CLIENT project: UCD process 12
  13. 13. Is it a trend? We know our stuff We Client Vs. 13
  14. 14. 3How to close the gap ? 14
  15. 15. How to close the gap Between WE and the CLIENT?http://www.flickr.com/photos/esaldivar/381254822 15
  16. 16. How to close the gap A new phylosophyhttp://www.flickr.com/photos/fernandoblaya/5127737895 http://www.flickr.com/photos/fernandoblaya/5127737895/sizes/l/in/photostream/ 16
  17. 17. How to close the gap So... 17
  18. 18. How to close the gap So... Communication Share Focus Learn understand Connect win2win 17
  19. 19. How to close the gap So... Communication Share Focus Learn CLIENT understand Connect win2win 17
  20. 20. How to close the gap So... Communication CO create design Share llaborate Focus Learn CLIENT understand Connect win2win 17
  21. 21. How to close the gap So... Communication CO create design Share llaborate Focus Learn CLIENT understand Undercover Connect UX win2win 17
  22. 22. http://www.flickr.com/photos/sanchow/6004347384 The perfect solution? How to close the gap18
  23. 23. 4Ingredients for SuccessSince my boss is not here... I will share some secrets ;) 19
  24. 24. Ingredients for success ALL Together = UX Team + Clienthttp://www.flickr.com/photos/fredo/1794050026/ Whose Job Is It to Create "Software With Soul"?
  25. 25. Ingredients for success Comunicationhttp://www.flickr.com/photos/panos_kouros/760585605
  26. 26. Ingredients for success Comunication Understand & Agreehttp://www.flickr.com/photos/panos_kouros/760585605
  27. 27. Ingredients for success Techniques & Deliverables 22
  28. 28. Ingredients for success Techniques & Deliverables: exemple 23
  29. 29. Ingredients for success Techniques & Deliverables: exemple 23
  30. 30. Ingredients for success Techniques & Deliverables: exemple 23
  31. 31. Ingredients for success Techniques & Deliverables: exemple 23
  32. 32. Ingredients for success Techniques & Deliverables: exemple 24
  33. 33. Ingredients for success Techniques & Deliverables: exemple 24
  34. 34. Ingredients for success Technics & Deliverables: exemple 25
  35. 35. Ingredients for success Strategy People Departments Tasks Time Deliverables Deliverableshttp://www.flickr.com/photos/sanchow/6004347384 Equilibrium 26
  36. 36. Ingredients for success Service StrategyGive a man a fish and you feed him for a day.Teach a man to fish and you feed him for alifetime. http://www.flickr.com/photos/dbang/208594883/
  37. 37. http://www.flickr.com/photos/cybergypsy/384254027 Strategy Ingredients for success http://www.flickr.com/photos/emciek/938253079/28
  38. 38. 6Energy to start 29
  39. 39. Storyboard summary Undercover CO UX USER=CLIENT A new philosphy... ...that leads to happy work & ...and to new client endings... relationship.The ingredients of success ...communication to ...co-work & co-design; ...lead by equilibriumare: all together (UX team & uderstand each other + strategy. client), agreements, 30
  40. 40. Energy to start Don’t be shy to try! http://www.youtube.com/watch?v=eaIvk1cSyG8 31
  41. 41. For :) work & :) endings + ‘serious’ Relatioship http://www.flickr.com/photos/soft/492739301 http://www.flickr.com/photos/dbang/208594883/ 32
  42. 42. Silvia Calvet silvia.calvet@everis.com @silvia calvethttp://about.me/silviacalvet

×