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IntroductIon to communIcatIonIntroductIon to communIcatIon
From-
khawaja haseeb ur rehman
From-
khawaja haseeb ur rehman
contentcontent
busIness communIcatIonbusIness communIcatIon
Communication is the art of transmitting
information, ideas, attitudes from one person to
another.
Communication is the process of
meaningful interaction among human beings.
 It is a 2-way process
 Communication process happens between or
among two or more parties. (Sender and Receiver)
 Communication involves exchange of ideas,
feelings, information, thoughts, and knowledge.
 Communication should involves mutual
understanding between Sender and Receiver .
characterIstIcs oF communIcatIoncharacterIstIcs oF communIcatIon
 Conveying the right message
 Co-ordination of effort
 Good industrial relations
 Development of managerial skills
 To send message
 To receive message
 To promote
 To inform
objectives of business communicationobjectives of business communication
Why do We communication ?Why do We communication ?
 Inform
 Misinform
 Counsel
 Sell
 Buy
 Confuse
 Confirm
 Advice
 Teach
 Learn
 Reveal
 Persuade
 Accept
 Affirm
 Clarify
 Motivate
 Criticize
 Deny
 Conceal
WE COMMUNICATION TO -
SENDER CHANNEL MEDIUM RECEIVER
channeL of communicationchanneL of communication
FEED BACK
PRINCIPLE PEON NOTICE STUDENT
SENDER CHANNEL MEDIUM RECEIVER
Example for :Channel of Communication
Types Of COmmuniCaTiOnTypes Of COmmuniCaTiOn
inTRapeROnaL COmmuniCaTiOninTRapeROnaL COmmuniCaTiOn
 
Intrapersonal communication is language
use or thought internal to the communicator. It
occurs when an individual sends and receives
messages internally. (occurring in the mind of the
individual)
PRAYING
APPRECIATION YOURSELF
LOOKING IN THE MIRROR
Crossing your fingers for your results etc.
inTeRpeRsOnaL COmmuniCaTiOninTeRpeRsOnaL COmmuniCaTiOn
Interpersonal communication is the
universal form of communication that takes
place between two individuals. Since it is person-
to-person contact, it includes everyday exchange
of thoughts that may be formal or informal.
INTERVIEW (FORMAL)
CONVERSATION (INFORMAL)
 Talking to mate, chatting etc.
GROUP COMMUNICATIONGROUP COMMUNICATION
Group communication is
interpersonal communication performed
when there are more than 3 individuals during
which information is shared, ideas developed,
decisions made, and/or problems solved etc.
POLITIC IANS APPEALING
FOR VOTES
TEACHER TEACHING
Lectures, meetings, group discussions etc.

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Introduction to Business Communication