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Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
3/12
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
1% sont abandonnés chaque mois
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Une	valeur	provenant	de	:	
• sa	rareté
• son	actif	SEO
• son	trafic	naturel
• son	identité	digitale
NOTRE	METIER	:	LE	DROPCATCHING
1. Identifier	les	noms	de	domaine	qui	
vont	se	libérer
2. Qualifier	ceux	ayant	de	la	valeur
3. Les	réserver	à	l’instant	même	de	leur	
libération
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
3/12
Un	nom	de	domaine	générique	:	
Court,	beau,	signifiant	&	mémorisable
La	valeur	d’un	domaine	:
La	longueur,	le	potentiel	de	marque,	
l’extension,	les	caractères,	un	projet
Investir	dans	un	nom	de	domaine	pour	:
- Son	potentiel	à	la	revente
- Un	investissement	de	5	euros	peut	
rapporter	des	milliers	d’euros
Valeur	de	vente	moyenne	.FR	:
2	434	euros	
Source	SEDO,	T2	2014
credit.fr
587	500	euros	
Source	SEDO
auto.fr
100	000	euros	
Source	SEDO
retraite.com
85	000	euros	
Source	SEDO
Des	ventes	record	:
litige.fr
7	500	euros	
Source	SEDO
mariee.com
2	550	euros	
Source	SEDO
jemaime.fr
2	000	euros	
Source	SEDO
Des	ventes	plus	fréquentes	:
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
3/12
UN	CONSTAT	SIMPLE	:
le	positionnement	Google	est	le	nerf	
de	la	guerre	sur	Internet
UN	SITE	QUI	RANK	:	
assurance	de	générer	des	leads	et	des	
revenus
LES	2	FACETTES
D’UN	BON	
REFERENCEMENT
ACTIF	SEO	DES	DOMAINES	EXPIRES	:
Ranker plus	rapidement	
Ranker plus	facilement
PRIVATE	BLOG	NETWORK	(PBN)
Pousser	son	site	principal	grâce	à	un	
réseau	de	blog
Atelier dropcatching Salon Marketing Paris - avril 2017
PBN	POUR	VOS	CLIENTS
Proposer	une	stratégie	de	linkbuilding
efficace	avec	des	domaines	trustés
PBN	POUR	VOUS
Arrondir	ses	fins	de	mois	ou	en	faire	
une	activité	principale
TRAFIC	NATUREL	DES	DOMAINES	EXPIRES	:
Débuter	son	activité	avec	un	socle	de	visites
Rediriger	un	trafic	vers	son	site	principal
MADE	FOR	ADSENSE	(MFA)
Site	conçu	dans	l’unique	but	d’être	
rémunéré	par	l’affiliation	ou	les	pubs
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
Atelier dropcatching Salon Marketing Paris - avril 2017
3/12
COOLCATS.FR
12	K€	générés	
sur	12	mois
Coût	du	domaine	:	125€	
Temps	investi	pour	le	set	up	du	site	:	12h	
Temps	investi	pour	l’ajout	d’articles	:	1h/semaine	
Coût	des	articles	:	1008	€
ARTICLES	SPONSORISES
???.FR
200	€	générés	
par	mois	dès	le	
troisième	mois
Coût	du	domaine	:	70	€	
Achat	du	contenu	:	50	€
Logo	:	Fiver 5€
Temps	de	travail	:	2h
ADVERTISING
Coût	du	domaine	:	50€	
GENERATION	DE	LEADS
???.FR
12.300	
inscriptions
en	1	mois
Temps	de	travail	:	4h
Set	up	du	site	:	10€
Atelier dropcatching Salon Marketing Paris - avril 2017
1#	Repérez	un	beau	domaine	:	
Un	domaine	court,	signifiant,	brandable,	
avec	un	fort	potentiel	SEO	ou	trafic
4	astuces	à	retenir	:
2#	Multipliez	vos	opportunités	de	vente	:	
- Listez	chaque	domaine	sur	toutes	les	marketplaces
- Demandez	le	double	de	ce	que	vous	voulez	
4	astuces	à	retenir	:
3#	Trouvez	une	niche	:	
- Repérer	une	tendance	avec	Google	Trends
- Analyser	les	mots	clés	positionnés
- Analyser	la	concurrence
- Trouver	la	bonne	plateforme	d’affiliation	
4	astuces	à	retenir	:
4#	Inscrivez	vos	blogs	sur	des	plateformes	d’articles	
sponsorisés:	
Rocketlinks,	Seeding Up,	Blogatus
4	astuces	à	retenir	:
- plus	de	15	000	transactions	réalisées
- 15	extensions	disponibles
- noms	de	domaine	à	partir	de	2€
- anonymat	garanti
Récupérer	un	domaine	avec	DomRaider
www.domraider.com
Atelier dropcatching Salon Marketing Paris - avril 2017
Rendez-vous	sur	www.domraider.com !
Merci	!

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Atelier dropcatching Salon Marketing Paris - avril 2017