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ROLE OF TEXT MESSAGING IN THE  TREATMENT OF OBESITY IN PRIMARY CARE  Sloan Rachmuth Co-Founder  HEALTHeME
Clinical Definition of Obesity 6” Waist Circumference BMI = 32 239 lbs Women > 35 inches Men > 40 inches 40 in Body Mass Index (BMI) BMI > 25 - Overweight BMI > 30 - Obese
Associated Conditions  Elevated Risk for: Diabetes Hypertension Cardiovascular disease Depression Courtesy of free-extras.com
Diagnosis of obesity and treatment challenges in primary care
What are they saying about treating obesity?
The HEALTHeME Intervention Participatory.  Personalized.  Patient-Centered. A clinical support tool for physicians  to  help manage obesity and co-morbidities Proactive and tailored coaching of patients ,[object Object]
  Mobile
  SMS
  PrintLeverage pervasive technologies  and lower barriers to care
What is the role of texting in the treatment of obesity?
So, what’s the idea? Text messaging can: ,[object Object]
Educate

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Obesity treatment - HEALTHeME - mobile health 2010 - Standford U

  • 1. ROLE OF TEXT MESSAGING IN THE TREATMENT OF OBESITY IN PRIMARY CARE Sloan Rachmuth Co-Founder HEALTHeME
  • 2. Clinical Definition of Obesity 6” Waist Circumference BMI = 32 239 lbs Women > 35 inches Men > 40 inches 40 in Body Mass Index (BMI) BMI > 25 - Overweight BMI > 30 - Obese
  • 3. Associated Conditions Elevated Risk for: Diabetes Hypertension Cardiovascular disease Depression Courtesy of free-extras.com
  • 4. Diagnosis of obesity and treatment challenges in primary care
  • 5. What are they saying about treating obesity?
  • 6.
  • 9. PrintLeverage pervasive technologies and lower barriers to care
  • 10. What is the role of texting in the treatment of obesity?
  • 11.
  • 13.
  • 14. So, what’s the idea? Doctors select patients at the appropriate stage of change (motivated), and who are comfortable with the technology.
  • 15. Lessons Learned Design with 2 target populations in mind. Do not expect doctors to beta test your intervention with their patients! People who pay for your intervention 1) may interact with it more frequently than those who don’t and 2) are more likely to complain loudly & quickly!

Notes de l'éditeur

  1. Thank you for the introduction. It is a real pleasure to be here at this conference and learning from the folks on the technology and design side of mobile interventions and on the healthcare technology side. My expertise is actually in the treatment of obesity. I have been in the obesity treatment field for 20 years, both the applied realm and the clinical realm. Also, I have a background in psychology and currently, I’m doing a PhD in Media Psychology, so I study how people interact with various forms of media to improve their health.