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Building Website with SEO in Mind

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Linda Groendyke
Linda Groendyke

This presentation was given for a Web Work Web Wisdom on March 30, 2011 at Tri-C Metro Campus

1  sur  18
Building A Websitewith SEO in Mind Linda Nawrocki
Scheduling SEO
Determine How You Are Doing
Begin with Goal Setting
What does the Keyword Research Say
In-Page SEO Elements
Structure: Site Map
Wireframes
HTML Proof-of-Concepts (Prototypes)
How Valid is Your Code?
Development Specification Document
Content Capture / Creation
Handling Content Changes Content Mapping 301 Redirects – moving old content to a new location 404 Redirects – indicating content has been completely removed Google Webmaster – Crawl Errors
Checking Site Links After Launch
Thanks LinkedIn.com/in/lnawrocki
Appendix
SEO Toolbar for Firefox
https://adwords.google.com/select/KeywordToolExternal

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Building Website with SEO in Mind