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ENTR 4800: Social Entrepreneurship
Class 10: The Enabling Environment for
Social Entrepreneurship
Monday, November 22, 2010
1
Instructors:
Norm Tasevski (norm@socialentrepreneurship.ca)
Karim Harji (karim@socialentrepreneurship.ca)
© Norm Tasevski & Karim Harji
2
© Norm Tasevski & Karim Harji
Agenda
•  Unreasonable Institute
•  What did we learn – last week?
•  Preparing for your Pitches
•  The international enabling environment for SE
–  Guest speaker – Elisha Muskat
•  The Canadian enabling environment for SE
–  Guest speaker – Allyson Hewitt
•  Review of the course
•  Next week
3
© Norm Tasevski & Karim Harji
Last Week – What did we learn?
4
Your Investment Pitches…
5
© Norm Tasevski & Karim Harji
Pitch guidelines
•  Due Dates
–  Social Pitch: Midnight on Saturday, Nov 27
–  Angel Pitch: Midnight on Saturday, Dec 4
•  Format
–  PowerPoint deck
–  1 page Précis
•  Time Allotment
–  12 min presentation (strict) – will give you 5 and 2 minute
warnings
–  10 min Q&A
•  Grading
–  To be done by Norm/Karim
–  Judges will inform us, but not assign your grades
•  Feedback from Judges
–  Norm/Karim will email our/judges feedback shortly after the
class to integrate into angel investor pitch
6
© Norm Tasevski & Karim Harji
Timing
•  Arrive by 8:00!!
•  We will go in order – Group 1 goes first, Group 2
goes second, etc
•  At the end of the pitches, the judges will deliberate
(for 10 minutes)
•  Judges will then provide feedback to the entire
class (Karim and I will provide individual group
feedback)
7
© Norm Tasevski & Karim Harji
Advice for your pitches
•  Focus on the key components of the business
model, and highlight the key financial #s
–  Can you clearly explain how your business works? How it
makes money? How it generates social/environmental
change?
•  Comfortably stick to the time allotment
–  In your practice, aim to deliver your presentation in 10-11
minutes
•  Anticipate the investor questions
–  If you were investing your own money into the business,
what would you care to know about the business model?
8
© Norm Tasevski & Karim Harji
Social Investment Pitch…
9
•  Overview and mission
•  Management and
Advisors
•  Problem
–  social issue being
addressed
•  Size of the problem
–  how big is the social issue
•  Solution
–  Here’s how it works…
•  Value proposition
–  Inc. social benefit
•  Business model
•  Competitive advantage
•  Collaboration/
partnerships
•  Marketing and Sales
•  Financial projections
•  Financial requirements
© Norm Tasevski & Karim Harji
Angel Investment Pitch…
10
•  Overview and mission
•  Management and
Advisors
•  Customer problem
•  Market opportunity/size
•  Solution
–  Inc. social issue being
addressed
•  Value Proposition
•  Competitive advantage
•  Where the solution fits
•  Business model
•  Marketing and sales
•  Financial projections
•  Financing requirements
© Norm Tasevski & Karim Harji
PowerPoint tips
11
The International Enabling
Environment…
12
© Norm Tasevski & Karim Harji
A Growing Ecosystem
13
© Norm Tasevski & Karim Harji
An Evolving Field
14
	
  “Developing	
  the	
  Field	
  of	
  Social	
  Entrepreneurship”	
  -­‐	
  A	
  Report	
  from	
  the	
  Center	
  for	
  Advancement	
  of	
  	
  Social	
  Entrepreneurship	
  	
  (CASE)	
  	
  
© Norm Tasevski & Karim Harji
As It Evolves…
•  Definitions
•  Who’s in or not?
•  Expectations vs. reality
•  Demonstrating impact
•  Scalable business models
•  Mission or market?
•  Developing and harnessing talent
•  Access to finance
•  Policy levers and constraints
•  Individual vs organizational capacity
•  Education – academic, mainstream
15
© Norm Tasevski & Karim Harji
Elisha Muskat
16
© Norm Tasevski & Karim Harji
Watch these videos!!!
•  http://vimeo.com/2307567
•  http://www.ted.com/talks/
katherine_fulton_you_are_the_future_of_philanthropy.html
•  http://www.ted.com/talks/
jacqueline_novogratz_on_patient_capitalism.html
•  http://www.ted.com/talks/
melinda_french_gates_what_nonprofits_can_learn_from_coca_cola.
html
•  http://www.ted.com/talks/bjorn_lomborg_sets_global_priorities.html
•  http://blog.ted.com/2010/09/18/tackling-the-mdgs-an-introduction-
to-tedxchange/
•  http://www.youtube.com/v/QgzlmKPoMEo?
f=videos&app=youtube_gdata&title=Tonya%20Surman
•  http://www.ted.com/talks/
tim_jackson_s_economic_reality_check.html
17
Break
18
© Norm Tasevski & Karim Harji
Allyson Hewitt
19
Course Summary…
20
© Norm Tasevski & Karim Harji
21
© Norm Tasevski & Karim Harji
222222
Motivation
Innovation
Resourcefulness
Risk Taking
How is Social Entrepreneurship Different?
© Norm Tasevski & Karim Harji
23
© Norm Tasevski & Karim Harji
What Motivates The Social/Environmental
Entrepreneur?
“…it was an epiphanal experience…”
Ray Anderson, Interface Carpets
“I heard the same story again and again.
Someone had experienced an
intense kind of pain that branded
them in some way. They said, ‘I had’ to do
this. There was nothing else
I could do.”
Jody Jensen, Ashoka
“I was teaching in one of the universities
while the country was suffering from a
severe famine. People were dying of
hunger, and I felt very
helpless. As an economist, I had
no tool in my toolbox to fix that
kind of situation.”
Mohammed Yunus, Grameen Bank
“…that made a real impression on
me…”
Jeff Skoll, eBay, Skoll Foundation, etc.
© Norm Tasevski & Karim Harji
© Norm Tasevski & Karim Harji
26
© Norm Tasevski & Karim Harji
27
-Coffee
-Food
-Merchandise
-Coffee shops
-Kiosks
-Personal
(Baristas)
-Online, print
ads
-Adults that
want a place to
relax, work
quietly, meet
friends, etc
-Locations
-Coffee making
equipment
-Baristas
-Coffee
roasting/brewing
-Processing
orders
-Farmers
-Suppliers
-Staff training
-Asset
acquisition
-Marketing
-In-store
Purchases
© Norm Tasevski & Karim Harji
Tip…
•  Be a Business Model “Alchemist” – You need to go
through the business model process many times in
order to figure out which model best fits
28
© Norm Tasevski & Karim Harji
29
Cost Drivers and Revenue Sources!
29
-???!
-???!
© Norm Tasevski & Karim Harji
Where does HR Fit?
3030
© Norm Tasevski & Karim Harji
Where does Marketing Fit?
3131
© Norm Tasevski & Karim Harji
Embedding “Social” across the Business
Model
3232
For-Profit
Corporation!
33
Non-Profit
Corporation!
Charity!Partnership!
Sole
Proprietorship!
Co-Operative
Corporation!
© Norm Tasevski & Karim Harji
MORE DEBT-LIKE
34Source: Alex Nicholls and Cathy Pharoah (2008) “The Landscape of Social Investment”,
http://www.sbs.ox.ac.uk/centres/skoll/research/Pages/landscapeofsocialinvestment.aspx
Financing Options – Over the Social
Entrepreneurship “Life Cycle”
IDEA DEVELOPMENT PROOF OF CONCEPT START-UP SCALE REPLICATION EXIT
GRANTS	
  
MORE EQUITY-LIKE
SOCIAL	
  VENTURE	
  CAPITAL	
  FUNDS	
  
ANGEL	
  INVESTMENT	
   VENTURE	
  CAPITAL	
  
PROGRAM-­‐RELATED	
  INVESTMENT/RECOVERABLE	
  GRANTS	
  
FORGIVABLE	
  LOANS	
  
SOCIALLY	
  RESPONSIBLE	
  INVESTMENT	
  FUNDS	
  
BELOW-­‐MARKET	
  DEBT	
  
MARKET-­‐RATE	
  DEBT	
  
© Norm Tasevski & Karim Harji
35
Aligning Supply and Demand
Source: Alex Nicholls and Cathy Pharoah (2008) “The Landscape of Social Investment”,
http://www.sbs.ox.ac.uk/centres/skoll/research/Pages/landscapeofsocialinvestment.aspx
© Norm Tasevski & Karim Harji
Lessons from the “Live Cases”
36
© Norm Tasevski & Karim Harji
Lessons from Guest Lecturers
37
© Norm Tasevski & Karim Harji
38
© Norm Tasevski & Karim Harji
39
© Norm Tasevski & Karim Harji
Next Week
•  Be here for 8:00am!!
•  Deliverables
–  Pitches due at Midnight
Saturday
–  1 page Précis by
Midnight Saturday
40

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ENTR4800 Class 10: The Enabling Environment for Social Entrepreneurship

  • 1. ENTR 4800: Social Entrepreneurship Class 10: The Enabling Environment for Social Entrepreneurship Monday, November 22, 2010 1 Instructors: Norm Tasevski (norm@socialentrepreneurship.ca) Karim Harji (karim@socialentrepreneurship.ca)
  • 2. © Norm Tasevski & Karim Harji 2
  • 3. © Norm Tasevski & Karim Harji Agenda •  Unreasonable Institute •  What did we learn – last week? •  Preparing for your Pitches •  The international enabling environment for SE –  Guest speaker – Elisha Muskat •  The Canadian enabling environment for SE –  Guest speaker – Allyson Hewitt •  Review of the course •  Next week 3
  • 4. © Norm Tasevski & Karim Harji Last Week – What did we learn? 4
  • 6. © Norm Tasevski & Karim Harji Pitch guidelines •  Due Dates –  Social Pitch: Midnight on Saturday, Nov 27 –  Angel Pitch: Midnight on Saturday, Dec 4 •  Format –  PowerPoint deck –  1 page Précis •  Time Allotment –  12 min presentation (strict) – will give you 5 and 2 minute warnings –  10 min Q&A •  Grading –  To be done by Norm/Karim –  Judges will inform us, but not assign your grades •  Feedback from Judges –  Norm/Karim will email our/judges feedback shortly after the class to integrate into angel investor pitch 6
  • 7. © Norm Tasevski & Karim Harji Timing •  Arrive by 8:00!! •  We will go in order – Group 1 goes first, Group 2 goes second, etc •  At the end of the pitches, the judges will deliberate (for 10 minutes) •  Judges will then provide feedback to the entire class (Karim and I will provide individual group feedback) 7
  • 8. © Norm Tasevski & Karim Harji Advice for your pitches •  Focus on the key components of the business model, and highlight the key financial #s –  Can you clearly explain how your business works? How it makes money? How it generates social/environmental change? •  Comfortably stick to the time allotment –  In your practice, aim to deliver your presentation in 10-11 minutes •  Anticipate the investor questions –  If you were investing your own money into the business, what would you care to know about the business model? 8
  • 9. © Norm Tasevski & Karim Harji Social Investment Pitch… 9 •  Overview and mission •  Management and Advisors •  Problem –  social issue being addressed •  Size of the problem –  how big is the social issue •  Solution –  Here’s how it works… •  Value proposition –  Inc. social benefit •  Business model •  Competitive advantage •  Collaboration/ partnerships •  Marketing and Sales •  Financial projections •  Financial requirements
  • 10. © Norm Tasevski & Karim Harji Angel Investment Pitch… 10 •  Overview and mission •  Management and Advisors •  Customer problem •  Market opportunity/size •  Solution –  Inc. social issue being addressed •  Value Proposition •  Competitive advantage •  Where the solution fits •  Business model •  Marketing and sales •  Financial projections •  Financing requirements
  • 11. © Norm Tasevski & Karim Harji PowerPoint tips 11
  • 13. © Norm Tasevski & Karim Harji A Growing Ecosystem 13
  • 14. © Norm Tasevski & Karim Harji An Evolving Field 14  “Developing  the  Field  of  Social  Entrepreneurship”  -­‐  A  Report  from  the  Center  for  Advancement  of    Social  Entrepreneurship    (CASE)    
  • 15. © Norm Tasevski & Karim Harji As It Evolves… •  Definitions •  Who’s in or not? •  Expectations vs. reality •  Demonstrating impact •  Scalable business models •  Mission or market? •  Developing and harnessing talent •  Access to finance •  Policy levers and constraints •  Individual vs organizational capacity •  Education – academic, mainstream 15
  • 16. © Norm Tasevski & Karim Harji Elisha Muskat 16
  • 17. © Norm Tasevski & Karim Harji Watch these videos!!! •  http://vimeo.com/2307567 •  http://www.ted.com/talks/ katherine_fulton_you_are_the_future_of_philanthropy.html •  http://www.ted.com/talks/ jacqueline_novogratz_on_patient_capitalism.html •  http://www.ted.com/talks/ melinda_french_gates_what_nonprofits_can_learn_from_coca_cola. html •  http://www.ted.com/talks/bjorn_lomborg_sets_global_priorities.html •  http://blog.ted.com/2010/09/18/tackling-the-mdgs-an-introduction- to-tedxchange/ •  http://www.youtube.com/v/QgzlmKPoMEo? f=videos&app=youtube_gdata&title=Tonya%20Surman •  http://www.ted.com/talks/ tim_jackson_s_economic_reality_check.html 17
  • 19. © Norm Tasevski & Karim Harji Allyson Hewitt 19
  • 21. © Norm Tasevski & Karim Harji 21
  • 22. © Norm Tasevski & Karim Harji 222222 Motivation Innovation Resourcefulness Risk Taking How is Social Entrepreneurship Different?
  • 23. © Norm Tasevski & Karim Harji 23
  • 24. © Norm Tasevski & Karim Harji What Motivates The Social/Environmental Entrepreneur? “…it was an epiphanal experience…” Ray Anderson, Interface Carpets “I heard the same story again and again. Someone had experienced an intense kind of pain that branded them in some way. They said, ‘I had’ to do this. There was nothing else I could do.” Jody Jensen, Ashoka “I was teaching in one of the universities while the country was suffering from a severe famine. People were dying of hunger, and I felt very helpless. As an economist, I had no tool in my toolbox to fix that kind of situation.” Mohammed Yunus, Grameen Bank “…that made a real impression on me…” Jeff Skoll, eBay, Skoll Foundation, etc.
  • 25. © Norm Tasevski & Karim Harji
  • 26. © Norm Tasevski & Karim Harji 26
  • 27. © Norm Tasevski & Karim Harji 27 -Coffee -Food -Merchandise -Coffee shops -Kiosks -Personal (Baristas) -Online, print ads -Adults that want a place to relax, work quietly, meet friends, etc -Locations -Coffee making equipment -Baristas -Coffee roasting/brewing -Processing orders -Farmers -Suppliers -Staff training -Asset acquisition -Marketing -In-store Purchases
  • 28. © Norm Tasevski & Karim Harji Tip… •  Be a Business Model “Alchemist” – You need to go through the business model process many times in order to figure out which model best fits 28
  • 29. © Norm Tasevski & Karim Harji 29 Cost Drivers and Revenue Sources! 29 -???! -???!
  • 30. © Norm Tasevski & Karim Harji Where does HR Fit? 3030
  • 31. © Norm Tasevski & Karim Harji Where does Marketing Fit? 3131
  • 32. © Norm Tasevski & Karim Harji Embedding “Social” across the Business Model 3232
  • 34. © Norm Tasevski & Karim Harji MORE DEBT-LIKE 34Source: Alex Nicholls and Cathy Pharoah (2008) “The Landscape of Social Investment”, http://www.sbs.ox.ac.uk/centres/skoll/research/Pages/landscapeofsocialinvestment.aspx Financing Options – Over the Social Entrepreneurship “Life Cycle” IDEA DEVELOPMENT PROOF OF CONCEPT START-UP SCALE REPLICATION EXIT GRANTS   MORE EQUITY-LIKE SOCIAL  VENTURE  CAPITAL  FUNDS   ANGEL  INVESTMENT   VENTURE  CAPITAL   PROGRAM-­‐RELATED  INVESTMENT/RECOVERABLE  GRANTS   FORGIVABLE  LOANS   SOCIALLY  RESPONSIBLE  INVESTMENT  FUNDS   BELOW-­‐MARKET  DEBT   MARKET-­‐RATE  DEBT  
  • 35. © Norm Tasevski & Karim Harji 35 Aligning Supply and Demand Source: Alex Nicholls and Cathy Pharoah (2008) “The Landscape of Social Investment”, http://www.sbs.ox.ac.uk/centres/skoll/research/Pages/landscapeofsocialinvestment.aspx
  • 36. © Norm Tasevski & Karim Harji Lessons from the “Live Cases” 36
  • 37. © Norm Tasevski & Karim Harji Lessons from Guest Lecturers 37
  • 38. © Norm Tasevski & Karim Harji 38
  • 39. © Norm Tasevski & Karim Harji 39
  • 40. © Norm Tasevski & Karim Harji Next Week •  Be here for 8:00am!! •  Deliverables –  Pitches due at Midnight Saturday –  1 page Précis by Midnight Saturday 40