What's Next for Social Media
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Nokia's Six Principles for Successful Social Media Engagement
- Nokia’s six principles for successful engagement SOCIAL MEDIA INFLUENCE @amayfield @brilliantnoise brilliantnoise.com
- There’s a white paper http://goo.gl/7uT1x
- Nokia is embracing customer-centric models Consider Bond Advocate Evaluate Enjoy Buy Mckinsey & Co’s Consumer Decision Journey Model Md l firs p b h dHrv rdB s esRv w o e t u lis e a a u in s e ie
- Nokia’s Social media principles
- Consider the social opportunity in everything we do
- TRON Sponsorship img (c)D n y a e c is e
- Engage in better conversations with more consumers
- Nokia Socializer
- Deliver personal experiences (be authentic) & earn trust
- Text Nokia’s #FollowFriday
- Sharing is more important than control
- Nokia Shorts 2011
- Define clear objectives from the outset 5
- Social Commerce Success
- Invest and commit to social presences
- Nokia Connects
- Conclusion toward a social business
- Further Reading and Ta-dah! notes at: @amayfield brilliantnoise.com
