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At the close of 2013, 2015 Trends

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At the close of 2013, Marshall Manson,
managing director of Social@Ogilvy
EMEA, and James Whatley, social media
director of Ogilvy & Mather Advertising
London, put their heads together and
came up with their 2014 trend predictions
for the year ahead.
This document outlines a brief review of
those ideas as well as a more in-depth
look at the thoughts, trends and
predictions for next year, 2015.

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Remarques

  • http://techcrunch.com/2014/11/25/tumblr-overtakes-instagram-as-fastest-growing-social-platform-snapchat-is-the-fastest-growing-app/
  • http://qz.com/304960/why-your-facebook-news-feed-is-getting-cluttered-full-of-videos/
  • http://www.wsj.com/articles/facebook-tries-to-muscle-in-on-youtube-1410474459?
  • http://www.beet.tv/2014/10/brandcomscorefulgoni.html
  • http://www.socialbakers.com/blog/1417-facebook-videos-vs-youtube-links-which-gets-higher-engagement
    http://adparlor.com/promoting-videos-on-a-facebook-page-youtube-vs-native/
    http://www.socialbakers.com/blog/2279-content-creators-flee-from-youtube-flock-to-facebook-for-videos
    http://uk.businessinsider.com/facebook-video-v-youtube-market-share-data-2014-12
  • http://uk.businessinsider.com/john-lewis-christmas-ad-facebook-vs-youtube-2014-11?r=US
  • http://uk.businessinsider.com/facebook-vs-youtube-video-audience-share-comscore-2014-11?r=US
  • http://www.clickz.com/clickz/column/2381961/facebook-vs-youtube-who-will-win-the-video-advertising-war
  • http://www.fool.com/investing/general/2014/11/05/3-things-facebook-must-do-before-it-can-take-on-yo.aspx
  • http://www.fool.com/investing/general/2014/11/05/3-things-facebook-must-do-before-it-can-take-on-yo.aspx
  • http://www.fool.com/investing/general/2014/11/05/3-things-facebook-must-do-before-it-can-take-on-yo.aspx
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