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What's Next Highlights from Facebook F8 2019

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Want the exclusive download from Facebook F8 last week? Join Peter Fasano, Consulting Principal at Ogilvy Consulting, as he gives his analysis on the very real shift in Social, how Messenger is breaking out to become the centre of the product universe, the massive advancements in AI, and the push to open-source.

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What's Next Highlights from Facebook F8 2019

  1. 1. Powered by What’s Next: Highlights from 
 F8 2019 !1
  2. 2. Welcome Dayoán Daumont Consulting Partner
 Ogilvy Consulting Peter Fasano Managing Partner Ogilvy Consulting !2
  3. 3. Tell us where you are dialing in from! What’s the weather like in your city? !3
  4. 4. Do you want this deck? It will be available for download shortly after the webinar on: slideshare.net/socialogilvy And the recording up on facebook.com/OgilvyConsulting !4
  5. 5. !5
  6. 6. The Company A Day In The Life The Platforms Privacy Interoperability Commerce The Community Quality User Expereince !6
  7. 7. The Company A Day In The Life !7
  8. 8. The Company A Day In The Life !8
  9. 9. The Company A Day In The Life !9!9
  10. 10. The Company A Day In The Life !10!10 The Facebook Developer Conference is about and for the developer community The F8 2019 conference attracted a few thousand developers, marketers and media. Who are developers on Facebook? What are they building? Have they made Facebook a better place?
  11. 11. The Company A Day In The Life !11 Takeaways 1. Facebook company is a healthy business 2. The company and other giants have regulatory pressure 3. Look to China to understand user behavior use cases shipping the product roadmap
  12. 12. The Platforms Privacy Interoperability Commerce !12
  13. 13. The Platforms Privacy Interoperability Commerce !13
  14. 14. The Platforms Privacy Interoperability Commerce !14
  15. 15. The Platforms Privacy Interoperability Commerce !15
  16. 16. The Platforms Privacy Interoperability Commerce !16
  17. 17. The Platforms Privacy Interoperability Commerce !17 Takeaways 1. Privacy driving the developer and experience agenda 2. Interoperability driving the global platform growth agenda 3. Preparing for the next revenue source in commerce and possibly currency
  18. 18. The Community Quality User Expereince !18
  19. 19. The Community Quality User Expereince !19
  20. 20. The Community Quality User Expereince !20 Messenger is the new social epicenter • 1.3B MAU • 40M Business on Messenger • 20 Billion daily messages • 300k Messenger bots
  21. 21. The Community Quality User Expereince !21 Portal gathers us into the living room • Built messaging native across What’sApp and Messenger • Best camera experience on the planet • Privacy first
  22. 22. The Community Quality User Expereince !22 Oculus also gathers us into the living room • AR is accesable • AR as social experiences
  23. 23. The Community Quality User Expereince !23 Takeaways 1. AI driving the extension into hardware 2. Build for Messenger as extensions of brand Facebook Pages communities 
 – this is your new commerce and connections space 3. AR at the center of the social community 4. VR reaching larger audiences
  24. 24. Questions? !24
  25. 25. Thank you. !25

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