Soc media seminar one faculty v6 to present
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This document summarizes a seminar on developing an online social media presence. It discusses choosing a consistent online identity, platforms like blogs, social networks, and tools for sharing content. Specific advice includes figuring out what you want to share, your target audience, finding people in your field on networks, and making it easy for others to find your work online through consistent use of hashtags and profiles.
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Soc media seminar one faculty v6 to present
- 1. Social Media Seminar Series Shawna Reibling Cultivating Digital Social Presence: Part 1 Kyle Mackie
- 2. Format of Workshop Social Media Issues Social Media Tools (11am MACS 311a) Social Media Learning Circle starting Jan 2012 Coaching available
- 3. What are you here to learn more about?
- 4. What is Social Media?
- 8. What is my online presence? Am I starting from scratch? Google Pipl Spezify
- 13. Who am I online? ‘ When you’re promoting brand YOU, everything you do – and everything you choose not to do – communicates the value and character of your brand’ (Tom Peters, 1997, The brand called you )
- 17. How do I choose where to share my identity? Why?
- 18. How you share your identity Blog/webpage University webpage slideshare flickr Twitter Grey literature Scholarly publications facebook Course page Other social media Conference website
- 19. Another Example of Sharing
- 21. End of Part 1 Part 2 begins at 11am in MACS 311a - Bring your new twitter name ideas
- 22. Social Media Seminar Series Shawna Reibling Cultivating Digital Social Presence: Part 2 Kyle Mackie
- 23. Format of Workshop Social Media Issues Social Media Tools (11am MACS 311a) Social Media Learning Circle starting Jan 2012 Coaching available
- 24. What is my online presence? Am I starting from scratch? Exercise: Open a web browser and find yourself using one of these tools
- 26. How you share your identity Blog/webpage University webpage slideshare flickr Twitter Grey literature Scholarly publications facebook Course page Other social media Conference website
- 31. How to create a Twitter Account Exercise: Create a Twitter Account
- 32. Listen before starting a conversation
- 33. Limited to 140 Characters!
- 34. Find people to listen to/ have a conversation with A list of Tweeters, sorted by discipline: http://blogs.lse.ac.uk/impactofsocialsciences/2011/09/02/academic-tweeters-your-suggestions-in-full/ Or http://bit.ly/nIrqDJ
- 35. How to Find Networks: 3+ ways Exercise: Find someone who works in your field.
- 45. Join us January 2012! Shawna Reibling | [email_address] | @ICESGuelph Kyle Mackie | kmackie@uoguelph.ca | kylemackie.ca | @kylemackie
Editor's Notes
- Welcome Introduce kyle and shawna Explain why we ’re partnering together
- Explain format and how it builds together
- http://www.youtube.com/watch?v=MpIOClX1jPE
- Knowledge mobilization is defined as Moving research knowledge into active service
- Blog address: http://boundaryvision.com/about/
- Knowledge mobilization is defined as Moving research knowledge into active service Moving this research knowledge into active service involves moving ideas , connecting researchers and people, sharing both people and ideas, as well as searching out and making the connections between ideas and people with common interests visible and transparent. Examples of how these network effects translate to research includes: Faster transfer of information than a journal publication (blog) Feedback on ideas (comments and responses) Knowing what are others in your field working on today ? (twitter) Real-time conversation and network exchange (twitter) Resource sharing (blogs) Notification of when new information is shared (RSS) Ideas, people, sharing and searching are all ways to build your knowledge transfer network.
- What and why not where How people search for content? Where to upload and why? Time Management Issues
- Welcome Introduce kyle and shawna Explain why we ’re partnering together
- Explain format and how it builds together
- What and why not where How people search for content? Where to upload and why? Time Management Issues
- SR: It is important to keep in mind that we are taking a social networking tool and using it for researcher and academic purposes. This is a new and challenging domain for knowledge mobilization and will move research knowledge into interaction with a wider and possibly new audience. Gain more relevance in a new mode of communication.
- Example of a conversation PJ: As twitter messages can only be 140 characters, using tinyurl to make his long blogpost URL, very short.
- SR : The sharing of resources through a personal connection and making referrals to other sources of information shows the power of peer referral. the exchange of recommended information is a powerful feature of building your networks.
- PJ: So you still don’t have any followers. It would be cool if you could get important people in your network to add you. First, you should let others know you are on twitter - send out an email <CLICK> PJ: Verbally ask your colleagues, send out an email, place your twitter name on your email signature, add it to your business cards, attach it to your door, tell your colleagues, add it to your conference badge. Be visible. <next page> NOTE: Shawna will wear name tag with twitter ID on them