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Building a Board with
Young Professionals
Sam Davidson, CoolPeopleCare.org
Sam@CoolPeopleCare.org
“No medium has ever
           survived the
          indifference of
           25-year-olds.
                                             Clay Shirky
                                     Author of Cognitive Surplus

Source: The Guardian, July 5, 2010
1980
1980
76 million
Who are the Millennials and how many of them are there?




  1980
76 million
Turnings
Turnings
• Awakening
Turnings
• Awakening
• Unraveling
Turnings
• Awakening
• Unraveling
• Crisis
Turnings
• Awakening
• Unraveling
• Crisis
• High
Turnings
• Awakening
• Unraveling
• Crisis
• High


          Generations
Turnings
• Awakening
• Unraveling
• Crisis
• High


           Generations
• Prophet/Idealist
Turnings
• Awakening
• Unraveling
• Crisis
• High


          Generations
• Prophet/Idealist
• Nomad/Reactive
Turnings
• Awakening
• Unraveling
• Crisis
• High


          Generations
• Prophet/Idealist
• Nomad/Reactive
• Hero/Civic
Turnings
• Awakening
• Unraveling
• Crisis
• High


          Generations
• Prophet/Idealist
• Nomad/Reactive
• Hero/Civic
• Artist/Adaptive
96% of Generation Y belongs to a social network
1 in 6 couples who married last year met online
1 in 5 college students takes at least one class online
Many see Millennials as “entitled”, but they were raised to
               believe they are special.
This generation also knows the power of teamwork, doing
           nearly anything in a group setting.
This generation also volunteers in very high rates, mainly
       due to the fact that it’s required in schools.
Top Four Volunteering Activities (VolunteeringinAmerica.gov)

        26.6%

23.6%            23.1%
                                       21.8%
                           20.5%                       20.5%
                                                               19.0%
                                               17.0%




 Fundraise      General Labor          Mentor Youth    Tutor/Teach

                         Millennials           US
Most of all, this generation is redefining the notion of “time”
                 and what’s important to them.
Love our agency's jr board! Serves as
recognition tool, training ground for
governance board service & great
"friendraiser."
                                  - Jamie
Start small and dream big
Let them know where this is going
Leverage the power of social teamwork
Set bigger and bigger goals for key individuals
Create a great experience
A great YP Board experience is:
A great YP Board experience is:


           Accessible
A great YP Board experience is:


                   Accessible
    “Is it easy for them to come be a part of this?”
A great YP Board experience is:


                   Accessible
    “Is it easy for them to come be a part of this?”


                    Sharable
A great YP Board experience is:


                          Accessible
          “Is it easy for them to come be a part of this?”


                           Sharable
“Will something happen that they’ll want to tell their friends about?
A great YP Board experience is:


                          Accessible
          “Is it easy for them to come be a part of this?”


                           Sharable
“Will something happen that they’ll want to tell their friends about?


                         Meaningful
A great YP Board experience is:


                               Accessible
               “Is it easy for them to come be a part of this?”


                                Sharable
     “Will something happen that they’ll want to tell their friends about?


                              Meaningful
“Will we do something that makes them feel like they’re making a difference?”
A great YP Board experience is:


                               Accessible
               “Is it easy for them to come be a part of this?”


                                Sharable
     “Will something happen that they’ll want to tell their friends about?


                              Meaningful
“Will we do something that makes them feel like they’re making a difference?”


                                Scalable
A great YP Board experience is:


                               Accessible
               “Is it easy for them to come be a part of this?”


                                Sharable
     “Will something happen that they’ll want to tell their friends about?


                              Meaningful
“Will we do something that makes them feel like they’re making a difference?”


                                Scalable
          “Can we repeat this with more people again and again?”
Sam Davidson
           CoolPeopleCare.org
    Twitter: @CoolPeopleCare
Facebook.com/CoolPeopleCare

            SamDavidson.net
     Twitter: @SamDavidson
Facebook.com/SamSDavidson
   Sam@CoolPeopleCare.org

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Building a Board with Young Professionals

  • 1. Building a Board with Young Professionals Sam Davidson, CoolPeopleCare.org Sam@CoolPeopleCare.org
  • 2. “No medium has ever survived the indifference of 25-year-olds. Clay Shirky Author of Cognitive Surplus Source: The Guardian, July 5, 2010
  • 3.
  • 6. Who are the Millennials and how many of them are there? 1980 76 million
  • 7.
  • 13. Turnings • Awakening • Unraveling • Crisis • High Generations
  • 14. Turnings • Awakening • Unraveling • Crisis • High Generations • Prophet/Idealist
  • 15. Turnings • Awakening • Unraveling • Crisis • High Generations • Prophet/Idealist • Nomad/Reactive
  • 16. Turnings • Awakening • Unraveling • Crisis • High Generations • Prophet/Idealist • Nomad/Reactive • Hero/Civic
  • 17. Turnings • Awakening • Unraveling • Crisis • High Generations • Prophet/Idealist • Nomad/Reactive • Hero/Civic • Artist/Adaptive
  • 18. 96% of Generation Y belongs to a social network
  • 19. 1 in 6 couples who married last year met online
  • 20. 1 in 5 college students takes at least one class online
  • 21.
  • 22. Many see Millennials as “entitled”, but they were raised to believe they are special.
  • 23.
  • 24. This generation also knows the power of teamwork, doing nearly anything in a group setting.
  • 25.
  • 26.
  • 27. This generation also volunteers in very high rates, mainly due to the fact that it’s required in schools.
  • 28.
  • 29. Top Four Volunteering Activities (VolunteeringinAmerica.gov) 26.6% 23.6% 23.1% 21.8% 20.5% 20.5% 19.0% 17.0% Fundraise General Labor Mentor Youth Tutor/Teach Millennials US
  • 30.
  • 31. Most of all, this generation is redefining the notion of “time” and what’s important to them.
  • 32.
  • 33. Love our agency's jr board! Serves as recognition tool, training ground for governance board service & great "friendraiser." - Jamie
  • 34. Start small and dream big
  • 35. Let them know where this is going
  • 36. Leverage the power of social teamwork
  • 37. Set bigger and bigger goals for key individuals
  • 38. Create a great experience
  • 39.
  • 40. A great YP Board experience is:
  • 41. A great YP Board experience is: Accessible
  • 42. A great YP Board experience is: Accessible “Is it easy for them to come be a part of this?”
  • 43. A great YP Board experience is: Accessible “Is it easy for them to come be a part of this?” Sharable
  • 44. A great YP Board experience is: Accessible “Is it easy for them to come be a part of this?” Sharable “Will something happen that they’ll want to tell their friends about?
  • 45. A great YP Board experience is: Accessible “Is it easy for them to come be a part of this?” Sharable “Will something happen that they’ll want to tell their friends about? Meaningful
  • 46. A great YP Board experience is: Accessible “Is it easy for them to come be a part of this?” Sharable “Will something happen that they’ll want to tell their friends about? Meaningful “Will we do something that makes them feel like they’re making a difference?”
  • 47. A great YP Board experience is: Accessible “Is it easy for them to come be a part of this?” Sharable “Will something happen that they’ll want to tell their friends about? Meaningful “Will we do something that makes them feel like they’re making a difference?” Scalable
  • 48. A great YP Board experience is: Accessible “Is it easy for them to come be a part of this?” Sharable “Will something happen that they’ll want to tell their friends about? Meaningful “Will we do something that makes them feel like they’re making a difference?” Scalable “Can we repeat this with more people again and again?”
  • 49. Sam Davidson CoolPeopleCare.org Twitter: @CoolPeopleCare Facebook.com/CoolPeopleCare SamDavidson.net Twitter: @SamDavidson Facebook.com/SamSDavidson Sam@CoolPeopleCare.org

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