Insights Lab Raicilla Rising.pptx

INNOVATOR
EXAMPLES
RAICILLA RISING
Egg Soldiers: Insights Lab
UK Food & Drink Trends 2023/24
1.
What: Raicilla Mexican Mule
Where: Hermanito, California
Hermanito is a neighbourhood Mexican
restaurant in LA. Its Raicilla Mexican Mule is
found right at the top of its mezcal-
dominated cocktail menu, with the drink
powered by Raicilla De Una (43% ABV).
This raicilla is made from agave harvested
after 8 years, roasted in an adobe and stone
oven, with the spirit simply paired here with
pineapple juice, ginger beer and lime juice.
Egg Soldiers: Insights Lab
UK Food & Drink Trends 2023/24
2.
What: "Jaliscan" Hold Up
Where: Salmuera, Amsterdam
This Dutch restaurant/bar offers a range of
Latin-inspired cocktails (or Cócteles), with its
“Jaliscan” Hold Up a spicy and tropical
concoction featuring habanero-passionfruit
curd, gunpowder tea, and Raicilla La
Venenosa.
Punters get to choose the base: either Ketel
One vodka to stay true to the original East 8
Hold Up cocktail, or they can go full Mexican
with Don Julio Blanco tequila.
Egg Soldiers: Insights Lab
UK Food & Drink Trends 2023/24
3.
What: The Vernita Greene
Where: The Lafayette, California
Found at The Lafayette Hotel in San Diego,
this green wonder is a bold blend of raicilla,
reposado tequila, mango, verdita, and lime.
For those of you unfamiliar with verdita, it's a
refreshing and spicy mix of pineapple juice,
coriander, mint and jalapeño, traditionally
served in shots to be sipped with tequila or
mezcal.
Egg Soldiers: Insights Lab
UK Food & Drink Trends 2023/24
Egg Soldiers: Insights Lab
UK Food & Drink Trends 2023/24
Hospitality Action Point for 2024
“With a broader range of flavour notes than its
cousins, Sotol and Bacanora; Raicilla is arguably
best suited for creative cocktails, blending nicely
with fruity, acidic components.
“Consider introducing Raicilla as part of a cocktail
special for next summer, paired simply with lime
and pineapple juice and a splash of bitters.
Simple, flavourful and reminiscent of a holiday
treat on the beach.”
Tom Gatehouse
Content Lead
Insights Lab
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Insights Lab Raicilla Rising.pptx

  • 1. INNOVATOR EXAMPLES RAICILLA RISING Egg Soldiers: Insights Lab UK Food & Drink Trends 2023/24
  • 2. 1. What: Raicilla Mexican Mule Where: Hermanito, California Hermanito is a neighbourhood Mexican restaurant in LA. Its Raicilla Mexican Mule is found right at the top of its mezcal- dominated cocktail menu, with the drink powered by Raicilla De Una (43% ABV). This raicilla is made from agave harvested after 8 years, roasted in an adobe and stone oven, with the spirit simply paired here with pineapple juice, ginger beer and lime juice. Egg Soldiers: Insights Lab UK Food & Drink Trends 2023/24
  • 3. 2. What: "Jaliscan" Hold Up Where: Salmuera, Amsterdam This Dutch restaurant/bar offers a range of Latin-inspired cocktails (or Cócteles), with its “Jaliscan” Hold Up a spicy and tropical concoction featuring habanero-passionfruit curd, gunpowder tea, and Raicilla La Venenosa. Punters get to choose the base: either Ketel One vodka to stay true to the original East 8 Hold Up cocktail, or they can go full Mexican with Don Julio Blanco tequila. Egg Soldiers: Insights Lab UK Food & Drink Trends 2023/24
  • 4. 3. What: The Vernita Greene Where: The Lafayette, California Found at The Lafayette Hotel in San Diego, this green wonder is a bold blend of raicilla, reposado tequila, mango, verdita, and lime. For those of you unfamiliar with verdita, it's a refreshing and spicy mix of pineapple juice, coriander, mint and jalapeño, traditionally served in shots to be sipped with tequila or mezcal. Egg Soldiers: Insights Lab UK Food & Drink Trends 2023/24
  • 5. Egg Soldiers: Insights Lab UK Food & Drink Trends 2023/24 Hospitality Action Point for 2024 “With a broader range of flavour notes than its cousins, Sotol and Bacanora; Raicilla is arguably best suited for creative cocktails, blending nicely with fruity, acidic components. “Consider introducing Raicilla as part of a cocktail special for next summer, paired simply with lime and pineapple juice and a splash of bitters. Simple, flavourful and reminiscent of a holiday treat on the beach.” Tom Gatehouse Content Lead Insights Lab