Bangkok Admin Group TrailheaDX 2020 Global Gathering

1. Global Gatherings
Trailblazing Together,
Innovating Through Change

3. Main Show
Highlights

4. Sunny(Insun) Son
• Technical Architect | Salesforce

5. Forward Looking Statement
"Safe harbor" statement under the Private Securities Litigation Reform Act of 1995: This presentation contains forward-looking statements about the company's financial and operating results, which may include
expected GAAP and non-GAAP financial and other operating and non-operating results, including revenue, net income, diluted earnings per share, operating cash flow growth, operating margin improvement,
expected revenue growth, expected current remaining performance obligation growth, expected tax rates, stock-based compensation expenses, amortization of purchased intangibles, shares outstanding,
market growth, environmental, social and governance goals and expected capital allocation, including mergers and acquisitions, capital expenditures and other investments. The achievement or success of the
matters covered by such forward-looking statements involves risks, uncertainties and assumptions. If any such risks or uncertainties materialize or if any of the assumptions prove incorrect, the company’s
results could differ materially from the results expressed or implied by the forward-looking statements it makes.
The risks and uncertainties referred to above include -- but are not limited to -- risks associated with the effect of general economic and market conditions; the impact of geopolitical events, natural disasters and
actual or threatened public health emergencies, such as the ongoing Coronavirus pandemic; the impact of foreign currency exchange rate and interest rate fluctuations on our results; our business strategy and
our plan to build our business, including our strategy to be the leading provider of enterprise cloud computing applications and platforms; the pace of change and innovation in enterprise cloud computing
services; the seasonal nature of our sales cycles; the competitive nature of the market in which we participate; our international expansion strategy; the demands on our personnel and infrastructure resulting
from significant growth in our customer base and operations, including as a result of acquisitions; our service performance and security, including the resources and costs required to avoid unanticipated
downtime and prevent, detect and remediate potential security breaches; the expenses associated with our data centers and third-party infrastructure providers; additional data center capacity; real estate and
office facilities space; our operating results and cash flows; new services and product features, including any efforts to expand our services beyond the CRM market; our strategy of acquiring or making
investments in complementary businesses, joint ventures, services, technologies and intellectual property rights; the performance and fair value of our investments in complementary businesses through our
strategic investment portfolio; our ability to realize the benefits from strategic partnerships, joint ventures and investments; the impact of future gains or losses from our strategic investment portfolio, including
gains or losses from overall market conditions that may affect the publicly traded companies within our strategic investment portfolio; our ability to execute our business plans; our ability to successfully integrate
acquired businesses and technologies; our ability to continue to grow unearned revenue and remaining performance obligation; our ability to protect our intellectual property rights; our ability to develop our
brands; our reliance on third-party hardware, software and platform providers; our dependency on the development and maintenance of the infrastructure of the Internet; the effect of evolving domestic and
foreign government regulations, including those related to the provision of services on the Internet, those related to accessing the Internet, and those addressing data privacy, cross-border data transfers and
import and export controls; the valuation of our deferred tax assets and the release of related valuation allowances; the potential availability of additional tax assets in the future; the impact of new accounting
pronouncements and tax laws; uncertainties affecting our ability to estimate our tax rate; uncertainties regarding our tax obligations in connection with potential jurisdictional transfers of intellectual property,
including the tax rate, the timing of the transfer and the value of such transferred intellectual property; the impact of expensing stock options and other equity awards; the sufficiency of our capital resources;
factors related to our outstanding debt, revolving credit facility and loan associated with 50 Fremont; compliance with our debt covenants and lease obligations; current and potential litigation involving us; and the
impact of climate change.
Further information on these and other factors that could affect the company’s financial results is included in the reports on Forms 10-K, 10-Q and 8-K and in other filings it makes with the Securities and
Exchange Commission from time to time. These documents are available on the SEC Filings section of the Investor Information section of the company’s website at.
Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

7. Trusted . Smart . Flexible . Fast

8. TDX Intro - Community

9. Salesforce Anywhere

11. In Pilot
Closed Dev
Preview

12. It’s Quiz Time!
What is Salesforce Anywhere?
Salesforce Anywhere empowers everyone to sell, service, market from
anywhere
What is Code Builder?
A new, web-based dev environment optimized for Salesforce and
powered by Microsoft’s Visual Studio Codespaces

13. Session Highlights

14. Building Mobile Experiences Fast with Salesforce
Lightning App Builder
Build once. Deploy everywhere, for multiple screen
sizes
Notification Builder & Mobile Publisher
Send custom notifications from Flow Builder,
Process Builder or the Rest API
Custom Offline Functionality
Easily create Briefcases and assign them to users
to access data when connectivity is challenging
Key Resources
salesforce.com/mobile
Lightning Experience for
Salesforce Mobile App
Trailhead Module
Ryane Bohm
Senior Manager,
Emerging Technology
Product Marketing
Joshua Schneyer
Product Manager, Mobile
Platform
Admin Channel Highlight from VTDX 2020
Find all sessions on the Admin Channel
https://www.salesforce.com/trailheadx/admin-channel

15. Salesforce Heroku Extends Your CRM to Deliver Seamless Customer Experiences
Build customer experience apps with CRM data
Securely access data across various orgs to be used by the app
Build with your language of choice - no devops
Modern architecture built with Heroku data services and seamless
multi-cloud data integrations
Sync bi-directionally between customer app and Salesforce
Seamlessly sync Salesforce data without API limits
Configure connection with point-and-click through an intuitive UI
Customers/internal business users see same data, increasing efficiency
Build amazing apps with LWC UI and Salesforce Data
Customize quickly with LWC and scale with confidence
Developer Channel Highlight from VTDX 2020 Julián Duque
Lead Developer
Advocate,
@julian_duqueAdditional Resources
Heroku for Salesforce
eBook
Heroku Enterprise Basics
Trailhead Module
Heroku Connect Trailhead
Project
Find all sessions on th
Developer Channel
https://www.salesforce.com/trailheadx

16. Kyuhee Lee
• Salesforce Developer | Accenture Japan
• Kongnese Speaker
• Korean : Limited working proficiency
• English : Professional working proficiency
• Japanese : Full professional proficiency
• Favorite : ♥ Watermelon ♥ Cats

17. Salesforce CMS
• a hybrid Content Management System
• Build content once and deliver omnichannel for marketing, commerce, and experiences
SALESFORCE HELP>DOCS>SALESFORCE CMS
https://help.salesforce.com/articleView?id=community_managed_content_overview.htm&type=5
CMS
Community
Content
Commerce
Content
Marketing
ContentContent

19. New Apex features
• Introducing： Safe Navigation Operator
• A new Apex language operator ：?.
• “if left is not null, then…”
• Returns the result of Foo?.bar?.size()
if Foo and bar are not null, otherwise returns null
Coming Soon
Apex

21. It’s Quiz Time!
What is TrailheaDX?
Annual conference for Admins, Architects and Developers to learn,
earn and connect.
What is Salesforce Customer 360?
The Salesforce Customer 360 gives a single view of your customer
across sales, customer service, marketing, commerce, communities,
and more.

22. Jihun Jung
• Salesforce Architect / Developer / Consultant
• 12+ years Overall, 5+ years SFDC Experience
• Seoul, South Korea Administrator Group Leader ↓
• Bangkok, Thailand Administrator Group Leader
• Live in Bangkok, Thailand

23. LowCodeLove: From Dynamic Experiences to Walkthroughs
Dynamic Forms & Actions
Transform static data into intuitive experiences
Increase your end-users’ productivity
Save your admins’ time
Key Resources
Be An Innovator Trailhead
Trailmix
Shubhankar Viragi
Associate Product
Manager, Platform
Farhan Tahir
Vice President of
Product Management,
Platform
Tim Dubois
Director, Product
Management, Platform
In-App Guidance
Contextual in-app learning created with clicks
Built into the platform, no security issues or performance impacts
Admin Channel Highlight from VTDX 2020
Find all sessions on the Admin Channel
https://www.salesforce.com/trailheadx/admin-channel

24. Digitize Your Business Fast with Automation
Summer ’20: Flow Triggers
Trigger on record change or update
Trigger on schedule or platform event
Einstein Next Best Action
Add point-and-click decisioning support to your
automations and processes
Coming in Winter ’20:
Multi-column screens, up to 12 columns
Auto-layout mode means the layout is done for you-
lines and connections are all done for you
Key Resources
sforce.co/arch-guide-clicks-code
Build Flows with Flow Builder
Trailhead Trail
Alex Edelstein
Senior Director,
Product Management,
Automation and
Decisioning
Admin Channel Highlight from VTDX 2020
Find all sessions on the Admin Channel
https://www.salesforce.com/trailheadx/admin-channel

25. Build Reports Lightning Fast!
Disable Preview
Toggle off “Update Preview Automatically” to make adding
multiple fields faster
Quickly add fields by double clicking on them, rather than
dragging & dropping
Row vs. Summary Formulas
Add summary formulas to help users consume info quicker
Add row level formulas to compare data - no need to export
or create custom fields
Auto Add Fields to Report types
Beta in Winter ‘21: when a new field is created it’s auto
added to all associated report types
Key Resources
Reports & Dashboards
Trailhead Module
Ankita Dutta
Senior Product
Manager, Einstein
Analytics Experience
Anusha Surepeddi
Product Management
Director, Einstein
Analytics
Admin Channel Highlight from VTDX 2020

26. Unlock Developer Productivity with Modern Tooling
Introducing Code Builder - Develop From Anywhere
New, web-based IDE for Salesforce that runs in the browser
Supports modern dev workflows like CI/CD and source-driven
development
Powered by Visual Studio Codespaces for a familiar, consistent
experience
New Features & Upgrades for Developer Productivity
Local Development for Mobile with iOS/Android emulators
Major performance improvements to the now open source
Salesforce CLI
New, Declarative SOQL Query Builder coming soon
Additional Resources
Developer Blog Post for
Code Builder
GitHub Repo for Salesforce
Extensions for VS Code
Take the Developer Tools
Roadmap Survey
Developer Channel Highlight from VTDX 2020
Nate Totten
Sr. Dir. of Product
Management,
@ntotten
Stephanie
Maddox
Sr. Product Manager,
@stephaniemaddox
Find all sessions on the Developer Channel
https://www.salesforce.com/trailheadx

27. Five Ways to Level Up Your Career
with Trailblazer Community & Connect
1. Get help and inspiration from Trailblazers like
you in the online community
1. Build your knowledge and network with
Community Groups
1. Get career ready with Trailblazer Connect
1. Match with a mentor to help you discover your
next opportunity
1. Share your experience and expertise to pay it
forward
Key Resources:
Check out the Trailmix
sforce.co/TDX20LevelUp
Becky de Loryn
@bdeloryn
Shirlene Chow
@ShirleneChow
Find all episodes on the Community
& Ecosystem Channel
https://www.salesforce.com/trailhea
dx/community-channel

28. Resume of the Future
Salesforce Credentials are fueling jobs
30 Certifications and 18 Superbadges
4.2M new jobs by 2025
Prepare for Certification on Trailhead
Role-based learning paths and study resources
Apply your learning to real-world business problems
NEW JavaScript Developer I Certification
Every JavaScript Developer can now build on Salesforce
Key Resources
trailhead.salesforce.com/cr
edentials/
JavaScript Developer Cert:
https://sfdc.co/bdNtMT
Mac
McConnachie
Senior Director,
Trailhead
Find all sessions on the Community Channel
https://www.salesforce.com/trailheadx/community-channel

29. Trailhead: New Skills for the Future of Work
Einstein Recommendations
Skill up for the future with AI-powered learning
Personalized learning on desktop & Trailhead GO
Daily Reminders in Trailhead GO
Daily prompts guide your learning journey
Develop your learning muscle in the iOS mobile app
Key Resources
sfdc.co/TDX20Trailhead
Trailhead Medium Blog
Sarah Caporusso
@SarahCaporusso
New Trailhead Learning Content
Navigate the future of work with weekly content releases
Go digital fast and improve your Salesforce skill set
Find all sessions on the Community Channel
https://www.salesforce.com/trailheadx/community-channel

30. Give Back

31. Trailblazer Mentorship
We rise by lifting others up
Apply here
https://sforce.co/tdx20gg-mentor