Pto P Fundraising Six Degrees N T E N (5)

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What Kevin Bacon Knows about Web 2.0:  Six Degrees of Person-to-Person Fundraising   NTEN Webinar May 23, 2007; 11am PT
Person-to-Person Fundraising ,[object Object],[object Object],[object Object],[object Object]
Growth of Online Giving
User-generated content
Celebrity-obsessed 4.75 million unique visitors a day at perezhilton.com  (according to Perez)
 
 
 
 
 
Charity Badge
Lessons learned with SixDegrees.org ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Focus on audience values
We are NOT the best messengers ,[object Object],[object Object],[object Object]
Celebrity-obsessed
Personal Motivation ,[object Object],[object Object],[object Object],[object Object]
Robin’s Story
Contests are good! “ We put the information on our website…constantly updating them [donors] as to how we were doing…our volunteers were really eager to try to get the matching grant, but they also reached out about our mission.” -Kristy, Bubel-Aiken Foundation
Uber-activists -- more than ATMs
Tools to fundraise where they are online
Build one for your organization
Social Networks ,[object Object],[object Object],[object Object],[object Object]
Getting Started
 
 
 
Tips for Successful Charity Badges  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thanking your donors
ARE YOU THERE KEVIN? STAY TUNED! NEXT ROUND OF MATCHING GRANTS IN JULY
Helpful Links ,[object Object],[object Object],[object Object]
Q&A
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