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2013 Strategy for
Ecommerce Merchants
In  previous  year  (2012),  ecommerce 
merchants  got  the  remarkable  positive 
response  from  customers  due  to 
increasing  graph  of  online  users.  The 
beginning  of  2013  also  indicates  that 
the  response  will  keep  going  this  year, 
even  we  will  see  more  users  on  the 
Internet than a previous year.


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text format
Here is the screen short of google trend,
which clearly indicate that the term of
“online shopping” is rising in 2012:




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text format
Now  its  time  to  analyze  your  website 
performance   of   last   year   such  as, 
conversion   areas,  problem  or   errors, 
missing  areas,  and  need to  make  new 
ecommerce  solution  plan  for  this  year. 
However,  how  do  you  analyze,  which   
area  of  your  website  played  negative    
or  positive  role  for  your  business? 


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PAST OBSERVATION:
To  grow  your  business,  you  have 
to know your past position,        
where you stand in 2012?. Did    
you make any plan to reach your  
goals?  Or  did  you  achieve  your     
goals? If not, then analyze what   
you had done over the past year, 
which brought interruption to     
achieve your goals and which      
area you were proud of.
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PAST OBSERVATION:
Find out the things that didn’t work well such 
as,  had  you  missed  any  marketing 
opportunities  that  might  have  boosted  your 
business?  Did  you  target  right  users  in  your 
social  networking  sites  like,  twitter  and 
facebook?  That  hadn’t  worked  well  to 
increase your Returns of investment.



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When  you  find  out,  remove  or  replace  that 
things to something well productive.               
 Be flexible and don’t stick with old things      
that didn’t work well for your business.         
If you’re confident about your new plan, then 
you  have  to  find  out  the  way  to  implement 
that things in this year. For example,              
   learning more about social media                 
marking to make your strong social               
profile.
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  text format
FUTURE PLANNING:
Make  your  business  goals  for   
2013 to grow ROI. If your       
goals  are  not  changed  for  this 
year, which you didn’t reach in 
2012, then you have better      
chance to find out the problem 
and  implement  the  changes  to 
meet  new  milestone.  Without   
any  changes,  you  can’t  reach     
your goals.
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FUTURE PLANNING:
This  is  just  beginning  of  new  year,  and  you  have 
much time to fix the problems. Your goals must be 
achievable. You have to know the limit, because   
you  may  not  get  everything  that  your  competitor 
got. Unachievable goals will frustrate you and     
move down your moral. 




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   text format
BUILD RELATIONSHIPS WITH
CUSTOMER:
Building  a  relationship with  the  
buyers are linking that will introduce 
you  to  new  buyers  and  the  process 
going  on  and  on.  This  process  will 
create  more  opportunities  to  spread 
your  business  to  new  buyers.  Best 
place  to  connect  with  people  is 
communities, whether it is online or 
offline that should be strong.

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  text format
It is hard to build community and relationship 
at  a  time,  but  when  you  get  success,  you  will 
convert  one­time  customer  into  a  repeated 
buyer.  So,  build  your  community  through 
online  activities  such  as,  social  media, 
organize  events,  etc.  Follow  these  steps  in 
online  communities  to  begin  the  great 
relationship.


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GREAT CUSTOMER EXPERIENCE:

In  this  competitive  world,  bad  customer 
experience  will  decrease  your  RIO.  More 
than  80%  of  sites  not  able  to  repeat  their 
buyers  due  to  bad  user  experience.  So, 
customer  experience  plays  one  of  the  most 
important  roles  in  business.  Now                   
question  is,  how  can  your  website               
provide this quality experience?
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Here are some tips, which help your website
to provide good user experiences:

     Design: your design should be professional & attractive.

    Accessible: website  should  be  accessible  for  users’  &  search 
    engines. Make sites that there is no any type of 404 & forbidden 
    errors in websites.

    Valuable: your website delivers valuable information & services 
    for better customer satisfaction

    On­Time  Delivery: when  customers  purchase 
    something, the product should be delivered on given time.

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    text format
So,  good  customer  experience  matters  a  lot, 
whenever  customers  come  to  your  website, 
they  should  feel  full  of  surprising  “wow” 
moment.  If  you  are  a  ecommerce  merchant 
and  want  to  develop  your  website  to  provide 
great  user  experience,  then  hire  perception 
system.  PS  is  one  of  the  leading 
ecommerce development services provider 
company  in  India,  which  has                   
experienced web developers team.

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text format
Contact Us

                    Company Name:
            PERCEPTION SYSTEM PVT LTD


 Address:                      Web Address:

 2nd Floor, Samudra Annexe,    http://www.perceptionsystem.com

 Off C.G.Road, Na vrangpura,

 Ahmedabad-380009

 Gujarat, INDIA

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2013 strategy for ecommerce merchants

  • 2. In  previous  year  (2012),  ecommerce  merchants  got  the  remarkable  positive  response  from  customers  due  to  increasing  graph  of  online  users.  The  beginning  of  2013  also  indicates  that  the  response  will  keep  going  this  year,  even  we  will  see  more  users  on  the  Internet than a previous year. Click to edit the outline text format
  • 3. Here is the screen short of google trend, which clearly indicate that the term of “online shopping” is rising in 2012: Click to edit the outline text format
  • 5. PAST OBSERVATION: To  grow  your  business,  you  have  to know your past position,         where you stand in 2012?. Did     you make any plan to reach your   goals?  Or  did  you  achieve  your      goals? If not, then analyze what    you had done over the past year,  which brought interruption to      achieve your goals and which       area you were proud of. Click to edit the outline text format
  • 6. PAST OBSERVATION: Find out the things that didn’t work well such  as,  had  you  missed  any  marketing  opportunities  that  might  have  boosted  your  business?  Did  you  target  right  users  in  your  social  networking  sites  like,  twitter  and  facebook?  That  hadn’t  worked  well  to  increase your Returns of investment. Click to edit the outline text format
  • 7. When  you  find  out,  remove  or  replace  that  things to something well productive.                 Be flexible and don’t stick with old things       that didn’t work well for your business.          If you’re confident about your new plan, then  you  have  to  find  out  the  way  to  implement  that things in this year. For example,                  learning more about social media                  marking to make your strong social                profile. Click to edit the outline text format
  • 8. FUTURE PLANNING: Make  your  business  goals  for    2013 to grow ROI. If your        goals  are  not  changed  for  this  year, which you didn’t reach in  2012, then you have better       chance to find out the problem  and  implement  the  changes  to  meet  new  milestone.  Without    any  changes,  you  can’t  reach      your goals. Click to edit the outline text format
  • 9. FUTURE PLANNING: This  is  just  beginning  of  new  year,  and  you  have  much time to fix the problems. Your goals must be  achievable. You have to know the limit, because    you  may  not  get  everything  that  your  competitor  got. Unachievable goals will frustrate you and      move down your moral.  Click to edit the outline text format
  • 10. BUILD RELATIONSHIPS WITH CUSTOMER: Building  a  relationship with  the   buyers are linking that will introduce  you  to  new  buyers  and  the  process  going  on  and  on.  This  process  will  create  more  opportunities  to  spread  your  business  to  new  buyers.  Best  place  to  connect  with  people  is  communities, whether it is online or  offline that should be strong. Click to edit the outline text format
  • 11. It is hard to build community and relationship  at  a  time,  but  when  you  get  success,  you  will  convert  one­time  customer  into  a  repeated  buyer.  So,  build  your  community  through  online  activities  such  as,  social  media,  organize  events,  etc.  Follow  these  steps  in  online  communities  to  begin  the  great  relationship. Click to edit the outline text format
  • 12. GREAT CUSTOMER EXPERIENCE: In  this  competitive  world,  bad  customer  experience  will  decrease  your  RIO.  More  than  80%  of  sites  not  able  to  repeat  their  buyers  due  to  bad  user  experience.  So,  customer  experience  plays  one  of  the  most  important  roles  in  business.  Now                    question  is,  how  can  your  website                provide this quality experience? Click to edit the outline text format
  • 13. Here are some tips, which help your website to provide good user experiences:   Design: your design should be professional & attractive.  Accessible: website  should  be  accessible  for  users’  &  search  engines. Make sites that there is no any type of 404 & forbidden  errors in websites.  Valuable: your website delivers valuable information & services  for better customer satisfaction  On­Time  Delivery: when  customers  purchase  something, the product should be delivered on given time. Click to edit the outline text format
  • 14. So,  good  customer  experience  matters  a  lot,  whenever  customers  come  to  your  website,  they  should  feel  full  of  surprising  “wow”  moment.  If  you  are  a  ecommerce  merchant  and  want  to  develop  your  website  to  provide  great  user  experience,  then  hire  perception  system.  PS  is  one  of  the  leading  ecommerce development services provider  company  in  India,  which  has                    experienced web developers team. Click to edit the outline text format
  • 15. Contact Us Company Name: PERCEPTION SYSTEM PVT LTD Address: Web Address: 2nd Floor, Samudra Annexe, http://www.perceptionsystem.com Off C.G.Road, Na vrangpura, Ahmedabad-380009 Gujarat, INDIA Click to edit the outline text format