What I’m not talking about (though relevant and important!) Frames, Metaphors, Language (a la Lakoff), Linguistic Relativity Cyneﬁn Framework Tame, Complex, Wicked and Super- Wicked Problems SystemsChaotic, Complex, Complex and Thinking Simple Problems Known vs Unknown Problems 4 Types of Problem Adjacent According to Drucker, there’s four types of problems: Problems 1. Truly Generic (individual occurrence is a symptom; Two Different Kinds of Compromises) 2. Generic, but Unique for the individual institution 3. Truly exceptional, truly unique 4. Early manifestation of a new generic problem Unicorns!