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Preparing for success 
in your job hunt 
Steve Buttry 
LSU SPJ 
October 14, 2014 
#lsuspj
Read more 
• stevebuttry.wordpress.com (“career 
advice” category) 
• Check links in today’s blog post 
• slideshare.net/stevebuttry 
• @stevebuttry 
• stephenbuttry@gmail.com or 
stevebuttry@lsu.edu
Your job search is a story 
• Research online. Thoroughly 
• Work your connections 
• Nail the face-to-face interview 
• Be resourceful 
• Try multiple approaches 
• Never say no for someone else
Build your digital profile 
• Google yourself. What do you find? 
• Twitter, Facebook 
• LinkedIn profile 
• Google+ profile 
• About.me 
• Blog (when did you last post?) 
• Personal site (“about me” or portfolio)
Build your experience 
• Student media 
• Internships 
• Blog 
• Social media 
• Social Media News Challenge 
• Freelancing (stringer or one-shot) 
• Part-time jobs
Network 
• Connect digitally w/ people you admire 
• Especially on Twitter 
• #wjchat, #dfmchat, #muckedup etc. 
• Follow up (Twitter, email, handwritten) 
• Comment on blogs 
• IRL
Show, don’t tell 
• Hyperlink resumé (but make sure it reads 
well w/o links) 
• Don’t send hard copy by snail mail unless 
asked 
• Video as part of résumé 
• Pitch through social media 
• Use digital tools (Storify, Pinterest, 
timeline, map)
Do your reporting 
• What does the job require? 
• Who does similar work? What are their 
strengths? What are yours? 
• What strengths should you highlight? 
• What are you doing to address 
weaknesses? 
• Research people you interview with
Little things are big things 
• Customize your resumé 
• Spell the prospective boss’s name right 
• Take initiative (can you schedule your 
own interview?) 
• Include Twitter username on resumé
Interviews count, too 
• Prepare thoroughly 
• Listen effectively 
• Answer honestly 
• Ask tough questions 
• Don’t fake: “I don’t know” > BS 
• Follow up
Follow up 
• Thank interviewer(s): email, card, tweet 
• Elaborate on answers (send link to story 
you mentioned, etc.) 
• Send link(s) to notable new work 
• Handwritten note 
• Persistence is a job skill 
• Don’t overdo it

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Preparing for Success in Your Job Hunt

  • 1. Preparing for success in your job hunt Steve Buttry LSU SPJ October 14, 2014 #lsuspj
  • 2. Read more • stevebuttry.wordpress.com (“career advice” category) • Check links in today’s blog post • slideshare.net/stevebuttry • @stevebuttry • stephenbuttry@gmail.com or stevebuttry@lsu.edu
  • 3.
  • 4. Your job search is a story • Research online. Thoroughly • Work your connections • Nail the face-to-face interview • Be resourceful • Try multiple approaches • Never say no for someone else
  • 5. Build your digital profile • Google yourself. What do you find? • Twitter, Facebook • LinkedIn profile • Google+ profile • About.me • Blog (when did you last post?) • Personal site (“about me” or portfolio)
  • 6. Build your experience • Student media • Internships • Blog • Social media • Social Media News Challenge • Freelancing (stringer or one-shot) • Part-time jobs
  • 7. Network • Connect digitally w/ people you admire • Especially on Twitter • #wjchat, #dfmchat, #muckedup etc. • Follow up (Twitter, email, handwritten) • Comment on blogs • IRL
  • 8.
  • 9. Show, don’t tell • Hyperlink resumĂ© (but make sure it reads well w/o links) • Don’t send hard copy by snail mail unless asked • Video as part of rĂ©sumĂ© • Pitch through social media • Use digital tools (Storify, Pinterest, timeline, map)
  • 10. Do your reporting • What does the job require? • Who does similar work? What are their strengths? What are yours? • What strengths should you highlight? • What are you doing to address weaknesses? • Research people you interview with
  • 11. Little things are big things • Customize your resumĂ© • Spell the prospective boss’s name right • Take initiative (can you schedule your own interview?) • Include Twitter username on resumĂ©
  • 12. Interviews count, too • Prepare thoroughly • Listen effectively • Answer honestly • Ask tough questions • Don’t fake: “I don’t know” > BS • Follow up
  • 13. Follow up • Thank interviewer(s): email, card, tweet • Elaborate on answers (send link to story you mentioned, etc.) • Send link(s) to notable new work • Handwritten note • Persistence is a job skill • Don’t overdo it