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Trust - A Learning Point
Trust – 10 Fundamental Truths 
1. Trust requires Trusting and Being Trusted 
2. Trust is Personal 
3. Trust is about Relationships 
4. Trust is Created in Interactions 
5. There is no Trust without Risk 
6. Trust is Paradoxical 
7. Listening drives Trust and Influence 
8. Trust Does Not Take Time 
9. Trust is Strong and Durable, Not Fragile 
10. You Get What You Give
1. Trust requires Trusting and 
Being Trusted 
• Building Trust is surprisingly simple – but not 
easy. 
• Trust is a complex relational concept. 
• Often misunderstood, but practiced, even 
unconsciously most of the time. 
• When one persons TRUSTS and the other is 
TRUSTWORTHY there is TRUST. 
• Usually, leading with trust requires You to be 
trustworthy.
2. Trust is Personal 
! 
• Trust usually refers to people 
! 
• Corporate trust generally means - 
dependability 
✤Their response - Growth of Ethical and 
Corporate Social Responsibility policies
3. Trust is About Relationships
4. Trust is Created in Interactions 
• Trust is not created through great marketing 
programs, great presentations, blogs or tweets. 
• Trust is created in your exchanges with others. 
Especially one to one. 
• It requires mastery of the 5 Steps of the Art of 
Conversation: 
1. Engage 
2. Listen 
3. Frame 
4. Envision 
5. Commit
5. There is no Trust without Risk 
! 
! 
‘Real trust does not need 
verification: If you have to 
verify, it is not trust’

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Trust Learning Point November 2014

  • 1. Trust - A Learning Point
  • 2.
  • 3. Trust – 10 Fundamental Truths 1. Trust requires Trusting and Being Trusted 2. Trust is Personal 3. Trust is about Relationships 4. Trust is Created in Interactions 5. There is no Trust without Risk 6. Trust is Paradoxical 7. Listening drives Trust and Influence 8. Trust Does Not Take Time 9. Trust is Strong and Durable, Not Fragile 10. You Get What You Give
  • 4. 1. Trust requires Trusting and Being Trusted • Building Trust is surprisingly simple – but not easy. • Trust is a complex relational concept. • Often misunderstood, but practiced, even unconsciously most of the time. • When one persons TRUSTS and the other is TRUSTWORTHY there is TRUST. • Usually, leading with trust requires You to be trustworthy.
  • 5. 2. Trust is Personal ! • Trust usually refers to people ! • Corporate trust generally means - dependability ✤Their response - Growth of Ethical and Corporate Social Responsibility policies
  • 6. 3. Trust is About Relationships
  • 7. 4. Trust is Created in Interactions • Trust is not created through great marketing programs, great presentations, blogs or tweets. • Trust is created in your exchanges with others. Especially one to one. • It requires mastery of the 5 Steps of the Art of Conversation: 1. Engage 2. Listen 3. Frame 4. Envision 5. Commit
  • 8. 5. There is no Trust without Risk ! ! ‘Real trust does not need verification: If you have to verify, it is not trust’