1. PRESENTATION ON CSR ACTIVITIES OF
BHARTI AIRTEL
PRESENTED BY-
MEGHA RAWAT
KUHELI HAZRA
KUNAL SHARMA
MAKESH NAIR
MANISH LAKCHAURA
PRESENTED TO-
PROF. MAYANK DHAUNDIYAL
PROF. VIVEK BAJPAI

2.  Bharti Airtel formely known as Bharti Telecom Ventures LTD
(BTVL)
 Bharti Airtel is the largest cellular service provider in
India, with more than 261 million subscribers across 20
countries as of August 2012.
 Bharti Airtel was founded in july 07, 1995 by Sunil Bharti
Mittal.
 Key people Sunil Mittal (Chairman) & (MD) SANJAY
KAPOOR (CEO) Delhi.

3.  Bharti Airtel and MERCEDES AMG PETRONAS announce Race
Partnership for 2012 Formula One airtel Indian Grand Prix
 Bharti Airtel launches Cloud Enablement Platform powered by HP .
 Bharti Airtel bags Adam Smith Award 2012 for Highly Commended
“Best in Class Benchmarking”
 Airtel Rising Stars' to bring alive young India's soccer dreams
 Bharti airtel brings the 4G revolution to Bengaluru

4.  Bharti Foundation, a separate vehicle established in
2000 to lead the CSR agenda of Bharti Group of
Companies.
 Bharti Airtel’s response to Tsunami Disaster
 Bharti Airtel during Mumbai Floods
 Bharti Airtel’s response to Kashmir earthquake

5.  Airtel Ashiana for underprivileged children at the Mohali
office of Airtel BIL North
 Mobile Services MP & CG supported the „WalkaThon‟ to
create awareness about diabetes on „World Diabetes Day‟
 Airtel Maharashtra & Goa team visited the Thalassemia Ward
of Sassoor Hospital
 Airtel Delhi organized a Blood Donation Camp in association
with Indian Red Cross Society.

6.  Reduce Paper usage: Due to technological innovations such as e-bills
and electronic recharging, Bharti Airtel customers are given a chance to
help save the environment.
 Sharing Infrastructure: We promote and believe in sharing of
infrastructure (passive) with other telecom operators
 Reducing Fuel Consumption due to travel
 Green-Shelters: Another key initiative has been the
deployment of environmental friendly green-shelters at
around 7,000 sites.
 Advertisement Material: Bharti Airtel uses aqua-based ink for
all its in-shop branding

7. Although CSR is executed at all levels in the
organization, the Promoters of Bharti Enterprises
established Bharti Foundation in 2000 with a vision,
“To help underprivileged children and youth of our
country realize their potential.”

8.  COMPETITIVE ADVANTAGE
.Market share
.Product Quality
 PRODUCT LIFE CYCLE
 CUSTOMER LOYALTY

9. CONCLUSION