Webinar - The Secret To Recruiting The Best Talent

•

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Learn to create authentic branding and engage top talent. Join WorkXO founders and employee engagement experts Jamie Notter and Charlie Judy as they explore why brand authenticity matters, how to use data to create an authentic employer brand, the importance of building a strong work culture, and how to start designing the culture you want.

Leadership & Management

The Secret to
Recruiting the Best
Talent
Authentic Employer Branding

Co-Founder, WorkXO Co-Founder, WorkXO
Jamie Notter Charlie Judy

On average, job seekers
use 18 different sources
when searching for a job
— a steady increase from
previous years and
reinforcing the idea of the
consumer candidate.
~ CareerBuilder 2015 Candidate Behavior Study

When the product
isn’t what you
thought it would be,
you take it back.

If they don’t like
what they see, they
aren’t the right
(best) talent.

The talent you
seek must
understand who
you really are

Getting there
§ Start with a deeper understanding
§ Get crystal clear on what “is” – what’s truly
valued, what really drives your success, and
what makes you distinct
§ Use your language…no one else’s
§ Get comfortable with transparency

You are not (nor can
you be) all things to
all people.

Share what they
need to hear, not
what they want to
hear

1/3 of respondents
say "culture" is the
single most important
factor when
recommending their
place of work to a
friend.
~ PeopleFluent 2015
Millennial Survey
12

The collection of words,
actions, thoughts, and “stuff”
that clarifies and reinforces
what is truly valued inside an
organization.
Culture:

Strong Culture:
A culture that aligns what is
valued with what drives the
success of the enterprise.

current
state
culture change
future
state

Keep in touch!
§ www.workxo.com
§ www.questionpro.com
§ cjudy@workxo.com
§ jnotter@workxo.com
§ karen.chen@questionpro.com

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Webinar - The Secret To Recruiting The Best Talent

1. The Secret to Recruiting the Best Talent Authentic Employer Branding

2. Co-Founder, WorkXO Co-Founder, WorkXO Jamie Notter Charlie Judy

3. #CultureChat

4. On average, job seekers use 18 different sources when searching for a job — a steady increase from previous years and reinforcing the idea of the consumer candidate. ~ CareerBuilder 2015 Candidate Behavior Study

5. When the product isn’t what you thought it would be, you take it back.

6. If they don’t like what they see, they aren’t the right (best) talent.

7. The talent you seek must understand who you really are

8. Authenticity

9. Getting there § Start with a deeper understanding § Get crystal clear on what “is” – what’s truly valued, what really drives your success, and what makes you distinct § Use your language…no one else’s § Get comfortable with transparency

10. You are not (nor can you be) all things to all people.

11. Share what they need to hear, not what they want to hear

12. 1/3 of respondents say "culture" is the single most important factor when recommending their place of work to a friend. ~ PeopleFluent 2015 Millennial Survey 12

13. The collection of words, actions, thoughts, and “stuff” that clarifies and reinforces what is truly valued inside an organization. Culture:

14. Strong Culture: A culture that aligns what is valued with what drives the success of the enterprise.

15. current state culture change future state

16. current state culture change future state

17. what is culture change what works

18.

19. Authenticity

20. Keep in touch! § www.workxo.com § www.questionpro.com § cjudy@workxo.com § jnotter@workxo.com § karen.chen@questionpro.com