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Reimagining Our Path to the Future: The Big Pivot
1.
2. Andrew Winston | @AndrewWinston
Author
The Big Pivot
Reimagining Our Path to the Future:
The Big Pivot
#SB14sd
3. The Big Pivot
! Reimagining and Redesigning Business in a !
! Hotter, Scarcer, More Open World
!
Andrew Winston
!
Sustainable Brands 2014 // San Diego, CA // June 3 , 2014
5. Every minute…
2.2 million FB likes/comments
Every hour…6,000 hours
Every day…400MM
Every month…4,000
“Pepsi and
Coca-Cola to
Remove an
Ingredient
Questioned by
Consumers”!
New York Times!
May 6, 2014
6. TAZREEN and Collapse
Primark, Benetton, WalMart
“Worker Deaths Raise Questions at
an Apple Contractor in China!
New York Times, December 11, 2013
7. SOURCE: McKinsey Global Institute
1900 1910 1919 1929 1938 1948 1958 1967 1977 1986 1996 2005 2015
0
Turning
point in
price trend
World War I
Postwar
depression
Great
Depression
World War II
1970s oil shock
McKinsey Commodity Price Index
10. PwC Low Carbon Economy Index
How deep does the
change need to be?
11. Part II:
The Big Pivot
!
Managing Mega Challenges for
Profit and Innovation
12. “…the blinking red
warning light on the
dashboard for every
CEO…
-- David Crane!
CEO, NRG
Thank you
Coca-Cola!
13. New York Magazine's Hurricane Sandy cover, "The City and the Storm." !
(Photo by Iwan Baan/New York Magazine)
“…keep our stores up and
running no matter how bad
the weather is or who else
might be down ”
Walmart Executive
“Resilience”
ZERO additional cost…
We have the technologies
20. Carlo Allegri/Reuters
“CVS Vows to
Quit Selling
Tobacco
Products”
February 5, 2014
Can we stop
selling products
that don’t fit our
mission?
Heretical Innovation
21. Or aim to sell
more of the
things that do?
Business Model