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"Which WordPress Job Is Right For You?" WordCamp Orange County 2015

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You love WordPress, and if you are not already making a nice living with it, why not? The WordPress economy is expanding and more people are becoming involved in all aspects around WordPress, whether it be freelancing and entrepreneurship, blogging and content creation, search engine optimization, social media and marketing, developing plugins and themes, designing sites, User Interface, Maintenance, User Experience, Executives, Project Managers, Teachers, Presenters, and on… all working with WordPress in some capacity. This light-hearted session will break down several different types of popular positions and some of the requirements to do that job, which traits work best with which titles, and how you can begin to find your dream WordPress job.

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"Which WordPress Job Is Right For You?" WordCamp Orange County 2015

  1. 1. Which WordPress Job Is Right For You? by Suzette Franck
  2. 2. 2008 Discovered WordPress Web Development background of 15 years  
  3. 3. 2009 Small WordPress Agency   Built Over 300 Custom Small Business Websites over 3 years
  4. 4. 2011 First WordCamp Orange County Spoke on BuddyPress four years ago at first WordCamp I ever attended
  5. 5. 2012 WordPress Evangelist at Hosting Company Spoke at 25 WordCamps Nationwide over 2 years  
  6. 6. 2014 Large WordPress Agency Front-end Developer/Designer - 9 months, distributed team
  7. 7. 2015 Professional WordPress Freelancer Teaching with Girl, Develop It! Writing for ServerPress.com Speaking at WordCamps Content, Design & Development Site Administration & Domain Configuration Consultant
  8. 8. Types of WordPress Jobs
  9. 9. Web Development Front-end or back-end, or a little of both Freelancer or Company (choose your project) Small WordPress Agencies (high volume small but hacky sites) Large WordPress Agencies (high-end complex standards compliant sites)
  10. 10. Designers Web Design (Wire frames and mockups) Graphics or CSS/Sass Coder (pixels or code?) Typography Expert User Interface/User Experience What design problem are you solving?
  11. 11. Marketers Small business consultants Keyword & SEO research Analyze Sales & Google Analytics Generate business ideas See opportunity and follow-through & research
  12. 12. WordPress Power Users Biggest area of growth With plugins, less coding is needed Ability to see the big picture Triages and allocates work they can't handle Administration, Maintenance Content Creators  
  13. 13. Education One-on-One Training Teaching in Classrooms Presenting at Conferences Documentation and User manuals (make.wordpress.org/docs) Creating Lesson Plans (make.wordpress.org/training)
  14. 14. Find Your Passion "You have to be burning with an idea, or a problem, or a wrong that you want to right." - Steve Jobs
  15. 15. What would you do if money were not an object? Passion = What Lights You Up
  16. 16. Play Often and with Purpose “Almost all creativity involves purposeful play.” – Abraham Maslow (psychologist) “Play is the highest form of research.” – Albert Einstein (scientist)
  17. 17. Volunteering and Contribution Keep your word, be reliable, no one likes a flake Be friendly and easy to work with, avoid conflicts Contribute everywhere you can, allow others to contribute Try everything out!
  18. 18. Create Your Own Opportunities “Luck is what happens when preparation meets opportunity.” ― Seneca
  19. 19. Generate Your Future Address a specific need that is not addressed Find ways to work smarter instead of harder Build case for your service: saving or generating revenue Make yourself invaluable and necessary Be easy to work with and helpful, honest, keep your word
  20. 20. Networking and Community Surround yourself with people who know more than you do Refer out jobs when they are out of your skillset or availability Be generous with your knowledge and learn from others' gifts Partner with talented people on projects for purpose of learning
  21. 21. Thank you to SiteGround Web Hosting
  22. 22. 1 Year Free Hosting for WordCamp Attendees Thank you, SiteGround! https://www.siteground.com/wordcamp
  23. 23. Thank you to ServerPress.com
  24. 24. Q & A My name is Suzette Franck. Portfolio: Blog: Twitter: http://suzette.pro http://suzettefranck.com @suzette_franck