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モバイル検索とアプリ

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密接な関係が深まってきたモバイル検索とアプリの現状について解説。Faber Companyでの社内勉強会で使用したスライド。
キーフレーズは「モバイルからPCへ、ウェブからアプリへ」
トピックは次のとおり。
・GoogleがApp Indexingを導入した背景
・App Indexingの機能と特徴、メリット
・App Indexingの実装方法
・App Indexingを利用した新たなサービス
・App Indexing以外のアプリとの連携機能

Publié dans : Mobile
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モバイル検索とアプリ

  1. 1. Presented by Kenichi Suzuki on July 13, 2015 at Faber Company
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  15. 15. <activity android:name="com.example.android.GizmosActivity" android:label="@string/title_gizmos" > <intent-filter android:label="@string/filter_title_viewgizmos"> <action android:name="android.intent.action.VIEW" /> <!-- Accepts URIs that begin with "http://example.com/gizmos" --> <data android:scheme="http" android:host="example.com" android:pathPrefix="/gizmos" /> <category android:name="android.intent.category.DEFAULT" /> <category android:name="android.intent.category.BROWSABLE" /> </intent-filter> </activity>
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  18. 18. <html> <head> ... <link rel="alternate" href="android-app://com.gizmos.android/ http/gizmos.com/example" /> ... </head> <body> … </body>
  19. 19. <?xml version="1.0" encoding="UTF-8" ?> <urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:xhtml="http://www.w3.org/1999/xhtml"> <url> <loc>http://gizmos.com/example</loc> <xhtml:link rel="alternate" href="android-app:// com.gizmos.android/gizmos/example" /> <xhtml:link rel="alternate" href="ios-app://123456/gizmos/ example" /> <xhtml:link rel="alternate" href="android-app:// com.gizmos.android/http/gizmos.com/example" /></url> ... </urlset> 

  20. 20. <script type="application/ld+json"> { "@context": "http://schema.org", "@type": "WebPage", "@id": "http://example.com/gizmos", "potentailAction": { "@type": "ViewAction", "target": "android-app://com.example.android/http/example/ gizmos" } } </script>
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  22. 22. Thank you! ©Kenichi Suzuki & Faber Company Inc.

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