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7 Shocking Social
 Media Facts For
    Marketers
  (Infographic)
Did you know that, according to
     Nielsen, it is estimated
  that social media and blogs
   reach 80% of all active US
 Internet users (of which there
        are 245 million)?
If you are involved in any type of
  business, you can benefit from
 online marketing. Who wouldn’t
     want to be able to get their
message out to approximately 245
million people in the United States?
However, using social media for
marketing is more than just opening
   up a free Facebook account and
   spamming everyone. There is a
 science behind it. Some executives
still wrongly believe that since social
   media is free, there’s no need to
  spend any money on marketing or
      education on the platform.
However, this type of thinking will
allow your competition to gobble
up your potential customers and
   leaving your empty handed.
Booz and Company released
 an online marketing report recently
in which they interviewed 1700 CEOs
  from large companies about social
 media marketing. 100% of the CEOs
     interviewed agreed to either
    maintain or increase their social
media budget for the upcoming year
Of that 100%, only 5% were
maintaining, while the remaining
95% were increasing their online
       marketing efforts.
Of that 100%, only 5% were
maintaining, while the remaining
95% were increasing their online
       marketing efforts.
The CEOs interviewed gave 2 main
reasons for success in social media
marketing campaigns:

              Get educated.

      You don’t know what you don’t
     know, so open yourself up to the
      possibilities that exist on social
             networking sites.
Social Tools.

    Use tools that will make the
implementation quick, efficient, and
simple. If implementation is difficult
   and time consuming, then the
          strategy will fail.
Below are 7 shocking social media
  facts about marketing online that
        every marketer should
know. And, for the heck of it, I threw
  in an extra bonus statistic as well.


Feel free to share this infographic if
         you find it useful!
7 Shocking
   Social
Media Facts
7 shocking social media facts for marketers (infographic)

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7 shocking social media facts for marketers (infographic)

  • 1.
  • 2. 7 Shocking Social Media Facts For Marketers (Infographic)
  • 3. Did you know that, according to Nielsen, it is estimated that social media and blogs reach 80% of all active US Internet users (of which there are 245 million)?
  • 4. If you are involved in any type of business, you can benefit from online marketing. Who wouldn’t want to be able to get their message out to approximately 245 million people in the United States?
  • 5. However, using social media for marketing is more than just opening up a free Facebook account and spamming everyone. There is a science behind it. Some executives still wrongly believe that since social media is free, there’s no need to spend any money on marketing or education on the platform.
  • 6. However, this type of thinking will allow your competition to gobble up your potential customers and leaving your empty handed.
  • 7. Booz and Company released an online marketing report recently in which they interviewed 1700 CEOs from large companies about social media marketing. 100% of the CEOs interviewed agreed to either maintain or increase their social media budget for the upcoming year
  • 8. Of that 100%, only 5% were maintaining, while the remaining 95% were increasing their online marketing efforts.
  • 9. Of that 100%, only 5% were maintaining, while the remaining 95% were increasing their online marketing efforts.
  • 10. The CEOs interviewed gave 2 main reasons for success in social media marketing campaigns: Get educated. You don’t know what you don’t know, so open yourself up to the possibilities that exist on social networking sites.
  • 11. Social Tools. Use tools that will make the implementation quick, efficient, and simple. If implementation is difficult and time consuming, then the strategy will fail.
  • 12. Below are 7 shocking social media facts about marketing online that every marketer should know. And, for the heck of it, I threw in an extra bonus statistic as well. Feel free to share this infographic if you find it useful!
  • 13. 7 Shocking Social Media Facts