Developer details about the Mobile Monday Momentum Accelerator in Silicon Valley.

2. Team
Mario Tapia
• 12+ years Mobile Industry
Experience
• Yahoo Mobile, Disney,
GetJar, Danger
• Founder of Mobile Monday
Silicon Valley
• B.S. Cal State Fresno
Arte Merritt
• 12+ years Mobile Industry
Experience
• Motally, Yahoo, Vettro, Helio,
Turner
• Founder of MIT Wireless
Forum
• Founder & CEO of Motally
• Sold to Nokia in 2010
• Launched Turner Broadcasting’s
Accelerator Program, Media Camp
• S.B. MIT
Greg Prosl
• 15+ years of digital media
experience, 7+ in online video,
• Core
Systems/Questar/Micro
systems/MountainZone
and BroadbandSports.
• 5min Media (acquired
by Aol).
• B.A Northeastern University

3. Team
Ryan Bloomer
• 7+ years of experience in
mostly BD and Marketing
• Blumberg Capital
• Yushan Ventures
• Merrill Lynch
• Currently at 1-Page, the next
generation talent selection
platform for enterprises
• B.A. Boston University
Mike Chen
• 10+ years of experience
• FriendFinder – acquired by
Penthouse,
• Xoom – Sequoia ,
• Ancestry – IPO
• Cisco/Adobe/Wells Fargo
• Director of Corporate Innovation at
RocketSpace,
• 120 brands & Fortune 1000
16000+ early stage companies
• MBA University of London
Mike Rowehl
• Founder and CTO of
Metaresolver
• First engineer at AdMob
• Launch engineer at Chomp,
Skyfire, Ning
• Founder Mobile Monday SV

4. Mobile Monday
Mobile Monday is a global community of developers, entrepreneurs and
professionals fostering cooperation and business through educational and
networking events
- World’s Leading Mobile
Community
• Operates in 140 cities in 50 countries
• Reaches over 100,000 developers
- Non Profit 501(c)
- Community Goals:
To facilitate
networking
between small
and large
companies
To encourage
innovation
within the
mobile industry
To contribute to
the education of
the broader
public
To present
innovative
visions, trends,
studies and
forecasts
To facilitate and
create
partnerships

5. Accelerator Program
Weekly Workshops
- Taught by industry
experts
- Topics include best
practices for increasing
user engagement,
acquisition, and
monetization, mobile
development, and more
Weekly Dinners
- Guests include industry
experts and mentors
Corporate Sponsor
Days
- One-on-One in-depth
day spent with corporate
sponsor
- Demos, learn from and
engage with sponsor
Mentorship
Demo Day
Corporate Sponsored
Twelve Week Program

6. Workshop Classes
Kick-Off
- Mobile landscape
- Device and app stats
- Intros
Monetization
- Ads
- in-app purchases
- pay vs free
Negotiations
- Strategy
- Techniques
- Process
Effective
Marketing
- PR and Marketing
Best Practices
- Dev Acquisition
- Making use of social
media and blogs
Analytics
- What to track
- How to use data
Open Workshop
- Flexible topic
Legal Topics
- Legal topics facing
mobile companies
- Contracts issues
when working with
large companies
- Licensing
- Patent / trademark
UI/UX
- Best practices
Selling to the
Enterprise
- Selling into a handset
manufacturer,
operator or brand
M&A
- When should you
sell?
- M&A “war stories”
- How does the
process work?
- Should you hire an i-
banker?
Scaling
Development
- Scaling database
- big data
- hadoop
- AWS
- Handling load
Pitching
- Pitching tips and
practice to the VC or
partner

7. Startup
Applicants

8. Startup Benefits
Community exposure
• Shared office space with
other mobile startups
• Exposure to Silicon Valley
ecosystem
Mentorship
• One-on-one mentorship and
classes taught by industry
experts
Global exposure
Accelerate commercial
relationships
• Work closely with corporate
sponsors
Funding Opportunity
• Private pitch sessions with
leading VCs and angels
• Demo day opportunity to
pitch to VCs and angels
Access to brands
• Executive level access to
industry players, sponsors,
and VCs

9. @RocketSpace Campus
• With a dedicated open innovation
team, RocketSpace Campus supports
brands and corporations with strategic
relationship building with top-tier
startups.
• With the highest concentration of top
startups from all over the world, RocketSpace
Campus provides the perfect ecosystem for
Momentum startup finalists.

10. Target Applicants
- Minimum requirements for applicants
• At least 2 people
• Shipping Live Product
• Angel funding or graduate of other startup program
(Pre-series A)
• "Graduate" program, not startup basics
- Each application will be scored on five criteria:
• Team
• Product
- Finalists will be vetted with participating
corporate sponsors before final selection
• Market Viability
• Traction
• Fit for Mobile Industry

11. Application Process
- Where to Apply
- momentum.mobilemonday.us/apply
• Company Name
• Website
• Funding
• Size
• Presentation
• Video of product

12. Partners &
Sponsors

13. Partners Today
Want to be a Sponsors/Partners?
contact us: momentum@mobilemonday.us

14. Angels and
Mentors

15. Venture Capital Supporters
Want to be a Sponsors/Partners?
contact us: momentum@mobilemonday.us

16. Some of our Mentors
Want to be a Mentor?
contact us: momentum@mobilemonday.us

17. Spring 2013 Class

18. Applicants for Spring
2 2 1 2 2
5
1 1 1 3 2 1 3
58
4
0
10
20
30
40
50
60
70
Series1

19. Class of Spring 2013
Fiverun, www.fiverun.com - Fiverun brings the “Apple Store” shopping
experience to any brick and mortar retailer, enabling retail associates to
sell more, faster, directly from a tablet, which unifies online and offline
products into a single shopping cart.
Locomizer, www.locomizer.com - Locomizer is an enterprise, location
analytics platform that enables audience discovery for relevant targeting.
Orbeus, www.orbe.us - Orbeus is a cloud-based, visual recognition
engine that can make sense of faces, scenes, and objects in both images
and videos.
PocketMath, www.pocketmathc.om - PocketMath is a mobile Demand-
Side Platform that optimizes ads through real-time bidding.
Squrl, www.squrl.com - Squrl is a mobile platform for discovering and
watching both long and short form video content.

20. Momentum Class In The Press
• http://techcrunch.com/2013/06/12/visual-
recognition-api-for-google-glass/
• http://techcrunch.com/2013/06/17/squrl-
updates-ios-apps-to-simplify-video-discovery-
with-better-recommendations-and-social-
features/
• Locomizer was named one of the top 25 UK
startups:http://mashable.com/2013/06/27/uk-
startups/

21. Mario Tapia
mario.tapia@mobilemonday.us
Arte Merritt
arte.merritt@mobilemonday.us
Sponsors and Partners contact us:
Startups Apply Now!!
momentum.mobilemonday.us/apply