File The Art Of The Long View: Planning For The Future In An Uncertain World Epub

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Ebook Detail:
Author : Peter Schwartz
Pages : 288 pages
Publisher : Crown Business
Language : eng
ISBN-10 : 0385267320
ISBN-13 : 9780385267328

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5. File The Art Of The Long View: Planning For The Future In An Uncertain World
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Ebook Description
What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the
tangibles of life--bottom-line numbers, for instance--but the intangibles: our hopes and fears, our beliefs and dreams. Only
stories--scenarios--and our ability to visualize different kinds of futures adequately capture these intangibles.In The Art of the
Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the
"scenaric" approach, giving you the tools for developing a strategic vision within your business.Schwartz describes the new
techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's
leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.