The CRM@Oracle series highlights Oracle's internal implementation of Oracle CRM products such as Siebel CRM, Oracle CRM On Demand and Oracle Mobile Sales Assistant. This presentation discusses how Oracle sales reps have a complete view of their customer information within Siebel CRM.

1. CRM@Oracle – Customer 360 Deepak Gupta Eve Milrod Halwani Sirish Bindal Vice President Senior Director Director CRM Systems Sales Systems CRM Analytics

2. The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions.The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.

4. Oracle Fusion Middleware

5. Oracle Applications

7. More than 345,000 customers worldwide

8. More than 21,000 partners

9. 85,000 employees, including:

10. 30,000 sales & marketing

12. 17M Sales Activities

13. 18M Marketplace Accounts

14. 1.5M Accounts

15. 18M Contacts

16. 24M ProspectsPartner Portal145 Countries 10 Languages 30,000 Internal users 85,000Territory Lookup users 200,000 Partner users

18. Consolidation/Centralization

19. Start Clean, Stay Clean

20. Standards based Integration

21. Drive value with BIEngagement Integration Analytics

22. Global CRM Single Instance Ecosystem Implementation planned

23. CRM@Oracle – Customer 360 Deepak Gupta Eve Milrod Halwani Sirish Bindal Vice President Senior Director Director CRM Systems Sales Systems CRM Analytics

24. <Insert Picture Here> Sales Business Cycle

25. Sales Business Cycle Siebel Mktg/Call Center Sales Campaigns Marketing and Sales Campaigns Global Executive Campaigns Lead Development Territory Assignment Siebel Sales/Call Center Opportunity Conversion Opportunity Prosecution Qualify Convert Mature “System of Record” CRM Analytics (OBIA)Performance In-Line and Analysis Forecast Judgment Sales Effectiveness Siebel Sales/Call CenterForecast Prime and Co-Prime (Shadow) Rep and Manager Judgment “System of Record”

26. CRM@Oracle – Customer 360 Deepak Gupta Eve Milrod Halwani Sirish Bindal Vice President Senior Director Director CRM Systems Sales Systems CRM Analytics

27. <Insert Picture Here> Customer 360

28. Customer 360 in GCMWindow into Consolidated Information in “My” Territory Installed Base Customer Insight Account Research Target Prospects

29. Customer Intelligence & ProspectingAll in One Place in GCM Customer Insight (CRM, ERP, Support) Whitespace Solution Landscape Marketing Intelligence Upsell Self Service Sales Campaigns

30. Value Proposition Target Audience Sales Reps and Sales Managers Benefits Consolidates information in one place in GCM Present one-face to the Customer Blends Oracle interactions and third party data Secured by “My Territory” How it Works Embedded Analytics within GCM Extensible platform to continue expanding information sources

31. Customer 360 Data ConsolidationUsing Embedded Analytics Marketing Sales Support Finance

32. Self Service Sales CampaignsCreated by a Sales Rep to Target Customers in their Own Territory

33. CRM@Oracle – Customer 360 Deepak Gupta Eve Milrod Halwani Sirish Bindal Vice President Senior Director Director CRM Systems Sales Systems CRM Analytics

34. Consistent & Familiar Siebel UIIn GCM being used by Sales Reps for Opportunity/Forecast

35. Solution Landscape

36. Sales & Installed Products InsightBlending CRM, ERP & Support Information

37. For More Information search.oracle.com CRM Analytics or sales.oracle.com