1. Creativity Tool
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Brain Storming
Reversal tool
Scamper tool
Reframing Matrix
Concept Fan
Mind Mapping
Provocation
DOIT
Vertical & Lateral Thinking

2. Braining Storming
• Excellent way of developing many creative
solution
• It is a creative conference
• 8 to 12 meeting for less than a hour to
develop a long list of 50 and more ideas
• Suggestions are listed without criticism on
board
• At the end, participants are asked how the
ideas could be combined and improved

3. Reversal tool
• Ask the opposite of question that he want to ask,
and apply the results
• EG: to improve the response of service center
• Using reversal tool: “how could I reduce customer
satisfaction
– Not answering the calls
– People without product knowledge attending the call
– Use rude voice
– Give wrong advice
• Action to be taken not to happen the above things

4. SCAMPER Tool
• Improving Products and Services
• SCAMPER that stands for:
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Substitute (material, resource, change feel to the product)
Combine (with other product, maximum use of product )
Adapt (another purpose of use, alter, change function)
Modify (change the shape, look and feel, what can be
added)
– Put to another Use (use product in somewhere else)
– Eliminate (without normal way of doing, reduce core
functionality)
– Reverse (turn inside out, upside dowm)

5. SUBSTITUTE
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COMBINE
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ADAPT
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ink with dye, nib with knife
writing with cutting, holding
with opening
pen top as container
MODIFY
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body to be flexible
PUT TO OTHER USES
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use to write on wood
ELIMINATE
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clip by using Velcro
REARRANGE
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nib to fold outwards

6. Reframing Matrix
• it a technique helps to look a business
problem from number of different ways
• The are 2 different approach
– 4 Ps Approach (product, planning , potential,
people perspective) eg. New product not selling
well
– Professions Approach (view of different
professionals)

7. Concept Fan
• Draw a circle in the middle of the paper
• Write the problem you are trying to solve
• To right, radiate line represent possible
solution
• If do not solve the problem, take a step back
for a broader view of problem
• Draw a circle left of the first circle.
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9. Mind mapping
• Start your mind map by writing main topic in the
center
• Think about main factors, ideas, concept relating
to main topic and write the main factors
• Concentrate on these headings or main ideas.
Identify the factors are issues related to main
ideas
• Repeat the process for each ideas. Continue the
process for atleast 10 minutes

10. DO IT
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DO IT Stands for
D – Define problem
O – Open mind and apply creative techniques
I - Identify the best solutions
T – Transform

11. Provocation
• Problem: I spend too much time in meetings!
Po: You are required to spend all your
time in meetings.

12. Motivation
• A process of stimulating people in action to
accomplish desired goals
• A process of attempting to influence other to
do your will through the possibility of reward

13. Types of motivation

14. Types of motivation
• Positive Motivation – proper recognition of
employees work and appreciation of employees
contribution towards organization goals
• Negative motivation – based on force, fear and
threat
• Extrinsic Motivation – induced external force
which primarily finance in nature
• Intrinsic Motivation – available at time of
performance of work.