TFC Launches Fully Responsive Download Site1. FOR$IMMEDIATE$RELEASE$
Media$Contacts:$
Vanessa&Horwell,&ThinkInk&
US:&+1.305.749.5342&x232&
UK:&+44.203.372.4809&
vanessa@thinkinkpr.com&&
&
the$first$club™$Responds$to$Customer$Needs$with$Fully$Responsive$Site!
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London! –! 25,! September! 2013! –!As& mobile& browsing& grows& in& popularity& among& consumers,& the$ first$
club™$ recognised& the& need& for& a& fully& responsive& web& design& on& its& white& label& download& site,&
thefirstclub.com.&Optimized&for&browsing&on&mobile&phones,&tablets,&laptop&and&desktop&screens,&the$first$
club™&is&ready&to&meet&you&where&you&are.&&
The&new&site&gives&consumers&the&ability&to&browse&the&catalogue&of&music,&games,&eBooks,&audio&books,&
software,&mobile&apps,&and&soon&digital&magazines&from&any&device&with&a&web&browser.&While&consumers&
still&need&their®ular&computers&to&download&content&and&sync&it&to&their&mobile&devices,&future&releases&
of&the&responsive&site&will&include&the&ability&to&download&content&directly&to&a&mobile&device.&iOS&devices&
will& still& require& content& to& be& downloaded& and& synced& from& a& computer& due& to& restrictions& from& Apple&
preventing&any&downloads&outside&of&iTunes.&
Anthony&Chambers,&head&of&Development&at&the$first$club™,&says,&“the&Responsive&Design&Project&is&one&
we& have& been& working& on& for& a& while,& and& we& are& excited& to& see& consumers’& reactions& to& the& upgrade.&
Mobile&usage&is&a&growing&trend&in&the&consumer&technology&industry,&and&we&are&happy&to&keep&up&with&
consumer&needs&by&implementing&the&most&cuttingedge&technology.”&&
the$ first$ club™$ prides& itself& on& being& the& first& digital& rewards& platform& on& the& marketplace.& The& new&
responsive& site& presents& clients& of& the$ first$ club™& with& the& opportunity& to& convert& their& digital& rewards&
sites&to&the&responsive&format.&&
more&
2. Denis& Huré,& CEO& of& the$ first$ club™,& says,& “We& are& excited& to& see& our& clients& eager& to& adopt& the& new&
version& of& our& digital& download& platform.& Responsive& Design& is& a& huge& upgrade& to& our& mobile& browsing&
experience,&and&our&clients&recognize&the&great&value&that&presents&to&their&customers.”&
As&more&companies&turn&to&digital&rewards&to&reward&their&loyal&customers&and&employees,&the$first$club™&
is& privileged& to& have& worked& with& some& of& the& world’s& most& prestigious& brands.& The& rewards& industry& is&
constantly& changing& in& response& to& an& evolving& consumer& market,& and& the$ first$ club™& believes& that& the&
coming&year&will&see&instant,&digital&rewards&growing&in&popularity&among&loyalty,&rewards&and&corporate&
incentive&programs.&
###$
the$first$club™$is&a&worldwide&digital&content&distribution&solution&particularly&dedicated&to&rewards&as&a&
loyalty&solution&where&consumers&can&access&the&very&latest&in&digital&content,&including&millions&of&choices&
in&music,&software,&games,&mobile&apps,&eBooks,&audio&books,&movies&and&soon&digital&magazines&in&return&
for&redeeming&rewards&instantly&in&multiple¤cies.&&The&solution&has&been&specifically&designed&to&
enhance&loyalty&reward&programs,&corporate&incentives&and&sales&promotions&giving&unique&access&to&the&
entertainment&world&on&a&global&scale.&For&more&information,&please&visit&our&B2B&site&at&
www.thefirstclub.net,&or&the$first$club™&white&label&consumer&site,&www.thefirstclub.com.&&You&can&also&
follow&the$first$club™$on:$
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Blog:&
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Facebook:&
http://thefirstclub.net/blog&
http://www.linkedin.com/company/thefirstclub&
@thefirstclubcom&
www.facebook.com/thefirstclubdotcom&
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the$first$club™$UK$Headquarters:$
&
&
Address:&
1&Lyric&Square&
London,&W60NB&
&
Phone:&
+44&203&318&31&03&
Fax:&
+44&203&318&30&89&
Consumer&Website:&
www.thefirstclub.com&
Corporate&Website:&
www.thefirstclub.net&&
VAT:&
GB&978&1846&61&
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©!2013!TFC!International!Ltd..!All!rights!reserved.!!
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