2. Mission
Combine the physical and symbolic aspects of bread into a form that
encourages charitable giving.
Idea
Repurpose a loaf of bread as a donation box. Collections to be donated to
a food-related charity.
3. Execution
1. Carve out innards of 2. Create poster 3. Set up dough-nation
a loaf of bread and box near elevators
make a slit
4. Value
Value = (Donations - $3.99) + Laughs + Infectious Charitable Spirit
Results
Eagerly awaited. We went public this evening, we’ll know how well it’s
received over the next couple of days.