Content by Deepak Goel - #500STRONG

1. H O W T O P I T C H A - M I L L I O N -
D O L L A R B U S I N E S S ?
B Y T H U Y M U O I - C O N T E N T B Y D E E PA K G O E L - # 5 0 0 S T R O N G

2. W H Y P I T C H ?

3. D O N ’ T P I T C H ,
J U S T S H A R E
T H E S T O RY

4. W H AT D I D I S H A R E ?
• Personal Top Sale in Bank of America, Monterey Park -
6 months straight
• Recruited and built the Top 5 Production Team in
World Financial Group - life insurance agency
• Capital raised from super angel Dave McClure, Khailee
Ng, and top-notch angel investors in Vietnam

6. 1 . W H AT ’ S T H E P R O B L E M ?
• Describe the problem in real-world experience
• Simple, concrete, credible, emotional
• Assume that the reader never heard of the problem
before

7. 2 . H O W ’ S T H E P R O B L E M B E I N G
S O LV E D T O D AY ?
• Every problem is getting solved today. It might be
getting solved in an inefficient way.
• Talk about online/automatic and/or offline/manual
ways to solve it
• Talk about direct/indirect competition

9. 3 . W H AT ’ S Y O U R S O L U T I O N & H O W I S
I T S U P E R I O R ?
• Describe your solution
• Keep it simple, concrete, credible, emotional
• Your unique value proposition

10. 4 . H O W B I G I S Y O U R O P P O R T U N I T Y ?
• How big is the market?
• Business model & pricing
• Be ambitious & realistic

11. 5 . W H Y I S Y O U R T E A M I S T H E B E S T
T E A M T O S O LV E T H I S ?
• Past accomplishment of the team
• Technical + marketing/sale skills
• Go to market strategy
• Cost of user acquisition

13. 6 . W H AT D O Y O U N E E D & W H Y ?
• Traction till date.
• Revenues, key customer names & testimonials
• “Make the ask”

15. “I’ve missed more than
9,000 shots in my career.
I’ve lost almost 300 games.
26 times I’ve been trusted
to take the game winning
shot and missed.
I’ve failed over and over
and over again in my life.
And that is why I
succeed”
– M I C H A E L J O R D A N –