This presentation provides a very brief introduction on the benefits and drawbacks of developing mobile apps using native, web or hybrid approaches. More useful information can be found here: http://www.tcs.com/resources/white_papers/Pages/mobile_client_architecture.aspx

1. NATIVE
WEB
HYBRID

2. iOSisbeautiful
but there are other options

3. 2%1%
29%
68%
iOS Android
Windows Other
Feb 2013
Source: http://www.egov.vic.gov.au/focus-on-countries/australia/
website-practice-australia/mobile-web-australia/mobile-
statistics-for-australia-february-2012-february-2013.html

4. marketshare
total cost of ownership
technical advantages / limits
user experience

5. advantages of native
access to all hardware and sensors
full, responsive, performant UX
suitableforgames /mediaintensive
apps marketed on app store

7. :(
steeplearningcurve
higher cost
specialisationfor eachplatform
update process / people not updating
app store process / censorship

8. web apps
HTML5 / CSS / JavaScript pages
run through a device’s web
browser that either provide a
responsive mobile site or “fake”
an app-like experience

9. advantages
instant deployment
multi-platformsupport
instant “updates”
back/forward compatibility
quicker time to market / lower cost
HTML is searchable / indexable

10. ResponsiveHTML

11. fluidlayouts

12. mediaqueries

13. SenchaTouch

15. jQueryMobile

16. hybrid
web apps “wrapped” within a native
container, with access to device
capabilities through a JavaScript
bridge

17. hybrid
access to all sensors
apps marketed on the app store
easier to support multiple platforms
generally quicker time to market

19. Titanium
JavaScript based

20. technical
considerations

21. performance
native apps outperform mobile
apps by a large margin, especially
if there are a large number of rich
UI elements

22. native look and feel
Someframeworks, suchasthe
SenchaTouchframework,attempt
to mimic the native look and feel
across all devices under a single
code base

23. searchanddistribution
Native and hybrid apps can be
marketedandsearchedforon
the app store. Web apps require
the knowledge of an explicit URL

24. offline capability
HTML5 offers rudimentary
offline capability / data storage,
not fully supported across
all devices