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Social Media is simple.
                            Tim Young
             Socialcast | www.socialcast.com
                       twitter.com/timyoung
There is no secret.
Life is about relationships
Our families
Our friends
Our co-workers
Today we build relationships online
Social media is just a clever name for
    building relationships online
So how do you build relationships?
It is not about a checklist of sites to be on
Remember kindergarten?
You learned how to share
Sharing builds relationships
Relationships bring us happiness
Brands are not people and cannot engage
Share the people behind your brand
Share who they are
Share what they do
Share their passion
Share their stories with other people

And they will build a relationship with the
      stories that create your brand
Think about your company. What can you share?
About the Author
        Tim Young is the founder of Socialcast and a Gen Y ambassador, consultant,
        and speaker. Tim provides the creative vision and leadership for the Socialcast
enterprise social messaging platform on a daily basis. Additionally, he helps
organizations of all types engage with and understand their Gen Y employees and
customers. Tim has been featured as a speaker at Interop/Software 2008, KM World
and Intranets Conference, Defrag, and the New Marketing Summit 2008.



Connect with Tim on LinkedIn - http://www.linkedin.com/in/timhyoung

Connect with Tim on Twitter - http://www.twitter.com/timyoung

Contact Tim about speaking or Socialcast - tim@socialcast.com

For more information about Socialcast visit: http://www.socialcast.com
Licensing:




http://creativecommons.org/licenses/by-nc-nd/3.0/us/
Creative Commons Photo Credits
Slide 1: Unity in Diversity - http://flickr.com/photos/untitlism/22800371/
Slide 2: Dirty Little Secrets - http://flickr.com/photos/59953599@N00/2852302091/
Slide 3: The Family Picture - http://flickr.com/photos/49024304@N00/245680869/
Slide 4: Vintage: Family Gathering, 1975 - http://flickr.com/photos/freeparking/2089450249/
Slide 5: Let’s ride again my friends - http://flickr.com/photos/whiskeytango/420569280/
Slide 6: Crazy coworkers - http://flickr.com/photos/tyger_lyllie/56688439/
Slide 7: Facebook - http://flickr.com/photos/pshab/498122926/

Slide 9: Question Mark - Day 35/365 - http://flickr.com/photos/andreanna/2812118063/
Slide 10: Twitter Bird - http://flickr.com/photos/tashmahal/2724175411/

Slide 11: Kindergarten, in session - http://flickr.com/photos/wwworks/2885861465/
Slide 12: Sharing - http://flickr.com/photos/angela7/534883941/

Slide 13: Sharing! - http://flickr.com/photos/ryanrocketship/2923938470/

Slide 14: Happiness is... - http://flickr.com/photos/frazzledjen/188417280/
Slide 15: Acme Fire Extinguisher Company - http://flickr.com/photos/thomashawk/439772637/

Slide 16: Lego People - http://flickr.com/photos/joeshlabotnik/305410323/
Slide 17: Workers -http://flickr.com/photos/amanito/719229070/

Slide 18: Late for work - http://flickr.com/photos/eneas/2522135992/
Slide 19: A day in work - http://flickr.com/photos/latente/2138610237/

Slide 20: I love to share - http://flickr.com/photos/creativecommons/2294317199/

Slide 21: Nature in the hands of our youth - http://flickr.com/photos/mike9alive/1187807545/

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Social Media is Simple

  • 1. Social Media is simple. Tim Young Socialcast | www.socialcast.com twitter.com/timyoung
  • 2. There is no secret.
  • 3. Life is about relationships
  • 7. Today we build relationships online
  • 8. Social media is just a clever name for building relationships online
  • 9. So how do you build relationships?
  • 10. It is not about a checklist of sites to be on
  • 12. You learned how to share
  • 15. Brands are not people and cannot engage
  • 16. Share the people behind your brand
  • 20. Share their stories with other people And they will build a relationship with the stories that create your brand
  • 21. Think about your company. What can you share?
  • 22. About the Author Tim Young is the founder of Socialcast and a Gen Y ambassador, consultant, and speaker. Tim provides the creative vision and leadership for the Socialcast enterprise social messaging platform on a daily basis. Additionally, he helps organizations of all types engage with and understand their Gen Y employees and customers. Tim has been featured as a speaker at Interop/Software 2008, KM World and Intranets Conference, Defrag, and the New Marketing Summit 2008. Connect with Tim on LinkedIn - http://www.linkedin.com/in/timhyoung Connect with Tim on Twitter - http://www.twitter.com/timyoung Contact Tim about speaking or Socialcast - tim@socialcast.com For more information about Socialcast visit: http://www.socialcast.com
  • 24. Creative Commons Photo Credits Slide 1: Unity in Diversity - http://flickr.com/photos/untitlism/22800371/ Slide 2: Dirty Little Secrets - http://flickr.com/photos/59953599@N00/2852302091/ Slide 3: The Family Picture - http://flickr.com/photos/49024304@N00/245680869/ Slide 4: Vintage: Family Gathering, 1975 - http://flickr.com/photos/freeparking/2089450249/ Slide 5: Let’s ride again my friends - http://flickr.com/photos/whiskeytango/420569280/ Slide 6: Crazy coworkers - http://flickr.com/photos/tyger_lyllie/56688439/ Slide 7: Facebook - http://flickr.com/photos/pshab/498122926/ Slide 9: Question Mark - Day 35/365 - http://flickr.com/photos/andreanna/2812118063/ Slide 10: Twitter Bird - http://flickr.com/photos/tashmahal/2724175411/ Slide 11: Kindergarten, in session - http://flickr.com/photos/wwworks/2885861465/ Slide 12: Sharing - http://flickr.com/photos/angela7/534883941/ Slide 13: Sharing! - http://flickr.com/photos/ryanrocketship/2923938470/ Slide 14: Happiness is... - http://flickr.com/photos/frazzledjen/188417280/ Slide 15: Acme Fire Extinguisher Company - http://flickr.com/photos/thomashawk/439772637/ Slide 16: Lego People - http://flickr.com/photos/joeshlabotnik/305410323/ Slide 17: Workers -http://flickr.com/photos/amanito/719229070/ Slide 18: Late for work - http://flickr.com/photos/eneas/2522135992/ Slide 19: A day in work - http://flickr.com/photos/latente/2138610237/ Slide 20: I love to share - http://flickr.com/photos/creativecommons/2294317199/ Slide 21: Nature in the hands of our youth - http://flickr.com/photos/mike9alive/1187807545/