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Presentatie van Martin Kloos op SMC070 van 20 nov 2012
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Back From the Social Future
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Future of Marketing. Welcome 2014
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As a social media agency our focus is a little different than most. We help organizations to effectively socialize by equipping them to profit and prosper using social media. Organizations striving to stay ahead of their competition must see social media communications as an integrated and essential part of all major business functions. Jumping into this space without laying the groundwork is like giving your kid the keys to your car without a driving lesson or a curfew, and then wondering why things went bad. Our mission is to help you effectively integrate and profit from social media by fully equipping your organization with the tools and the know-how for social media engagement and success. Our vision: is to become THE Industry thought leaders in helping companies and communities become socialized. The Socialized! methodologies are based upon Shane Gibson’s no-nonsense process on getting Sociable! from his two books Sociable! How Social Media is Turning Sales and Marketing Up-side Down and Guerrilla Social Media Marketing co-authored with Stephen Jagger and Jay Conrad Levinson respectively.
Social Media Agency - Socialized Ltd
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7 Digital Marketing Trends for 2014
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An review of successful social media campaign in a B2B context.
Social media for Business to Business - Examples and recommendations
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With more than 2.3 billion active users worldwide, social media has officially gone from a "nice-to-have" to a "must-have" — and not just for consumer-facing companies. You'll learn: - Why social is potentially more impactful for B2B than B2C - The biggest areas of opportunity for B2B social media - The 3 types of social CMOs - How to manage expectations and find your internal champions - Unexpected ways to glean actionable insights from social data - Real-world use cases and best practices from CMOs just like you
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Our panel at SXSWi 2012 | Angeline Vuong (Sr Strategist, Huge), Ana Andjelic (Digital Strategist, Droga5), Sonny Gill (Social Media Mgr, U.S. Cellular), Natalie Rodic Marsan (Account Supervisor, VaynerMedia). http://schedule.sxsw.com/2012/events/event_IAP8530
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This is the deck that we presented at SxSW this year. My (firm) position was that social media strategy is something that every planner/strategist needs to know.
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A complete brochure for the first Corporate Social Media Summit, held in New York in June 2010. The brochure highlights the 30+ corporate speakers contributing (including Whole Foods, Nokia, McDonald's, Johnson & Johnson and more), and the core topics discussed over the two days (including implementing an internal strategy on social media use, controlling reputation online, and establishing social media value). For more on the Corporate Social Media Summit series, go to http://events.usefulsocialmedia.com/conferences/
The Corporate Social Media Summit New York 2010
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The FIFA World Cup was the winning topic for many marketers this summer. Big brands, B2B and B2C alike, jumped on the real-time marketing bandwagon. Who could resist the opportunity to engage with the 3.6 billion people watching the games? Before that, this year’s Super Bowl was a big inspiration for marketing in the moment. While customers are more distracted than ever, the only things to capture their focus are the virtues of the present: relevance of time, message, and personal value. However, global public sporting events don’t happen every day. Neither do national holidays. Building awareness, preference, and brand-consumer relationships takes an everyday focus on real-time relevancy. Brands that listen to consumers in their day-to-day lives, tap into their mindset, and engage with response-driven conversations, strengthen customer relationships, and build brand loyalty and purchasing power. You don’t want to fall behind in the engagement competition. Join us for this webinar to hear from our panel of experts and take part in the conversation about: • Planning ahead for real-time marketing opportunities • Meeting consumer’s expectations for timely engagement • Identifying conversations to add brand value for consumers • Best practices for discovering more moments to engage • Setting employees up for real-time marketing success
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This is a synopsis of a Digital Insight talk that I delivered in February 2017 to an invited audience in Crawley and Chelmsford. It was intended to focus these small businesses as to what Digital is about and why their business should consider the opportunities available to them in embracing the digital change.
Digital Insight
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Alistair Gleave
State of social media marketing as we enter the last quarter of 2012
State of Social Media Marketing
State of Social Media Marketing
Prayukth K V
Whenever you come to find the best Digital Marketing Course in Delhi you will find only an IIDL. IIDL is famous for its educational quality of digital marketing and graphic design course. Contact IIDL for more information.
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As a speaker on a panel discussion at the recent Brand Innovators Summit, I focused my talk on employee advocacy at Avanade and how social media activity can be maximized with emerging technologies such as a dedicated social media sharing portal.
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Brand Innovators Summit 2015
Tony Obregon
It's not who you know but who knows you in today’s hyper-connected marketplace. The consumer owns your brand, and you need a solid strategy and set of principles to engage the marketplace. Nimble Small-to-Medium size businesses armed with social media tools and insights can in many cases now compete for mind-share and wallet-share like never before.
Sociable! How Social Media is Turning Sales Upside-Down
Sociable! How Social Media is Turning Sales Upside-Down
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Graphic design for the social media conference industry.
Social Media Infographics & Editorial Design / Linda C. Modica
Social Media Infographics & Editorial Design / Linda C. Modica
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Organisations will easily lose high-quality talent if there are few career advancement opportunities available to them. According to a study, two out of three employees have considered leaving their jobs due to a lack of opportunities for skills development or career advancement. As such, professional growth remains at the top of many employees' minds, and career pathing is a critical tool that you, as an employer, can use to facilitate that growth. Providing them with clear-cut career development requires a commitment to clarifying pathways for growth. Hence, by giving you a clear understanding of your employees' needs and aspirations, career pathing can also make internal recruitment and succession planning much easier. In this deck, you'll understand why you should prioritise career development for your team. You'll also learn • The benefits of career pathing to your team • Four (4) proactive steps you can take to create an effective career pathing • The crucial role of career pathing in your organisational success.
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IN SOCIAL MEDIA - 2012
13.
INZET SOCIAL MEDIA 360
GRADEN
14.
UITVOERING STEEDS PROFESSIONELER
15.
HET SOCIAL MEDIA LANDSCHAP
IS STABIEL
16.
OPKOMST GOOGLE+ EN PINTEREST
17.
DE NETWERKEN HEBBEN
EEN DUIDELIJKE FUNCTIE GEKREGEN
18.
ACHTER DE SCHERMEN
19.
KLEINE CROSS- FUNCTIONELE TEAMS
20.
92% GEBRUIKT TOOLING
21.
MARKETING IS IN
DE LEAD
22.
MARKETING OOK GROOTSTE SPONSOR
23.
SOCIAL MEDIA BLIJVEN EEN
GROEIMARKT
24.
BEEN THERE DONE THAT?
25.
44% IS MET
EEN VORM VAN RECLAME ACTIEF
26.
91% VAN DE
MERKEN IS NIET ALWAYS-ON!
27.
SLECHTS 29% KOPPELT
SOCIAL AAN BEDRIJFSDOELLINGEN
28.
2013?
29.
OPRECHTE AANDACHT..
30.
TRADITIONELE STRUCTUREN DOORBREKEN
31.
SOCIAL BUSINESS
32.
MEDEWERKERS WORDEN MERKWERKERS
33.
ACCEPTATIE VAN HET PAID
MEDIA MODEL?
34.
THANK YOU! @martinkloos www.socialembassy.nl www.socialmediamonitor.nl www.martinkloos.nl
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