Resume for Tamiko M. Lee, public relations and marketing professional

1. TTaammii kkoo MM.. LLeeee
miko_lee@illinoisalumni.org
Key Skills
Media relations
Public relations
Social media
Issues management
Corporate
Communications
Presentation and oral
communications
Internal
communications
Article development
Publication
management
Multicultural
communications
Basic HTML
Related Experience and Accomplishments
Public Relations Specialist, American Bar Association, Chicago
May 2006 – Present
 Executed strategic communications targeting members of the media
and members of the association for five entities: the Young Lawyers
Division, Section of Family Law, Center for Continuing Legal Education,
Center for Racial and Ethnic Diversity, and the Section of Public
Contract Law
 Developed targeted media outreach, resulting in press coverage in top
media market outlets, including The Wall Street Journal, New York
Times, Good Morning America, Miami Herald and NBC
 Launched social media outreach efforts in 2008, resulting in
relationships with top three legal blogs: Above the Law, the Wall Street
Journal Law Blog and the Blog of Legal Times
 Managed minority target market outreach efforts
 Coordinated market research and surveys, including Harris Poll on civic
education
 Assisted in development, direction and content generation for the
department’s Webby-nominated website: ABANow.org, including
“Genetics, Gene Patenting…,” “The Perception of a Post Racial
Society…,” and “Meet-and-Greet Dates Kick-Off ‘Touch 10,000’
Welcome Program”
 Wrote news releases and advisories to announce association meetings
and initiatives, such as the Young Lawyers Division fall meeting,
Section of Energy, Environment and Resources gulf oil spill
programming and “Stop Teen Violence – Time to Deliver”
 Developed talking points and key messages for ABA leadership on
issues relating to diversity in the profession, access to justice, ethics in
associated reproductive technology and more
 Managed association publications and led transition from print to
electronic distribution
Public Relations Intern, R.J. Dale Advertising and Public Relations, Chicago
August 2005 – April 2006
 Worked with clients including Nike, Nielsen Media Research, Redeem
the Dream Foundation and Jewel-Osco
 Increased public awareness of events by securing media placements in
the Chicago Defender, NBC, Chicago Sun-Times and the Windy City
Times
 Developed press releases, advisories and photo captions for community
events
 Coordinated media interviews, photo opportunities and other on-site
public relations needs
 Planned client events, including the Redeem the Dream Foundation
Lord & Taylor Fundraiser, and provided on-site support
Recruitment Advertising Account Executive, Chicago Tribune, Chicago
February 2005 – August 2005
Corporate Communications Intern, Peoples Energy, Chicago
May 2003 – August 2003
Education
Integrated Marketing Communications, Master of Science, 2007
Roosevelt University, Chicago
Communications, Bachelor of Arts, 2004
University of Illinois at Urbana-Champaign
LinkedIn.com/in/TamikoMLee