Running head: THE SMARTPHONE INDUSTRY 1 THE SMARTPHONE INDUSTRY 7 Analysis of the Smartphone Industry Aaron Bryant Shorter University Analysis of the Smartphone Industries The smart phone industry consists of all manufacturers of smart phones, both the leading and the struggling. It involves the manufacture of high-end devices that combine computing and communication functionalities by the players. As a matter of fact, the use of the gadgets has gained wide acceptance across the people of all ages, races, and social classes in the present decade. The justification for the analysis is that though the players pose stiff competition and threats to opponents within the industry, the industry does a commendable job and it is bound to grow and sustain the current players while it accommodates new players. Comment by Collins Mkandawire: This is not a strong definition of the “Smart Phone Industry”. You must zero on: economic activity concerned with the processing of raw materials and manufacture of goods in factories. While stiff competition is experienced within the industry and among the players, it cannot escape our attention that the industry faces no real threat from without. The reason is that no gadget has exhibited the potential to outsmart the technology of smart phones or play the role of its substitute (Fan, & Yang, 2016). Besides, the conventional cells phones stand no chance of making a comeback in the communication industry to challenge the smart phones. In general, the smart phones and by extension the industry has a bright, booming future for dominating communication industry. The other reason for justification of the industry is the high demand for smart phones. The gadgets have generally gained wide acceptance across the board. Both the young and the old have found a real friend, a companion, and consolation in the gadgets. Indeed, some people. Moved by the entertaining value of the gadgets, parents often buy their children the gadgets (Kenney, & Pon, 2011). Learners have been moved by the connectivity of the devices to acquire them to aid in research. Lovers of photography and videos have resorted to the purchase of the classic devices to support the capturing of scenes and events. Comment by Collins Mkandawire: Again, I don’t see a “Market overview” – What is the total market size of the product/service? The existence of the industry has brought about a revolution in communication. The resultant devices’ fashionable blend of telephone and computing services has brought a totally new dimension to communication. To affirm its communicative role, the device offers voice communication services typical of conventional landline telephone. In addition, it features the capability to compose and transmit short messages, a service that distinguished earlier cell phones from older voice phones. Further, it features provision for simultaneous transmission of a message to multiple recipients. As advancement and for enhanced commun.

1. Running head: THE SMARTPHONE INDUSTRY 1
THE SMARTPHONE INDUSTRY 7
Analysis of the Smartphone Industry
Aaron Bryant
Shorter University
Analysis of the Smartphone Industries
The smart phone industry consists of all manufacturers of smart
phones, both the leading and the struggling. It involves the
manufacture of high-end devices that combine computing and
communication functionalities by the players. As a matter of
fact, the use of the gadgets has gained wide acceptance across
the people of all ages, races, and social classes in the present
decade. The justification for the analysis is that though the
players pose stiff competition and threats to opponents within
the industry, the industry does a commendable job and it is
bound to grow and sustain the current players while it
accommodates new players. Comment by Collins
Mkandawire: This is not a strong definition of the “Smart Phone
Industry”. You must zero on: economic activity concerned with
the processing of raw materials and manufacture of goods in
factories.
While stiff competition is experienced within the industry and
among the players, it cannot escape our attention that the

2. industry faces no real threat from without. The reason is that no
gadget has exhibited the potential to outsmart the technology of
smart phones or play the role of its substitute (Fan, & Yang,
2016). Besides, the conventional cells phones stand no chance
of making a comeback in the communication industry to
challenge the smart phones. In general, the smart phones and by
extension the industry has a bright, booming future for
dominating communication industry.
The other reason for justification of the industry is the high
demand for smart phones. The gadgets have generally gained
wide acceptance across the board. Both the young and the old
have found a real friend, a companion, and consolation in the
gadgets. Indeed, some people. Moved by the entertaining value
of the gadgets, parents often buy their children the gadgets
(Kenney, & Pon, 2011). Learners have been moved by the
connectivity of the devices to acquire them to aid in research.
Lovers of photography and videos have resorted to the purchase
of the classic devices to support the capturing of scenes and
events. Comment by Collins Mkandawire: Again, I don’t see
a “Market overview” – What is the total market size of the
product/service?
The existence of the industry has brought about a revolution in
communication. The resultant devices’ fashionable blend of
telephone and computing services has brought a totally new
dimension to communication. To affirm its communicative role,
the device offers voice communication services typical of
conventional landline telephone. In addition, it features the
capability to compose and transmit short messages, a service
that distinguished earlier cell phones from older voice phones.
Further, it features provision for simultaneous transmission of a
message to multiple recipients. As advancement and for
enhanced communication, the devices adopted video call
capability by the use of applications such as Skype.
The industry is involved in the manufacture of smart phones
with capability to access the internet. The device’s ease of
access to the internet through mobile service networks and

3. wireless fidelity access points crowns its role of the enhancer of
modern communication. For instance, the ease of installation of
chat group applications, supported by connectivity, makes the
holding of virtual discussions a reality. Furthermore,
connectivity coupled with the robustness of the devices’
operating systems grants access to email services, social sites,
and blogger capabilities through the installation or inclusion of
the relevant applications such as Gmail, face book, and Twitter
(Falaki, 2010). The automated link of communication
applications to the gadget’s camera and microphone improves
the capturing of information at source besides injecting reality
to communication. Unlike in the past, smart phones, aided by
their sizeable storage capabilities and revolutionary utilities,
have enabled the recording and storage of messages possible.
Though the functionality potentially subjects users to malicious
personalities, such recordings have often been used as evidence
in court proceedings. All in all, the devices offer unmatched
message-capturing and transmission capabilities in addition to
enabling recording and storage of communication for future
reference.
Though they compete, the players have a common access to the
chipsets for manufacturing the devices. It is for this reason that
they hardly engage in unhealthy competition. Many of the
manufacturers such as Samsung, Alcatel, Techno, and Oppo
manufacture devices that feature similar chipsets in devices
such as the processor, RAM, Rom, and Secondary storage. In
addition, many of the devices run on Android Operating System,
with the exception of I-phone and Blackberry (Lin, & Ye,
2009). Though the various brands exist and seem to compete,
they unite in the use of similar hardware and software. An
attack on the manufacturer of the chipset would imply an attack
on the entire industry and as such, I would be met with
opposition of untold magnitude. Similarly, an attack on the
developer of the software would be interpreted to mean an
attack on all the players in the industry, hence opposition.
United by the common source of software and chipset, the

4. industry possesses great power and the potential to forge ahead
and navigate the future.
To further stamp its authority, longevity, and continued
existence, the industry, through its players, ensures that it
advances the technology of its phones’ hardware and software.
The advancement takes the form of launching newer versions of
hardware, software, and the general devices (Cecere, Corrocher,
& Battaglia, 2015). The frequent advancements in technology
stimulate the demand for the newer gadgets. As long as
advancements come up, the current and new buyers will want to
buy the new devices. The industry is, therefore, bound to
survive and stand the test of time on such strategies.
Criticisms have been advanced against the industry. One of
them is based on the manufacture of devices that lead to the
cessation of one-on-one interactions between users who resort
to online conversations and chats, hence strained social
relationships. However, online interactions are also social
interactions and have resulted to meaningful relationships and
friendships (Oulasvirta et. al, 2012). Besides, online
interactions offer a remedy to persons who are physically shy
but who would still wish to have interactions. The other
criticism relates to the ease of accessibility of immoral
materials by use of the devices. While connectivity makes
access to such materials easy, it cannot escape our attention that
the consent of the user comes first. Besides, it would still be
possible to access the materials through other technological
means other than the use of smart phones. Comment by
Collins Mkandawire: You don’t have strong information on:
Key Market Players/Competitive Landscape – Would
predominantly talk about the total number of players operating
in industry and a brief on key market players, including market
share info, if it is available.
Current market Trends/dynamics – forces which will impact
prices and the behaviors of producers and consumers. In a
market, these forces create pricing signals which result from the
fluctuation of supply and demand for a given product or

5. services.
Market drivers – must include: Porter's five forces
References
Falaki, H., Mahajan, R., Kandula, S., Lymberopoulos, D.,
Govindan, R., & Estrin, D. (2010, June). Diversity in
smartphone usage. In Proceedings of the 8th international
conference on Mobile systems, applications, and services (pp.
179-194). ACM.
Fan, Y., & Yang, C. (2016). Competition, product proliferation
and welfare: A study of the us smartphone market. Available at
SSRN 2506423.
Kenney, M., & Pon, B. (2011). Structuring the smartphone
industry: is the mobile internet OS platform the key?. Journal of
Industry, Competition and Trade, 11(3), 239-261.
Lin, F., & Ye, W. (2009, May). Operating system battle in the
ecosystem of smartphone industry. In 2009 international
symposium on information engineering and electronic
commerce (pp. 617-621). IEEE.
Cecere, G., Corrocher, N., & Battaglia, R. D. (2015). Innovation
and competition in the smartphone industry: Is there a dominant
design?. Telecommunications Policy, 39(3-4), 162-175.
Oulasvirta, A., Rattenbury, T., Ma, L., & Raita, E. (2012).
Habits make smartphone use more pervasive. Personal and
Ubiquitous Computing, 16(1), 105-114.
Phase 1 has 6 areas that required addressing and in scholarly
writing, you should have had 6 headings and a couple of
subheadings to address the project. You wrote a story with no
headings. Your write-up did not relate to this course’s teachings

6. “Policies and Strategies”, you don’t have concepts and theories
included in your paper.
In Phase III, make sure to address the areas accordingly as
commented in the paper (Phase III is combination of all phases).
Your Phase II must have headings and indepth write-up.
Criteria
Points
Score
An analysis of an industry or segment of an industry that
justifies your choice. You must include concepts, theories, and
“on ground current affairs” of Policies and Strategies being
used in the industries and corporations, and what you have
learned in the course.
Industry Definition
20
15
Market Overview
20
13
Key Market Players/Competitive Landscape
25
17
Current Market Trends/Dynamics
25
14
Market Drivers
20
12
Conclusion or Summary – contextualizing what you achieved in
the paper.
10
0
Citations and References
10
10
Grammatically correct, no typos, proof read for logic, and no

7. copy and paste
10
10
APA formatting
10
10
Totals
150
101
Less 5 points (late work) = 96
PROJECT DESCRIPTION
PROJECT DESCRIPTION:
The unauthorized practice of law by paralegals/legal assistants
in New York State is
undermining the paralegal profession and increased regulation
and enforcement in
the area of unauthorized practice of law is necessary.
In this project, students will:
a) perform research using bar association resources, case law
and applicable
statutes (both in New York as well as in other states) in order to
gain an
understanding of the concept of unauthorized practice of law by
paralegals in New
York;
b) evaluate the effectiveness of current regulations/sanctions re:
the unauthorized
practice of law in New York; and

8. c) propose additional regulations/sanctions for submission to
the various New York
Bar Associations as well as to the Office of the Attorney
General of the State of New
York; and
d) research the Internet (websites and social media) for
examples of unauthorized
practice of law committed by paralegals (or people who call
themselves paralegals)
and create a list of these websites/names. For example, the
table/document would
read: Company name/web address/social media
information/example and attach
this table to the 5-7 page paper.
The final project will be in the form of a 5-7 page paper which
will incorporate the
information gathered and compiled for a), b), c) and d) above.
Citations will be in
MLA format.
In performing research on the topic, it is evident that there is
not even uniform
authority on the unauthorized practice of law for attorneys:
“(A)t present, there is no
single place to turn in New York state for a definition of the
practice of law and what may
constitute the unauthorized practice of law in New York state.
However, attorneys are
referred to the provisions of article 15 of the Judiciary Law
(especially §§ 478 and 484).
Investigation and prosecution of allegations of unauthorized

9. practice are handled by the
Attorney General’s office (Judiciary Law §§ 476-a to 476-c).
Unauthorized practice may
subject the violator to misdemeanor prosecution (Judiciary Law
§ 485) or contempt of
court (Judiciary Law § 750[b]). (See, also, Judiciary Law §§ 16,
250).”www.nysba.org
NOTE:
All students at Berkeley College are required to demonstrate
that they can apply the knowledge and
skills acquired through their coursework in a real-life job
experience. You will be demonstrating your
knowledge and skills in this course.