using social software to encourage sustainable behaviour
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tomtaylorSuivre
7 Feb 2008•0 j'aime•790 vues
using social software to encourage sustainable behaviour
7 Feb 2008•0 j'aime•790 vues
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Technologie
From LIFT08. Video available here: http://www.nouvo.ch/liftvideo
tomtaylorSuivre
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using social software to encourage sustainable behaviour
- 1. using social software to encourage sustainable behaviour tom taylor / tom@headshift.com www.tomtaylor.co.uk / www.headshift.com
- 2. where are we heading?
- 4. 88% “believe the climate is changing by some degree of man’s influence”
- 5. 82% “concerned”
- 6. “most cannot identify anything beyond recycling”
- 7. “lost and confused”
- 8. 78% “willing to do more and go further”
- 9. www.dothegreenthing.com
- 18. some key things that green thing does...
- 19. #1 it’s a positive thing
- 20. #2 it’s an easy thing
- 22. #3 it’s a creative thing
- 23. entertainment understanding engagement
- 24. #4 it’s a group thing
- 25. #4.1 power in numbers
- 28. #4.2 peer respect
- 29. where next?
- 30. facebook open social blogs flickr where people are on the web tumblelogs twitter mySpace bebo jaiku
- 34. measure visualise expose
- 37. tom taylor / tom@headshift.com www.tomtaylor.co.uk / www.headshift.com