FEATURED INNOVATIONS: LOCALIZED LANGUAGES
MyChat, AsQme and Hands Can Talk
Launched in August 2014, MyChat is a free mobile messaging app from
Myanmar-based social network MySQUAR. Both services are tailored for
the regional market with localized language functionality and emoticons.
October 2014 also saw the launch of AsQme, a Japan-based online
platform that intended to bridge the gap between Japanese fans and
non-Japanese speaking artists. Fans can ask questions of artists, and
receive back a subtitled video answer from the artist.
And Dubai startup KinTrans is going one step further to bridge
communication with the hearing-impaired. Its Hands Can Talk software
uses Kinect technology to detect hand gestures and translate
them into speech in real time. Users can set multiple languages, so
breaking ALL language barriers, both spoken and national.
www.trendwatching.com/trends/10-asian-trends-for-2015 10 ASIAN TRENDS FOR 2015 15